I met Tziporah Salamon at a Jewish arts event, and within minutes, it felt like I’d reunited with a long-lost sister. What followed was a deep and joyful conversation about style, identity, and how personal history shapes self expression. From her Hungarian roots to her journey through fashion’s most iconic institutions, Tziporah shares the moments and the miracles that led her to become a walking work of art. We also talked about what it means to be a Jewish artist in today’s world and how she ...
Jul 08, 2025•1 hr 1 min•Ep. 363
You’re going to fall in love with Megan Maberry. Her glittering headdresses, bold creativity, and even bolder decisions will absolutely inspire you. When Megan first joined the Artist Incubator, she was squeezing her art around a full time teaching schedule. Now she has officially walked away from the classroom to chase her dream full time. We talked about what it really takes to build your art business after hours, the power of community, and why mindset work changed everything for her. In this...
Jul 01, 2025•29 min•Ep. 362
If you've been wondering how to grow your email list in a way that feels authentic and effortless, you're going to love this conversation with my Inner Circle client, Daniel Trelenberg. Not only is Daniel a full-time artist with a passion for community and collaboration, but he’s also found clever ways to turn casual art events into a list-building goldmine. We talked about the art of following up, getting strategic with live events, and how to plant the seeds for real connections with collector...
Jun 24, 2025•36 min•Ep. 361
Ever feel like your message doesn’t match the magic of your art? You’re not alone. From digital artists to abstract painters, many creatives unknowingly hide behind vague bios, outdated websites, or generic language that doesn’t reflect their true voice. In this episode, I break down the four levels of messaging awareness so you can finally uncover the words that resonate with your collectors and with yourself. Your message isn’t just what you say, it’s how clearly you see yourself. In this epis...
Jun 17, 2025•37 min•Ep. 360
If you've ever struggled to put your passion for art into words that resonate with your collectors, you’ll love today’s conversation with Paula Christen. Paula shares her journey of transforming not just how she talks about her art, but how she connects with her audience and drives sales. We’ll unpack the simple changes she made that had a huge impact on her business — and how you can do the same. In this episode, you’ll discover: Discover how to craft an About page that connects with collectors...
Jun 10, 2025•27 min•Ep. 359
If you've ever struggled to explain what makes your art or creative work different, you're not alone. Rich Brooks walks us through a simple but powerful framework to help you define and share what sets you apart, without sounding salesy or forced. This isn't about changing who you are. It's about getting clear on how to talk about it so your audience actually listens. In this episode, you’ll discover: Learn the 4 F words that can help you get clear on what makes your art or business stand out Un...
Jun 03, 2025•28 min•Ep. 358
Thinking about growing on Patreon but not sure where to start or if you're ready? I sat down with artist and content creator Aramis Hamer to talk about what makes Patreon different from selling art or running a shop, and why it’s such a heart-centered platform for creatives. She shares the moment she decided to take it seriously and what more artists should know about building a loyal community. If you’ve been curious about using Patreon to support your art, this episode is your nudge to stop ov...
May 27, 2025•34 min•Ep. 357
What if you had a daily ritual that not only set the tone for your week but also amplified your creative energy and business clarity? That’s exactly why I’ve built the Artpreneur Daily Altar, my custom GPT designed to help you reflect, plan, and activate your creative flow every single day. I’m sharing how this tool came to life and how it’s transforming the way I approach my art business. My friend, Jennifer Urezzio, has been using it too, and she’s here to share her experience. Together, we ex...
May 20, 2025•58 min•Ep. 356
This is more than just a change in strategy; it's a transformation. A sacred pivot towards sorcery over strategy, intuition over hustle. It's about reconnecting with your soul as you build your art business, weaving magic into every step, and embracing that sacred energy that only you can bring. This isn’t about abandoning strategy; it’s about infusing it with spirit, with soul, with sorcery. If you've been feeling burnt out by the metrics, I’m inviting you to join me in this new journey. In thi...
May 13, 2025•25 min•Ep. 355
What does it really take to build a 7-figure product-based brand without burning out or selling out? Charis Jones of Sassy Jones is bringing the sparkle and the strategy. From humble beginnings hosting parties in her kitchen to running one of the fastest-growing businesses in the country, Charis shares the mindset shifts, marketing tactics, and lessons that helped her scale. If you've ever wondered how to show up online with both purpose and profit, you're going to love this. In this episode, yo...
May 06, 2025•35 min•Ep. 354
Ever find yourself constantly working but wondering why the sales aren’t happening? Maybe you're stalling until everything’s “just right,” or worried that following up with collectors is annoying. In this episode, I’m calling out five sneaky mistakes that hold artists back—and what to do instead. These are lessons I’ve had to learn the hard way (yes, I really did jump off a bridge because everyone else was doing it). So grab your coffee, and let’s flip the script on your marketing mindset. In th...
Apr 29, 2025•36 min•Ep. 353
Christine Mighion is not just a jewelry artist—she’s proof that putting your art production first can change the game. We talked about building a sustainable art business, ditching designer-thinking, and embracing the role of artist with pride. She shares how shifting her mindset around pricing, messaging, and email marketing helped her increase sales by 25%—even during a typically slow season. And yes, we did a full-on unboxing because I genuinely love her work (and paid for it!). In this episo...
Apr 22, 2025•33 min•Ep. 352
Martha Brane didn’t follow a traditional artist path—and that’s exactly why her story hits hard. From launching a PC software company in the '80s to now having her art featured in B2B markets like hospitality and healthcare, she’s done it her way. We talk about pivoting with purpose, why mindset changes everything, and how adding a bit of brown to your palette might just open unexpected doors. In this episode, you’ll discover: Learn why embracing a business mindset is just as important as honing...
Apr 15, 2025•34 min•Ep. 351
Ever looked at a piece of your art and thought, This one is too special to sell? Or maybe you’ve had the opposite feeling—panicking because you need to make a sale, so you slash prices just to move something fast. If either of those sound familiar, you’re not alone. Artists constantly battle fear, scarcity, and impatience when it comes to pricing and selling. In this episode, we’re unpacking the emotional traps that can sabotage your success—whether it’s overpricing out of attachment, underprici...
Apr 08, 2025•21 min•Ep. 350
What if you had a built-in guide to making decisions, navigating challenges, and fully stepping into your purpose? That’s what human design offers, and Baeth Davis is here to share how this system can help you align with your true self. Whether you’re feeling stuck, overwhelmed, or simply curious, this conversation will give you a new perspective on how to create a life with more ease and fulfillment. In this episode, you’ll discover: Learn how human design can guide you in making aligned decisi...
Apr 01, 2025•1 hr 9 min•Ep. 349
Turning a passion for art into a thriving career takes more than talent—it takes vision, resilience, and a willingness to forge your own path. Alyssa proves there’s no single blueprint for an art career. With a background in the New York fashion industry, she transformed her creative path by blending photography with mixed media, crafting textured and evocative works. She’s not just creating—she’s challenging the rules of the art world. Tune in to learn how she did it. In this episode, you’ll di...
Mar 25, 2025•36 min•Ep. 348
If you’re feeling stuck and overwhelmed in your creative practice, you’re not alone. The pressure to succeed, fear of failure, and comparison to others can keep you paralyzed. But creativity isn’t about grinding through exhaustion—it’s about finding joy in the process. In this episode, I’ll share simple, actionable strategies to help you move past creative blocks while protecting your energy. In this episode, you’ll discover: Learn why setting measurable, achievable goals keeps you motivated and...
Mar 18, 2025•25 min•Ep. 347
On a mission to help soul-led entrepreneurs channel their creativity, she blends her background in branding, design, and art with a deep spiritual practice to create tools—like her oracle deck, La Caribaña Oracle. This deck isn’t just about pulling cards; it’s a portal to self-discovery, intuition, and creative expansion. One of my AIC members, Jasleni Brito shares the lessons and inspiration behind her deck. In this episode, you’ll discover: Discover how oracle decks can be a powerful tool for ...
Mar 11, 2025•53 min•Ep. 346
Bartering might seem like a win-win, but in reality, it’s keeping you stuck. High-end collectors aren’t looking for bargains—they want exclusivity, prestige, and ease. When you shift your mindset and your pricing strategy, you’ll attract buyers who see your art for what it truly is: valuable. In this episode, you’ll discover: Learn how pricing higher can actually increase demand for your art. Find out why making the buying process effortless leads to more sales Discover why bartering signals tha...
Mar 04, 2025•30 min•Ep. 345
Building a successful art career isn’t just about talent—it’s about community. That’s why I love seeing artists come together to support each other in accountability pods inside the Artist Incubator. In this episode, I’m joined by Susan Lobb-Porter, Kerstin Stiller, and Leslie Goldman, the winners of our latest pod challenge. These artists prove that success isn’t just about individual effort but also about the power of connection, encouragement, and shared strategies. In this episode, you’ll di...
Feb 25, 2025•32 min•Ep. 344
The way people decorate their homes is always evolving, and staying on top of these shifts can help you sell more art. In 2025, home decor is moving toward richer colors, immersive spaces, and a bold return to maximalism. If you’ve been wondering how to position your art for today’s collectors, these trends will give you a fresh perspective. In this episode, you’ll discover: Learn how adapting your color palette to include trending hues can influence your new body of work. Discover how to offer ...
Feb 18, 2025•23 min•Ep. 343
Visual artist Aramis Hamer shares how she sells her art on YouTube. She's not just making art; she's building a whole world around it using YouTube. In this episode, you’ll: Uncover YouTube as a long-term strategy to draw in potential buyers for your art Find out why email newsletters are essential for converting viewers into devoted art collectors Learn how to transform real-life situations into engaging content For full show notes, go to schulmanart.com/342 📚ARTPRENEUR 📘 Grab your copy of Ar...
Feb 11, 2025•45 min•Ep. 342
Pantone’s 2025 Color of the Year—a warm, evocative soft brown—is more than just a trend; it’s an opportunity to connect with your audience in fresh, exciting ways. Curious how this color trend can inspire your work and attract more collectors? I’ve got you covered with strategies to make it work for your art business. In this episode, you’ll: Explore how to incorporate mocha into your art palette Create marketing strategies inspired by the COTY Learn how to use the themes of comfort and indulgen...
Feb 04, 2025•20 min•Ep. 341
Beth Nydick, a digital entrepreneur, journalist, and TV producer, shares how artists can get their work noticed and secure high-profile media opportunities. She emphasizes the importance of having a unique message. In this episode, you’ll discover: Learn to craft stories that resonate with your audience Explore how understanding the media's perspective can help you get featured Discover how collaborations and consistent action are essential For full show notes, go to schulmanart.com/340 📚ARTPRE...
Jan 28, 2025•36 min•Ep. 340
Jen and I share the latest cutting-edge AI tools while exploring authentic marketing strategies and approaches. From personal insights about embracing failure as creative entrepreneurs to practical AI-powered solutions, you don't want to miss this. In this episode, you’ll discover: Discover how to use different AI tools to boost your business Explore the concept of failing better and embracing new chances Learn why it's so important to share personal stories in your marketing to create a human c...
Jan 21, 2025•41 min
Joining me today is Artist Incubator member, Natalie Bradley, who has experienced amazing success after joining. She shares her journey as an artist and how she grew her business, from her first sales to getting featured on local TV. Tune in to learn from her experience. In this episode, you’ll: Learn how to turn a hobby into a business with the right mindset and strategy. Explore how a perfect pitch can lead to unexpected opportunities like a live TV interview. Discover how Natalie grew her ema...
Jan 14, 2025•33 min•Ep. 338
Kickstart the New Year with my 10 tips on cultivating inner peace. Drawing inspiration from the "Word of the Year" concept, listen in to know how you can choose your own WOTY. In this episode, you’ll discover: Learn about the power of setting intentions and how it can positively shape your year. Explore the impact of constant news consumption on mental well-being and how to navigate the digital age mindfully. Create a personalized plan for fostering inner peace For full show notes, go to schulma...
Jan 07, 2025•20 min•Ep. 337
We're wrapping up 2024 by throwing it back to the most popular podcast moments this year. Join us through a ride of this year's most impactful conversations, packed with advice, insights, and plenty of entertaining moments that capture the spirit of our community. In this episode, you’ll discover: Explore the importance of committing to your creative vision and persevering through challenges to achieve artistic and personal success Discover how creativity serves as a powerful survival strategy L...
Dec 31, 2024•27 min•Ep. 336
Let’s celebrate the wisdom and power that come with age. Embrace the crone archetype - think wise woman, not wicked witch - to feel more confident and powerful. You’ll learn how to tap into our intuition and creativity plus I share 7 rituals for reflection and intention-setting to help you close out the year. In this episode, you’ll: Discover what the crone archetype is all about and what it means in different cultures Explore how to use creativity as a way to express ourselves and grow, no matt...
Dec 24, 2024•26 min
If you're an artist looking to boost your sales and build lasting relationships with your customers, gifting can be one of the best ideas you can do! Direct response marketer David Baer joins me in breaking down gifting strategies for every stage of the customer journey and explaining how to leverage this powerful tool without undermining your sales. In this episode, you’ll: Discover how to avoid overdoing bonuses and gifts Learn the difference between a lead magnet and a bonus Explore the psych...
Dec 17, 2024•35 min•Ep. 334