Friends, we are in for a treat today because we have the one and only Jennifer Taylor in the studio! For those of you who don’t know her already, I’m so excited for you to get to know her and the brilliant way she handles all the backend of running a wedding planning business. As business owners, you know all too well that running your business isn’t as simple as serving your clients with your talents. It also requires you to wear many different hats, and some of those — like setting processes a...
Feb 01, 2022•29 min
"If your circle is not cheering the loudest, get yourself a new circle!" ----- Hey there CEOs it’s Brandee and I have just a quick note for newer listeners. The show used to be called The She Who Dares Podcast but on May 5, 2022 we changed the name to The Wedding Pro CEO Podcast to better reflect my mission to help Wedding Industry Entrepreneurs scale a profitable business they love. The content is the same, just a more descriptive title. Enjoy the show!! ----- Please share your biggest takeaway...
Jan 27, 2022•9 min
As I’ve been getting much more interested in SEO and my companies’ strategy around it, I’ve been inviting more SEO experts to the podcast to learn along with all of you about SEO! Before really getting into it, I didn’t think it was the most exciting topic — and I know I’m not alone in thinking that. However, after talking to some great SEO experts, like Adrienna McDermott who is our guest today, I’ve realized that SEO can actually be fascinating! (And not as scary as I once thought.) Today, Adr...
Jan 25, 2022•44 min
You've likely heard over and over that as the CEO of your business you need to work ON your business more than you work IN your business. But what does that even mean? What is the difference between these tasks? In this episode, I'm breaking down exactly what I do during my CEO days and what I encourage my CEO Mastermind members to to do as well. Brandee's CEO Mastermind Group Kickstart Accounting ----- Hey there CEOs it’s Brandee and I have just a quick note for newer listeners. The show used t...
Jan 20, 2022•16 min
As SEO expert for wedding professionals, Sara Dunn, will teach us today that SEO isn’t as simple as stuffing your website with a single keyword. There are quite a few pieces to the puzzle. However, she’ll also teach us that we often overcomplicate the process, especially if we’re just getting started on trying to rank better on Google! I think I speak for most of us — including me! — when I say that SEO (search engine optimization) can feel incredibly overwhelming and confusing. That’s right, I ...
Jan 18, 2022•45 min
Today's Thursday Short is focused on persistence. As an entrepreneur, do you take a "no" as no or do you see it as a way to re-route and re-focus your efforts to get that yes? Often we can feel like we're failing when someone tells us no but really it's just an opportunity for you to come back bigger and better next time! ----- Hey there CEOs it’s Brandee and I have just a quick note for newer listeners. The show used to be called The She Who Dares Podcast but on May 5, 2022 we changed the name ...
Jan 13, 2022•9 min
I have not just one guest on the show today, but two amazing guests : Courtney Hopper and Dana Kadwell, the sisters and brains behind Hustle and Gather! Today, they’re sharing their incredible story about how they created their wedding businesses by using their very own funding from being teachers. They went from not sure about how they were going to make their dreams come true to now, running several successful businesses with an entire team. I hope that this episode inspires you if you’re at a...
Jan 11, 2022•27 min
Welcome to our very first Thursday Short! These quick, bite-sized episodes are meant to inspire you as you build the business you're dreaming of! Today's episode is meant to be a gut check moment for us as business owners. Why on earth do we have our own business anyway?? What drives you? What makes you keep going when it all gets so HARD? Watch the full Elon Musk episode here . Take a quick listen to hear my take on it all! ----- Hey there CEOs it’s Brandee and I have just a quick note for newe...
Jan 06, 2022•10 min
Today’s episode is a little bit different from what you’re used to hearing from me, but I thought, now that we’re in the new year, we should just sit down for a casual chit-chat about what’s to come this year! I have a few exciting announcements and some updates about what’s to come for this podcast in 2022. I’m so excited and feeling grateful for all of you, my listeners, and I hope you’re excited to absolutely rock it this year as well! ----- Hey there CEOs it’s Brandee and I have just a quick...
Jan 04, 2022•27 min
Today on the podcast, we’re talking about a topic that’s very near and dear to my heart: systems and organization! Angela Mondor is the founder of Geeky Girl, and she helps business owners keep their businesses and projects on task. She’s also a vetted Clickup consultant, and that’s the focus of our topic today! I’m only vaguely familiar with Clickup, but I’m a project management software aficionado, so having Angela on the podcast was super helpful! If you’ve been eyeing Clickup and wondering h...
Dec 28, 2021•30 min
Today's guest was such a treat to have on the podcast. Sanya Percic of Ellwed Magazine is here today to share her inspirational story of changing career paths, in a new country, among people who didn't speak the same language, and with no funding. She's truly come such a long way since the start of her career in the wedding industry, and I know you'll find a lot of inspiration from this episode. Whether you're debating whether to switch career paths or you think your bank account has to reach X ...
Dec 21, 2021•28 min
I'm so excited to have you tune in to this week's episode because Renée Sabo is going to teach you all about emotional marketing, and how to use it to attract more of your ideal clients! Marketing in a creative industry is a bit different than most other markets — listing out bullet points that explain our services isn't usually enough to help us book the type of clients we want to work with. So that's where emotional marketing comes in! Renée Sabo has been using emotional marketing in her weddi...
Dec 14, 2021•44 min
I have been eagerly waiting to share this episode with you all because we have the brilliant email marketing master, Shannon “Vondy” Vonderach! Shannon teaches creative entrepreneurs and wedding professionals how to cultivate engaging email lists that not only creates a sense of community but also a list you can make income from! In this episode, we talk about what email marketing is, how to start building your email list, selling naturally in your emails, and so much more. Shannon also gives so...
Dec 07, 2021•37 min
Friends, do I have a special guest for you today because we’re featuring someone who is excellent at sales calls! Meet Carissa Woo, founder and lead photographer of Carissa Woo Photography. I am thrilled to have her in the studio because Carissa is an OG wedding pro . She's been in the wedding industry for over a decade, so you bet she is very familiar with growing and sustaining a business. What we’re focusing on today is a method Carissa developed after years of being in the industry: the 6 st...
Nov 30, 2021•38 min
Seeing that we’re smack dab in the middle of the holiday season, I wanted to share my exact strategy (literally, step-by-step!) on how we stay consistent with our marketing strategy at my coaching business, Brandee Gaar, and my wedding planning company, Blush. I knew I had to sit down and record this episode because it’s been a huge topic of interest in our CEO Mastermind Group. We are busy entrepreneurs, and it can feel impossible to keep up with our ever-growing to-do list. That is, unless you...
Nov 23, 2021•40 min
I invited Braden Drake, a CA-licensed attorney and tax professional, to sit down in the studio to break down what it means to have a part-time versus full-time business. He is also going to demystify a lot of complicated (but necessary) topics such as what you actually need to set up your business legally, how to figure out what your tax implications are, and the truth about bookkeeping. In reality, building a business often happens in stages, so you don't have to stress too much about which sta...
Nov 16, 2021•40 min
Maybe our guest for today seems familiar to you, and you would be right! We’ve had the lovely Amanda Shuman of Carrylove Designs on the She Who Dares podcast before to talk about the 4 Phases of Creating a Cohesive Brand. And today, we’re taking a deeper dive into that conversation because we are talking about the two rebrands my businesses just went through! That’s right — both Blush and my own coaching business just went through a rebrand process with Carrylove Designs. It’s been such an enlig...
Nov 09, 2021•35 min
Lynne Reznick, the founder of Lynne Reznick Photography, is in the studio today! I'm thrilled she could come onto the podcast because we are talking about an often underappreciated piece of the client experience. Those are what Lynne calls "no one else moments." "No one else moments" is a personalized experience where you surprise your clients as you work together. Their purpose? To create lasting memories or wow-factor moments. These are what takes the services you offer from good to oh my gosh...
Nov 02, 2021•40 min
Alan Berg is a speaker, author, and sales trainer and he recently published a new book called Why Are They Ghosting Me? Wedding & Event Pro Edition: 9 Reasons Why They're Not Replying To Your Emails and Messages — And How to Fix Them. As the title suggests, he covers nine of the most common reasons you’re getting ghosted and detailed tips on how to fix them. Though his book is geared towards wedding and event professionals, I know you’ll still get a ton of useful information from this episod...
Oct 26, 2021•54 min
Today's conversation is about a topic that is very close to my heart: Instagram! And sure, some people may roll their eyes because when we think of Instagram these days we tend to think of influencers, mass followings, and sponsorships. But for those of us in the wedding industry, Instagram is used for a completely different reason. Bianca Trevino, our guest for today, knows this better than anyone. Bianca is the founder of The Wed Strategy, an Instagram marketing resource for wedding profession...
Oct 19, 2021•51 min
My guest today is Michelle Seiler Tucker, and if you don’t already have the pleasure of knowing her, I am thrilled to introduce you all to her! Michelle is the author of Exit Rich, the founder and CEO of Seiler Tucker The Business Authorities, and certified (ready for it?) Merger & Acquisition Master Intermediary (M&AMI), Senior Business Analyst (CSBA), and M&A Advisor (CBB). With over 20 years of experience in business acquisition, it’s safe to say she knows her stuff! In our conver...
Oct 12, 2021•45 min
Today on the podcast, we have a very special guest: the one and only Heidi Thompson, founder of Evolve Your Wedding Business and host of the Book More Wedding Summit and Wedding Business CEO Summit! We’re talking about something that every entrepreneur mulls over constantly, especially during the first few years of starting a business — how to market to your ideal client. This episode is information-packed, so I’m glad you clicked on this one today! ----- Hey there CEOs it’s Brandee and I have j...
Oct 05, 2021•43 min
Meghan Ely is our wonderful podcast guest today, is super passionate about Public Relations (PR) work as well as the events industry. Combining her two loves, she created OFD Consulting, one of the most well-known publicist firms in the world for event and wedding professionals! I loved getting to chat with her about her background, how she created OFD Consulting, and how she saw a hole in the market for wedding professionals, event coordinators, and educators. The truth is, PR is an important p...
Sep 28, 2021•42 min
Since we’re at 100 episodes, it felt like the perfect moment to talk about a pattern I’ve noticed as I’ve been coaching a lot of wedding professionals lately, and that’s the three stages of business. In my own businesses, I can see these phases play out, and I believe it’s really important to distinguish which stage you’re at so you can listen to relevant advice and do the things you need to do to move the needle forward in your business, sustainably. Enjoy! ----- Hey there CEOs it’s Brandee and...
Sep 21, 2021•30 min
Most of you who clicked on this episode today are already familiar with the intelligent, creative, and brilliant Shannon Underwood! Shannon is the co-creator of the Wedding MBA, one of the largest education conferences in the country! I love this episode because we take a little trip back in time to visit the days when Shannon was a little girl and her parents created what would soon be known as one of America's largest bridal shows. We talk a lot about how the show has changed since then, her p...
Sep 14, 2021•47 min
Friends, do I have a special episode for you today! Julie Novack, the CEO and co-founder of PartySlate is here today to talk about all things digital marketing. I met Julie at the David Tutera Experience and I’ve had several interactions with her on Clubhouse, but no matter how many times we talk, I’m always blown away by the vast amount of knowledge she has about digital marketing. She is an absolute powerhouse, and I knew we had to have her on the podcast so she could provide you all with the ...
Sep 07, 2021•51 min
Friends, oh my!!! I have an exciting episode for you today! I had the honor of having David Tutera on the podcast and let me tell you — this man has no shortage of entertaining stories to tell and invaluable lessons to share. What I love most about David, and why I wanted to have him on the podcast, is because he's demonstrated so much resilience and courage throughout his career. He's open about his past challenges because he's been able to find the humor in them, turn these challenges into les...
Aug 31, 2021•52 min
Welcome to the forth and final episode of the four part series where we're sharing other podcasts that I personally learn from and listen to every single week that I am Subscribed to. This episode Brandee was on Renee Dalo's podcast Talk with Renee Dalo. We're sharing these with you here on my platform so that you can find other educators to listen to and learn from to grow and scale your business!!! A value for value cross promotion of wedding and event podcasts!! ----- Hey there CEOs it’s Bran...
Aug 24, 2021•46 min
Welcome to the 3rd episode of the four part series with Megan Gillikin where we're sharing other podcasts that I personally learn from and listen to every single week that I am Subscribed to. We're sharing them with you here on my platform so that you can find other educators to listen to and learn from to grow and scale your business!!! A value for value cross promotion of wedding and event podcasts!! ----- Hey there CEOs it’s Brandee and I have just a quick note for newer listeners. The show u...
Aug 17, 2021•55 min
Welcome to the 2nd episode of the four part series with Greg Todd (GT) where we're sharing other podcasts that I personally learn from and listen to every single week that I am Subscribed to. We're sharing them with you here on my platform so that you can find other educators to listen to and learn from to grow and scale your business!!! A value for value cross promotion of wedding and event podcasts!! ----- Hey there CEOs it’s Brandee and I have just a quick note for newer listeners. The show u...
Aug 10, 2021•41 min
