The Online Course Show - podcast cover

The Online Course Show

Jacques Hopkinswww.theonlinecourseguy.com
The Online Course Show is all about exchanging knowledge and helping course creators succeed. I LOVE going straight to the source and hearing people’s firsthand knowledge about what has worked for their business. And it’s always great to share my own observations and bounce ideas off other people in the same entrepreneurial space. There is something for everyone on the show. Funnel hacking, high level strategy, nitty gritty processes, book reviews, productivity tips… the list goes on. My guests and our discussions run the gamut: we leave no niche uncovered and no online course topic unexplored! Maybe you’re just starting to think about creating an online course. Or maybe you’re 15 years in with a flourishing membership and millions of YouTube views. No matter where you are in your journey, The Online Course Show is the best way to stay current on online course trends and learn from successful course creators.
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Episodes

206: $10M Generated Over the Last 3 Years as a Brazilian Mentor (featuring Victor Damasio)

In today's episode we have a very special guest joining us. Victor is a true trailblazer in the Portuguese-speaking online course industry, known for his successful programs and impactful mentorship. With a background in music and a passion for helping others, Victor has become a trusted figure in the digital marketing space. In this interview, he shares his journey to success, including valuable insights and strategies he learned from industry giants like Jay Abraham and Brendan Bouchard. Get r...

Aug 08, 20231 hr 2 min

205: $50k Per Month From a Guitar Course (featuring Lauren Bateman)

On this episode of The Online Course Show, our guest Lauren Bateman discusses the power of long-form content and how it resonates with her audience of older adults who prefer a slower pace. While she recognizes the need for short-form content, she prioritizes creating in-depth videos that allow her to build relationships and sell her courses more effectively. She shares that personal touches, such as clothing choices and background items, can help create connections and attract engagement. In te...

Jul 25, 20231 hr 2 min

204: Building a Sustainable Online Presence: Moving Beyond Social Media Dependence (featuring Kyler Nixon)

On this episode of The Online Course Show, host Jacques Hopkins welcomes Kyler Nixon from Kyler Creative, a marketing agency that helps course creators increase sales. Kyler shares his insights on pricing psychology and common mistakes made by course creators, such as overpricing courses or lacking an understanding of competitor pricing. He emphasizes the importance of sustainable marketing systems like blogging and email marketing, and offers strategies for gathering email addresses and launchi...

Jul 11, 202348 min

203: From Canvas to Cash: Inside a Thriving Course Business Helping Artists Profit (featuring Cory Huff)

On this episode of The Online Course Show, host Jacques Hopkins talks to Cory Huff, founder of theabundantartist.com, about how he has been helping artists monetize their art through his courses since 2009. Cory shares his journey from a marketing job to creating The Abundant Artist and his struggle with leaving his day job to focus on his business. He also talks about the evolution of the online course business, staying up-to-date with the latest trends, and regularly updating his courses. The ...

Jun 27, 20231 hr 12 min

202: Email Deliverability, Email List Housekeeping, & More About Email! (featuring Kay Peacey)

On this episode of The Online Course Show, Jacques Hopkins interviews email deliverability expert Kay Peacey about how to improve email deliverability, housekeeping best practices for email lists, and more. Kay offers great advice on how to immediately improve email deliverability through basic steps and best practices, and dispels common misconceptions about email deliverability. She also discusses her membership model for ActiveCampaign users, including courses, a support community, and person...

Jun 14, 20231 hr 13 min

201: How She Generated $1 Million in Course Sales in Less Than 2 Years (featuring Dr. Rachel Gainsbrugh)

In this episode, host Jacques Hopkins talks with Dr. Rachel Gainesborough, a healthcare professional who was able to make a million dollars in just two years by selling online courses on short-term property rentals. Jacques and Rachel cover a range of topics around creating and selling online courses, including validating your idea, conducting market research, and the importance of offering high-value services. They also discuss the right and wrong ways to create online courses, with Jacques sha...

May 30, 20231 hr 1 min

200: Pat Flynn & Jacques Discuss a Revolutionary New Way to do Courses

In this episode, we explore the world of online courses and communities with Pat Flynn, from "Smart Passive Income". Pat is a seasoned entrepreneur who has learned from his experiences in building online courses that offer accountability and commitment to help people achieve specific results, quickly. Pat shares his journey of developing a community-powered course to solve scalability issues and increase engagement, all while building relationships with each other. Key Takeaways: - The importanc...

May 09, 20231 hr 2 min

199: 3 Ways to 2-5x Your Course Sales (featuring John Ainsworth)

John Ainsworth from https://datadrivenmarketing.co/ joins us today to talk about how to 2x to 5x your course sales, with the same course and the same traffic. This is all about how to optimize your funnel and offers! KAJABI offer: Get 30 days free + Jacques' step-by-step course "Every Click Kajabi" head to http://everyclickkajabi.com/

May 02, 20231 hr 23 min

195: Sell Out Your Course Using Instagram & TikTok - The Master at Selling Courses with Short-Form Content Returns (featuring Spencer Russell)

Spencer Russell first joined the podcast in episode 181 with his remarkable story about his online course business teaching toddlers how to read (toddlersread.com). He's back today to give an update on the past year. We talk about Instagram, Tiktok, Webinars, Mindset, and more! KAJABI offer: Get 30 days free + Jacques' step-by-step course "Every Click Kajabi" head to http://everyclickkajabi.com/

Feb 07, 20231 hr 55 min

191: Hear From the #1 Person I've Wanted on This Podcast - He Started His Course in 2000 (Featuring Jermaine Griggs)

What we talk about in this episode: - How Jermaine got started 22 years ago - Travelling to 36 countries in 2 years with his family - Outsourcing nearly everything in his business, including the marketing & content - What would he do if he started today? - "Virality is not a strategy, but a by-product of consistency" - Automation Visit Jarmaine's sites: hearandplay.com automationclinic.com beginnerbusinessschool.com...

Nov 29, 20221 hr 13 min

183: How to Get Paid for What You Know (featuring Graham Cochrane)

Graham Cochrane of https://www.recordingrevolution.com/ and https://grahamcochrane.com join us today to talk about: - His new book "How to Get Paid for What You Know" - Audience building strategies for course creators - Courses vs. Memberships - Kajabi - When to launch your first product - And more!

Apr 14, 20221 hr 7 min

178: I’m Testing New Pricing… Here’s the Results

In this episode I go over: My house/office situation Our YouTube process A recap of Relaunch Magic Split Testing My new pricing model for Piano In 21 Days A big goof I made last month in my business

Aug 19, 202123 min
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