351: Building a B2B Art Business ft Martha Brane

Martha Brane didn’t follow a traditional artist path—and that’s exactly why her story hits hard. From launching a PC software company in the '80s to now having her art featured in B2B markets like hospitality and healthcare, she’s done it her way. We talk about pivoting with purpose, why mindset changes everything, and how adding a bit of brown to your palette might just open unexpected doors. 

In this episode, you’ll discover:

• Learn why embracing a business mindset is just as important as honing your craft

• Discover how Martha transitioned from galleries to landing deals with national art distributors

• Hear how changing your email subject line can seriously increase engagement

For full show notes, go to schulmanart.com/351

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