In today's episode, Ryan (@theryanrice) discusses what he's learned tracking marketing KPIs differently. He talks about specific behavior changes the marketing KPIs have driven - both micro and macro. And in the end, he reveals how it has impacted his ROAS (return on ad spend).
Nov 24, 2024•12 min•Ep. 95
In today's episode, Ryan (@theryanrice) reviews a deal he got in contract last week. His team put the lead in contract after five months of persistent follow up. Ryan shares the specific tactics that worked in this case, why they worked, and gives a follow-up framework in the end. Enjoy!
Nov 20, 2024•16 min•Ep. 94
In today's episode, Ryan (@theryanrice) talks about an appointment he went on last week with his wife. And he discusses how unfortunately low the bar is in real estate currently, and how easy it actually is to close deals. Hint: be a good human. Listen in to hear the story and some good tips to get deals locked up.
Nov 17, 2024•15 min•Ep. 93
In today's episode, Ryan (@theryanrice) talks about how he more than doubled his return on advertising spend. He walks us through the strategic decisions he made and what tactics led to those results. And in the end, he shares what he'd do if he started all over.
Nov 13, 2024•26 min•Ep. 92
In today's episode, Ryan (@theryanrice) departs from his tactical content and gets more pensive. He discusses happiness, learning, exchange, and relationships, and how they all tie in to how he's made his life's mission to improve vs. any other outcome. Pro tip: play this one at 1.5x speed, he pauses a lot to ensure he articulates well.
Nov 10, 2024•29 min•Ep. 91
In today's episode, Ryan (@theryanrice) talks about a strategy he's been using recently in his business. He calls it "wholetailing" - which just means he purchases a home, gets it "market ready", and lists it for sale on the MLS. He goes in to why he's doing this strategy right now, the benefits he's seen from it (some of which he expected and some he didn't), and whether or not he plans to continue doing it. Listen in for the details.
Nov 06, 2024•15 min•Ep. 90
In today's podcast, Ryan (@theryanrice) talks about how to make the distance between a good idea and action zero. In his previous W2 world, the need for certainty was prevalent. What he's discovered as an entrepreneur is the need to act despite significant uncertainty is not only necessary, but vital to business growth. Listen in to hear a framework he's applied to ensure he acts quickly on a new idea.
Nov 03, 2024•13 min•Ep. 89
In today's podcast, Ryan talks about a few situations that have frustrated him recently, and shares a framework for how he deals with that frustration. When building, your leadership is crucial to your business's success. Which means you must learn how to manage your emotions. Take a listen.
Oct 30, 2024•11 min•Ep. 88
Today, Ryan (@theryanrice) gives us a recent hiring lesson. He hired someone who quit two months later, and here he shares everything he learned to ensure that won't happen again. To add context, Ryan has about 14 years of hiring experience in his previous career in Fortune 30. Listen in for some good tips.
Oct 27, 2024•9 min•Ep. 87
In today's episode, Ryan (@theryanrice) details two recent deals he did where he renovated two homes he doesn't own. He goes through his biggest learnings and how it's different than flipping.
Oct 23, 2024•17 min•Ep. 86
Today, Ryan (@theryanrice) discusses how the distance between what we can offer and what a seller frequently expects is vast. And how sometimes it feels like it's insurmountable - like we're tasked with jumping over the Grand Canyon. Ryan talks about the lessons he's learned over the years and why now, regardless of how he feels about that distance, he ALWAYS makes the offer. Listen in to get the lessons as well as some tactics on what to do if your numbers are way off.
Oct 20, 2024•17 min•Ep. 85
In today's episode, Ryan answers the question "what's the biggest thing you've learned since leaving W2 and owning a business?" Take a listen if you want that answer.
Oct 16, 2024•14 min•Ep. 84
Today, Ryan (@theryanrice) walks us through a deal where a seller called in and wasn't sure if she wanted to sell her house. And he didn't move forward in the sales process until she decided what she wanted to do. He discusses how important it is to not offer a prospect until you know they're ready to make a decision. And the icing on the cake? This was a $40k deal. Listen in.
Oct 13, 2024•10 min•Ep. 83
In this episode, Ryan (@theryanrice) shares five key factors to consider when flipping houses at scale. He takes his experience buying 23 houses in his first fifteen months in real estate, and shares all the lessons with you so you can get them without the scars that he has to show for those lessons. Listen in to learn how to scale while minimizing risk.
Oct 09, 2024•25 min•Ep. 82
Today, Ryan (@theryanrice) talks about what he did when he was over budget and timeline on multiple flips all at the same time. If you're in this scenario, this episode is for you.
Oct 06, 2024•31 min•Ep. 81
In today's episode, Ryan (@theryanrice) pulls together more than a decade of experience leading large teams in Fortune 30 and 4 years growing his current business. He discusses how he hires, trains, and retains his current team. Give it a listen if you have a team of your own, or want one some day.
Oct 02, 2024•40 min•Ep. 40
In today's episode, Ryan (@theryanrice) discusses a situation in his business last week that was a perfect example of what he calls "do what is required". Many times in our lives we may not feel like doing something, but Ryan outlines how our actions don't have to follow our feelings. He talks about exactly how he is constantly moving towards his destination, whether he feels like doing so or not. If you're struggling with not feeling like doing something you know you need to do, this episode is...
Sep 29, 2024•11 min•Ep. 79
In today's episode, Ryan (@theryanrice) talks about something that happened in his business last week that led him to one conclusion: "it's my fault". He discusses the power that frame gave him in the moment, what it can give you in ANY situation (regardless of past circumstances), and he also drops in a simple-to-understand framework on how to get someone to do what you want them to do. Listen in.
Sep 25, 2024•11 min•Ep. 78
Today, Ryan (@theryanrice) talks about what he's been consistently doing lately to put deals in contract. Listen in if you want to get better at sales in your real estate business.
Sep 22, 2024•16 min•Ep. 77
In today's episode, Ryan tells one of the crazier stories in his real estate career. Listen in for red flags, a wild "seller", squatters, cops, and a lesson in the end to help prevent a fraudster from making you his next victim.
Sep 18, 2024•29 min•Ep. 76
Today Ryan (@theryanrice) talks about the dreaded topic of feedback within leadership. He discusses where he sees it commonly go wrong, how to give it if you want to NEVER see any behavior change in your business, and a framework on how to give it that's actually helpful. Listen in if you want to improve in this arena.
Sep 15, 2024•15 min•Ep. 75
In this episode, Ryan gives a few frameworks he uses to help sellers decide what they'd like to do with their house. So many sellers will call in unsure what they want, and giving them information to help them decide is always the goal. The goal is never to convince them to sell their house with us. Listen in to find out how he does it.
Sep 11, 2024•21 min•Ep. 74
In this episode, Ryan (@theryanrice) talks about three things he does with every wholesale deal to ensure they get to the finish line. With so much regulation coming to light on wholesaling, doing this things across the industry could help reduce any negative consumer experiences with the real estate practice.
Sep 08, 2024•13 min•Ep. 73
In this episode, Ryan (@theryanrice) talks about two deals he got in contract this week that will generate significant revenue that could have fallen through the cracks without follow up. Stay until the end for two systems Ryan uses to ensure they follow up on all of their leads as necessary.
Sep 04, 2024•16 min•Ep. 72
In today's episode, Ryan (@theryanrice) talks about a phrase he says to himself over and over in his business to ensure he's focusing on the right things. And he shares some examples and learnings with you in the hopes it can inspire you to focus on something that can give you utility.
Sep 01, 2024•9 min•Ep. 71
In today's episode, Ryan (@theryanrice) talks about three frameworks he used to get through significant adversity during the first chapter of his entrepreneurial career. If you're going through something challenging, this is for you.
Aug 28, 2024•13 min•Ep. 70
In this episode, Ryan (@theryanrice) talks about a recent deal he locked up after a seller pulled out from working with one of his competitors. And - he locked it up $40k CHEAPER than his competitor had it. Tune in to learn why the seller backed out and what Ryan did to lock up the deal.
Aug 25, 2024•11 min•Ep. 69
In this episode, Ryan (@theryanrice) discusses what his top 20 deals - in terms of gross profit - have had in common. Listen in if you want the common denominator.
Aug 21, 2024•13 min•Ep. 68
In this episode, Ryan (@theryanrice) talks about a new deal he's doing where he's loaning a seller tens of thousands of dollars. Listen in to here exactly how he's doing it, why he's doing it, why he may continue doing this type of deal.
Aug 18, 2024•16 min•Ep. 67
In this episode, Ryan (@theryanrice) tells a story about getting to the finish line with a seller, then right before crossing that finish line the seller says he doesn't want to move forward anymore. Ryan details why the seller had concerns, what he did to get the seller back on board, and what the takeaways from that call were that Ryan applies to calls going forward. Listen in if you'd like to improve your sales process.
Aug 14, 2024•15 min•Ep. 66