Today I spoke with Allie Morris Nute of Verb House Creative and owner of Kate Max Stock. Allie became a client of mine after she purchased her second business and had to figure out her processes for running two different companies. Over the past year of us working together, she’s really been able to intentionally step into the CEO role and become the visionary in her business. She shares how she ended up buying the second business and how focusing on internal operations has given her more space ...
Dec 16, 2020•42 min
Do you find that you’re facing the same problems in your business over and over again? As your business grows, you may find that you have to address similar challenges repeatedly when it comes to your services, your team and your leadership. In this episode, I am digging into why this happens and what you can do about it! I share how growing plants and businesses are similar and what it means to “spiral up” as you grow. You’ll hear some examples of real challenges that have come up for clients I...
Dec 09, 2020•23 min
If you’ve been relying on referrals and you’ve reached the point where you’re ready to put together a marketing strategy then you definitely want to listen to this episode. Today I am excited to be sharing this interview with my friend Tamika Auwai. Tamika helps service providers, consultants, experts and coaches put together a marketing strategy based on her nurture marketing framework, The Nurture Matrix™. In this episode, she shares what this framework is and how it differs from launch conten...
Dec 02, 2020•41 min
During the Fall season, as the days get shorter and the weather gets colder, I like to take time to reflect on the year. Creating this space allows you to revisit what’s working, what’s not and make some changes so you can re-establish your roots and continue to grow in a way that’s aligned. In this episode, I talk about a few transformative moments that have happened to me that have shaped me as an entrepreneur. I share a personal story about a pivotal moment during my corporate career and how ...
Nov 25, 2020•21 min
Today I had a conversation with Adrienna McDermott, a former Immersion client of mine and current CEO Roundtable member. Adrienna has a unique story of how she got into the world of online business and I’m so excited for you to listen in on our conversation. Adrienna became an entrepreneur after starting a bridal boutique, wedding planning and floral business with a friend. After feeling burnt out and depleted, she discovered that she wanted to take a different path and eventually got into digit...
Nov 18, 2020•52 min
Are you running into problems when it comes to delegating to your team? Today I am talking about the real reason why your team isn’t working and what you implement immediately to make it better. As you begin to bring on team members, you’re bound to hit some bumps in the road. In this episode, you’ll hear first hand some of the issues that can come up and the stages that you may go through as you grow. You’ll learn why it’s critical to try out a few solutions when problem-solving in your busines...
Nov 11, 2020•29 min
Today I am chatting with prior CEO Roundtable member, Danielle Tucker. Danielle is the founder of Professional Speaker Websites. She helps build luxury websites for coaches and speakers who want to get paid to speak and position themselves as thought leaders within their industry. Danielle shared so much wisdom in this episode on how you can start to build your credibility as a speaker and land paying speaking opportunities! She gives incredible insight into positioning yourself as an expert and...
Nov 04, 2020•46 min
Today’s episode is about creating more time. Time can be a touchy subject for many of the done-for-you service entrepreneurs I work with because it feels like there is never enough of it! But what if I told you that it is possible to create more time in your schedule? There are a few things you can do so you can spend more time focusing on doing the activities that are really going to help you grow and ultimately scale your business. In this episode, I am sharing the 4 Ds that will help you crea...
Oct 28, 2020•25 min
Today I am checking back in with Caroline Hull of Wild Home Podcasting. If you aren’t familiar with Caroline yet make sure to go listen to the other episodes of this series to hear her journey throughout this year. In our first and second episodes, we heard from Caroline about building her business, hiring a team and prepping for maternity leave. In this episode, Caroline and I discuss how her maternity leave panned out and the lessons it taught her as she came back to her business full-time. Sh...
Oct 21, 2020•37 min
Every business is unique but when you’re building your done-for-you service-based business you might be curious, “how long will it actually take me to scale this business?” In this episode, I talk about the expectations of the time frame of growing and scaling your business. I walked through the different stages that I see my clients going through so you could have a better understanding of what the process looks like for service providers who run both large and small agencies. You’ll learn abou...
Oct 14, 2020•33 min
Today I’m interviewing my good friend, Jordan Gill. Jordan is an Operations Consultant and Founder of Systems Saved Me, where she helps overworked entrepreneurs streamline their businesses. Jordan started her business under a retainer model and quickly realized how unsustainable this was for her. She knew she had to find another way to bring revenue into her business in a way that was more aligned with her strengths and what she enjoys doing. That’s why she started offering intensives that she c...
Oct 07, 2020•46 min
With the next quarter on the horizon, I thought this would be a great time to explore how you can make this your best quarter yet. Planning ahead can set you up for massive success and get you on track and aligned with your goals. In this episode, I talk about what practices I do to prepare for my quarterly planning with my team. I talk about examining your goals and metrics from the prior quarter so you can intentionally plan ahead. You’ll learn the importance of celebrating your mistakes and f...
Sep 30, 2020•30 min
Today I am interviewing a dear friend, Sales Strategist and Money Mindset Coach, Erin Lindstrom. Erin is the Founder of Shiny Bitches, Creator of Human Being Club and Host of the Thank You For You Podcast. Erin talks about how she got started in the online space and her experience of working with a business partner. She shares how she shifted to the work she does now and her process for helping people improve their sales by looking at where they are now and what they want for their business and ...
Sep 23, 2020•43 min
Today I’m talking all about delegation. Delegation is a critical step for growth in your business. Learning how to delegate effectively will empower your team to lead in their role and take full ownership of their position. In this episode, I talk about why delegation is important and how not delegating can cause some hiccups in your business. You’ll discover the challenges that people face when delegating to their team. I also share some pointers for training your team to ask fewer questions du...
Sep 16, 2020•31 min
Today I brought on one of my longtime clients, Jamie Dubose. Jamie is the Founder and CEO of ZenplicityNow, a digital marketing agency that helps clients create results-driven relationships with their target audience. Like many entrepreneurs, Jamie felt undervalued at her previous job and was craving more freedom and flexibility. Her friend suggested she start her own business as a Virtual Assistant. She listened and never looked back. In this episode, we talk about the shifts she made from Virt...
Sep 09, 2020•41 min
Today we’re talking all about marketing, specifically how you can be more consistent in your marketing efforts when you have a limited amount of time. As a done-for-you service provider, oftentimes you may be so busy serving your clients that you might find that you’ve neglected your own marketing strategy. I want to help simplify the marketing process for you. In this episode, you’ll learn about my three consistency principles and several marketing tactics you can use to reach your ideal audien...
Sep 02, 2020•31 min
Today’s conversation is about making your business stand out from your competitors with brand strategist and designer, Michelle Sanchez. Michelle is one of my clients and the founder and creative director of Baremade Studio where she helps mission-driven businesses develop impactful brands. Michelle started freelancing while in college but settled into a corporate career after graduating. It was during her pregnancy when she realized she wanted more flexibility in her life. This want was what ul...
Aug 26, 2020•43 min
Today you’ll be getting a behind the scenes look into my mastermind program, the CEO Roundtable. I’m chatting about what led me to get into this work and how I help done-for-you service providers stabilize their business to ultimately grow and scale their way. You’ll hear my story of starting out as a Virtual Assistant and discovering that this path wasn’t right for me. I talk about the unexpected conversation I had that led me to starting my Project Management business. I share the story that c...
Aug 19, 2020•25 min
Today I brought on Kim Herrington to chat all things SEO. Kim is someone who helps service providers, online experts and course creators get more online traffic with SEO and marketing. I absolutely love her approach because she helps people increase traffic with less work (which I am ALL about). She and I explore how you can determine whether or not it makes sense for you to be implementing SEO strategies. Plus what you can do to make your SEO strategy as easy, effective and efficient as humanly...
Aug 12, 2020•50 min
Today, we’re talking about an assessment that I use with practically everyone. It’s been a great tool for all of my clients, team members, friends and loved ones to help me get to know them even better. The assessment is the Kolbe A and in this episode, I am sharing what exactly it is and how you can use it in your business and life. You’ll learn why I am an advocate for the Kolbe (seriously, I have gifted this to all of my clients and even my husband). I talk about what the Kolbe assesses and h...
Aug 05, 2020•30 min
Today’s guest is one of my clients and someone I am excited to share with you, Carli Anna. Carli is a Brand Strategist and Coach for creatives pivoting into passive income. We started working together over a year ago and she’s had some pretty incredible results since joining The CEO Roundtable. Carli has overcome negative mindsets and went from being burnt out, working all the time (sometimes up to 65+ hours a week) to working 20 hours a week (while having a baby). Not only that, but she increas...
Jul 29, 2020•39 min
Today I am exploring what you should do if you’ve discovered that you aren’t in the best relationship with a client. Maybe you’re having thoughts about whether you want to continue working with them or if you want to release them to make room for more ideal clients. This can come up for service providers as they’re growing their business and they begin auditing their client roster. In today’s episode, I share the circumstances that might cause you to rethink some of your clients and why you abso...
Jul 22, 2020•30 min
Today I am excited to bring back Caroline Hull of Wild Home Podcasting. Caroline is a member of my mastermind program, The CEO Roundtable and has graciously agreed to be a part of a series on my podcast where we will check in every three months as she implements strategies to grow and scale her business. Caroline has had a lot of changes within her business since our initial conversation. Despite being in the midst of a pandemic, she has brought on two new hires and went from working twenty hour...
Jul 15, 2020•31 min
In today’s episode, I am talking about how to identify when a team member is underperforming. As a service provider, there will likely come a time when you have to deal with a team member who is underperforming. This is actually an opportunity for you… You might be wondering, how is that? Underperforming team members in your business can be a symptom of a bigger problem. You’ll learn what steps you can take when you notice underperformance, and how to get to the root cause of the issue - things ...
Jul 08, 2020•26 min
Today, I’m speaking with Meg Baker, a Hiring Expert, Business Consultant and Founder of Meg K and Co. She helps visionary entrepreneurs with done-for-you hiring and building systems for their businesses and teams. Meg is also a member of The CEO Roundtable, my mastermind program! In today’s episode, we talk about how to adjust your services as you learn what you do (and absolutely don’t) like to do in business. She shares how she got started in the world of online entrepreneurship as a virtual a...
Jul 01, 2020•35 min
Today I am sharing my thoughts around launching a course when you’re a done-for-you service provider. The truth? Most service providers are doing it wrong and I don’t want you to make the same mistake. (I share this also from personal experience --- I’ve messed this up too!) Here’s the thing… launching a course won’t save your business. If your business is already struggling, it will only add fuel to the fire. In today’s episode, I share what you need to have nailed down before even thinking abo...
Jun 24, 2020•19 min
Today I had the pleasure of chatting with Tasha Booth, the Founder and CEO of The Launch Guild, an agency that supports established coaches and course creators, and Coach to Online Support Professionals . Tasha and I met a few years ago when she joined my mastermind program, The CEO Roundtable. Let me tell you one thing about Tasha: when she sets her mind to something -- she gets it done! In this episode, she shares her secret for getting things accomplished and what her business looked like bef...
Jun 17, 2020•38 min
When you're hiring for your business, the process doesn’t stop once you’ve found the perfect match. After bringing on your new team member, there are still a few critical steps you need to take to make sure they’re set up for success. You could hire the best person in the world for the role, but if you don’t have these crucial foundational pieces set up then things may not work according to your plan. I know what you might be thinking, you already have limited hours in your day and you’re super ...
May 27, 2020•29 min
The transition from solopreneur to CEO is a challenging one. There are many roadblocks and hurdles to overcome when it comes to building scalable offerings, attracting the clients that are the right fit for you and of course, building a team you trust. Today, I had the pleasure of talking to one of the founding members of The CEO Roundtable, Amy Bradbury. Amy is the Founder and CEO of Empowered Profit, a full service accounting agency for online business owners and entrepreneurs. Amy and I chat ...
May 20, 2020•52 min
When I talk to service-providers that are growing their businesses, they often share that they want to hire more team members to support them, but aren’t sure where to start. They’re afraid of making the wrong hire or increasing their expenses without seeing a return. These concerns are not silly and shouldn’t be dismissed as purely “mindset blocks.” They are real and valid. I know, because I’ve been there. I’ve hired the wrong people, overpaid for services, overlooked structural issues that nee...
May 13, 2020•32 min