The Likeable Expert Podcast - podcast cover

The Likeable Expert Podcast

Michael Katz•bluepenguindevelopment.com
Business
Marketing
"Michael Katz's Likeable Expert Gazette focuses on helping professional service firms get more clients, more easily. It's published every other Friday."
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Episodes

Remarkable You

Are you doing things worth talking about?

Sep 15, 2017•5 min

Going Postal

Create new services from your current activities.

Aug 11, 2017•6 min

Blurred Lines

Don't mix "real" content with promotion.

Jul 24, 2017•6 min

Are You Running on Empty?

Today we talk about positioning. In short, the way you put your content out into the world (and, by extension, your brand) matters as much as the content itself.

Aug 07, 2016•5 min

Roomba Has It

Today we talk about emotion - and its power in making your newsletter (and writing in general) more effective as a lead-generating tool.

Jul 22, 2016•6 min

The Sound of 1,000 Golfers

Today's podcast looks at the power - the tremendous power - of relationship building and its impact on your marketing. If you're not doing it, you're working way harder than necessary.

Jul 05, 2016•5 min

Rinse And Repeat

Good morning! Or afternoon. Or whenever you happen to be waking up (I don't judge). Today's podcast looks at repetition and why it's such a powerful force in your being remembered.

Jun 20, 2016•6 min
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