In this solo episode of the podcast, Sophia discusses, " AI: A Guide for Thinking Humans" by Melanie Mitchell professor at the Santa Fe Institute. Are world models the answer to creating human-like intelligence in AI? What are the arguments for and against world models in training AI? And can OOUX help in creating these models? LINKS: Join Melanie's Substack Register for UX Level-Up OOUX for AI Course...
As president of Catbird Content, Torrey Podmajersky helps teams solve business and customer problems using UX and content. She has written inclusive and accessible consumer and professional experiences at Google, OfferUp, and Microsoft, and now for clients of Catbird Content. She wrote the best-selling Strategic Writing for UX, and teaches at schools and conferences in North America and Europe. In this episode of the podcast, Sophia and Torrey talk about why people tend to be biased toward stori...
In this episode, Sophia and Allie get clear on what exactly OOUX is, how the ORCA process works, and why everyone is talking about it! If you have heard about OOUX and were wondering what it can do for you in your UX practice, or if you find yourself faced with intense digital complexity and need a way to break it down, this video is for you! Check out these articles for more on the cognitive science of OOUX: "Don't Dead Him - Why Verbs Are Hard and What It Means For the UX Process" - / dont-dea...
Raktim Chatterjee is a Certified OOUX Strategist and the Lead UX Consultant at Xebia, a global IT consultancy. In this episode, Sophia and Raktim talk about how to get buy-in on OOUX with stakeholders by reviewing headaches from previous projects through an OOUX lens and by meeting people where they are, why OOUX becomes exponentially beneficial when all team members know the fundamentals, and just how much OOUX it's possible to do in just 45 minutes. This is a great conversation on the nuts and...
The Self-Paced OOUX Masterclass is coming off the shelf at midnight on Friday, September 27, 2024. In this solo episode of the podcast, Sophia talks about why she's taking the course off the market, when it will be back, and why you should get this "life-changing," "mind blowing," "career-saving" course today before it's gone, plus two big lessons she's learned over 10 years of entrepreneurship! LINKS: Invest in your future. Join the Self-Paced OOUX Mast...
In this solo episode of the podcast, Sophia asks, what is the point of OOUX? What are the things people get out of OOUX? Sophia outlines the three glorious transformations that OOUX provides to the weary UX professional. This podcast is for people who are wondering if they should dive deeper into the world of Object-Oriented UX. LINKS: Get started Object-Mapping with OOUX using the Object-Mapping Quickstart Guide. Get it here . Is the OOUX Certification right for you? Take the quiz! Cohort 10 of...
There are big changes coming to the world of OOUX. In this episode of the podcast, Sophia talks about bumping the ORCA process up from 15 to 16 steps. She also discusses the upcoming Cohort 10, which will mark the tenth anniversary of OOUX! And to celebrate that milestone she has devised four new bonuses for this cohort. Plus, why we will be putting the Self-Paced OOUX Masterclass on pause in the coming month. Sales for Cohort 10 of The OOUX Certification Program for Self-Paced Masterclass stude...
Kate Redfern is a Senior UX Consultant at Manifesto, a digital experience agency that works with clients in the non-profit and government space. Philippe Fara is the Digital Experience Manager for Renfrewshire Council. In this episode of the podcast, Sophia, Kate, and Philippe discuss using the ORCA process to raise user competency scores for the Renfrewshire Council website, how OOUX makes maintaining digital content easier, and why OOUX is a good investment for companies and governments. LINKS...
Will Poole is Head of User Experience at Kyan, a digital product agency that specializes in strategy, design, and engineering, expertly crafting digital experiences to solve complex problems and drive innovation. In this episode of the podcast, Sophia and Will talk about Will's journey to finding OOUX, the challenges of bringing OOUX to Kyan, and using ORCA to design continuing ed and personal development for Premier League coaches. LINKS: Connect with Will on LinkedIn Watch Will's talk,...
Ghyslain Olier is the Design Director at Content Square and has 15 years of experience in product design. In this episode of the podcast, Sophia and Ghyslain discuss using OOUX to organize your team, why your O's, R's, C's, and A's are your competitive advantage, plus thoughts on OOUX and AI! LINKS: Connect with Ghyslain on LinkedIn Sign up for the OOUX for AI & AI for OOUX Meetup event, Thursday May 16, 3:00-5:00PM Up-level your career with The Self-Paced OOUX Masterclass ! ...
Abby Covert is an information architect, writer and community organizer with two decades of experience helping people make sense of messes. She is the author of the 2014 book, How to Make Sense of Any Mess , "a book to teach IA to everybody," and more recently, Stuck, Diagrams Help , a book for teaching the art of diagramming. In this episode of the podcast, Sophia and Abby talk about letting go of perfectionism in dealing with tech debt, the power of language and why words are hard, p...
In this solo episode of the podcast, Sophia talks about the coming artificial intelligence revolution and how it could work with OOUX. She discusses AI world models and how OOUX provides a framework for training AIs. Plus she shares all the fun AI/OOUX material coming down the pipeline, including Zoe, the OOUX bot (currently in development) and a meetup on May 16 3-5PM EST, "OOUX for AI and AI for OOUX." LINKS: OOUX for AI and AI for OOUX Training Event Patricia Reiner’ Podcast The Fut...
Elena Haskins is a Certified OOUX Strategist and product designer that helps design software for SaaS startups that make users feel effortlessly at home. In this episode of the podcast, Sophia and Elena discuss how dog owners can teach clients about cardinality, why OOUX helps you ask the questions no one else is asking, and how system objects can be used for team therapy. LINKS: Connect with and follow Elena on LinkedIn Keep up with Elena on her website Reach out to Elena via email: elena@anele...
Dan Mall is a creative director, designer, founder, and entrepreneur. He currently runs Design System University: curriculum & community to support how you design at scale. In this episode of the podcast, Sophia and Dan ask the question, are design systems folks and OOUX folks the same folks? LINKS: Catch up with Dan on his website, danmall.com . Learn more about design systems at Design System University . Take your design career to the next level with The Self-Paced OOUX Masterclass . Cont...
In this eighth installment of the ORCA Series, Sophia wraps up the Requirements round with Attribute Requirements. Tune in to hear Sophia give a primer on deeper level requirements gathering, plus what sorts of questions generally get asked during the Requirements round. LINKS: If you've taken the OOUX Masterclass, get your seat in the 15 Advanced Moves OOUX Training this weekend March 1-2 ! Give your design career steroids with the Self-Paced OOUX Masterclass . Keep up to date with the ...
In this solo episode of the podcast, Sophia gives a great bird's eye view of the ORCA process, outlining each step, how it can stand alone on its own, and what the main "tripping point" is for each part of the process. Plus, a teaser for the advanced training, March 1, 2024. Buckle up and grab something to take notes! LINKS: 15 Advanced Moves to Level-up your OOUX Game Level up your UX career by enrolling in The Self-Paced OOUX Masterclass! Continue the conversation on the OOUX For...
Kristin Ouellette Muskat is a Certified OOUX Strategist who is the Principal User Experience Designer at Coforma, and has worked in the government space for years. In this episode of podcast, Sophia and Kristin discuss why it's important to work at a sustainable pace, yak shaving in government work, how working in government differs from private companies, plus OOUXing the law. LINKS: The OOUX Happy Hour: OOUX in Government - A Panel Discussion Cast your vote: What (live) online training sho...
Greetings OOUXers! In this New Years episode of the podcast, we welcome Content Designer, Information Architect, and Certified OOUX Consultant, Karen Hewell. Sophia and Karen discuss the power of naming your feelings and thoughts, the difference between feelings and thoughts, mapping your polarizing traits can make you more confident, & how to get started OOUXing your life. This is a fantastic discussion. We hope you enjoy. LINKS: New year, new you. Level up your career with The Self-Paced O...
In this seventh installment of the ORCA Series, Sophia brings some holiday cheer while covering CTA Requirements. Revisiting the Santa Delivery App from ORCA Series #6, Relationship Requirements, she explores the four ways you can upgrade your basic user stories, plus how to use AI to help you fill in the gaps you might have missed. LINKS: Listen to the rest of the ORCA Series episodes . Give yourself the gift of OOUX with the Self-Paced OOUX Masterclass . Continue the conversation on The OOUX F...
In this festive episode of the podcast, Sophia delivers episode #6 in the ORCA Series: Relationship Requirements. Sophia summarizes & expands on "My Cat Saving Fire Department," the power tool for analyzing object relationships. Using the example of Santa delivering presents, she illustrates how to apply this tool to understand relationships between objects like buildings, kids, and gifts. Sophia also discusses the importance of recognizing tree systems and provides a rule of thumb...
In this fifth installment of the ORCA Series, Sophia discusses Object Requirements, how to skip ORCA steps & loop back to them as needed, as well as ways to customize the ORCA sprint, plus the potential use of artificial intelligence in generating object guides. LINKS: The ORCA Series Collection on OOUX.com . The ORCA Sprints Collection on OOUX.com . Prioritizing Prioritization for Product Designers article. Take The Self-Paced OOUX Masterclass and supercharge your UX Design (or Development)...
In this fourth installment of the ORCA Series, Sophia discusses the 15 attributes that you'll want to consider for every single object in your system. Think about this like a gut check or a question guide for each object. Plus, a totally free PDF guide version of this podcast outlining these 15 attributes LINKS: Get the Attribute Discovery Guide Purchase the Mini Workshop: Fixing Four UX Mistakes with OOUX for only $7.00. Take The Self-Paced OOUX Masterclass Continue the conversation on The ...
We UXers need to fill in the skills in the messy middle of the double diamond design process — synthesis, system design, and information architecture. The ability to solve problems here is what makes a high-value UX designer…a UX designer that gets the job, keeps the job, and gets promoted. So what makes that UXer high-value? In this solo episode of the podcast, Sophia outlines the nine traits that a "high-value" UX Designer should have. LINKS: Take The Self-Paced OOUX Masterclass Disc...
In this third installment of the ORCA Series, Sophia discusses why objects aren’t more important than all the other parts of a system but are essential to understanding the system, plus she gives 8 tips for CTA discovery! LINKS: Learn more about The OOUX Masterclass Certification Discuss the episode on The OOUX Forum!...
Richard Gower is Vice President (Computing, Data Science & Technology) at DeLoach Engineering Science, PLLC & was the first member of Cohort 8 of The Object-Oriented UX Masterclass Certification to become a Certified OOUX Strategist. In this episode of the podcast, Sophia & Richard discuss what it was like when object-oriented programming was invented, why "legacy" has one meaning in life & another in software, & why we've kind of been using the word "inher...
Kamil Van Buuren is a Digital Experience Design Team Leader at IKEA, With a focus on IKEA's co-worker & employee experiences. In this episode of the podcast, Sophia & Kamil discuss when to give your team a heavy versus a light dose of OOUX, using OOUX to quickly gain domain knowledge at a new job, plus how to more efficiently divide & conquer on a complicated project. LINKS: Connect with Kamil on LinkedIn . Take The Self-Paced OOUX Masterclass . Continue the conversation over on ...
Allie Ofisher is a UX Consultant & Certified OOUX Strategist who focuses on information architecture, user research, & of course, Object-Oriented UX. In this episode of the podcast, Sophia & Allie discuss running an ORCA Sprint for the Church of Latter Day Saints, how best to teach the process to stakeholders who might not have a design background, as well as future plans for implementing future ORCA Sprints. LINKS: Connect with Allie on LinkedIn . Join the conversation on The OOUX F...
Caitlin Steele is the Experience Design Manager at Jira & Liam Greig is Head of Design at Confluence, both previously were at Trello. In this episode of the podcast, Sophia, Liam, & Caitlin discuss the aftermath of an OOUX Design Sprint at Trello, how maybe OOUX isn't for everyone, & strategies for bringing OOUX to a big organization. LINKS: Sign up for The Self-Paced OOUX Masterclass Discuss this episode on The OOUX Forum! Connect with Liam on LinkedIn . Connect with Caitlin on ...
Ewelina Nowakowska is a Certified OOUX Strategist and is the Director of UI/UX Design & Development at American Reading Company. In this episode of the podcast, Sophia & Ewelina discuss the ways in which OOUX is like mental yoga practice, how ORCA helps teams work faster, plus some exciting innovations that may be on the horizon from OOUX headquarters. LINKS: Sign up for The Self-Paced OOUX Masterclass . Connect with Ewelina on LinkedIn !...
In this episode of the podcast, Sophia explains eight ways to level up your system modeling skills, plus diagramming The Church of Latter Day Saints! Please let Sophia know on Twitter ( @sophiavux ) what you think. What was your favorite tip? What do you think you will start using? Next time on The OOUX Podcast, we will do my top tips on the CTA matrix. Until then, happy OOUXing! LINKS: Take The Fundamentals of Object-Oriented UX: OOUX.com/training Leveraging the Power of Junction Objects Articl...
