The Art of Online Business - podcast cover

The Art of Online Business

Kwadwo [QUĀY.jo] Sampany-Kessietheartofonlinebusiness.com

Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.


Join fellow online course creators and coaches as we dive into things like 
• sales and marketing optimization, 
• and systems and processes
• funnels and of course
• Facebook & Instagram ads for seamless scaling!


Hosted by Kwadwo – sounds like  [QUĀY.jo] – a  & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.


Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.


You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.


Hit "Subscribe" and let's gooooo!

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Episodes

Quick Tip Coaching Session: Clarifying Your “Unique Solution”

Welcome to another quick tip episode! different. I am going to share with you a mini-coaching session that I recently had with saxophone teacher, Donna Schwartz. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ This is a quick Q&A session that revolves around helping Donna clarify her “unique solution”. Listen in as we look at the challenges she is currently experiencing in her business. We will b...

May 08, 202017 minEp. 295

Best Of: How to Create Your Ideal Facebook Ads Business with Amanda Bond

Are you managing FB ads for other businesses or thinking about starting a business to do this? ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ If so, you are going to love my interview with Amanda Bonds. This episode came out a while ago, but it was so popular that I am bringing it back for our "best of" episode. Amanda shares the story of how she started her agency and shifted her pricing mindset. S...

May 06, 202050 min

Scaling With Simplicity w/Brandi Mowles

Brandi Mowles is back for interview number 3 on the Art of Online Business podcast! Brandi has two sides to her business and has been able to quickly scale both in less than two years. How? With simplicity in mind. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Brandi has a wonderful way of keeping her processes and systems SIMPLE, which is why she has been able to scale so quickly. Brandi is a Face...

May 04, 202055 minEp. 293

Quick Tip: What to Do Right Now If You're An Ads Manager

Today I want to talk to all of the Facebook and Instagram ad managers who listen to the show. I have heard from a lot of you about the uncertain times we are in right now. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Many businesses are cutting back on their ad spend which is causing you to worry about the effects it will have on your business. On the other hand, there are many businesses that are...

May 01, 20209 min

Messenger Marketing in 2020 w/ ManyChat's Mike Yan

Have you been wondering what the heck is going on with Facebook Messenger marketing? ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ In the past, it was all the rage, and everyone seemed to be talking about it. Recently, Facebook made changes about what you can and can not send within Messenger. It’s been a huge source of confusion for people, myself included. Although I have seen a considerable down...

Apr 29, 202046 minEp. 292

Back To Basics: Facebook Custom Conversions vs Standard Events

One of the most asked questions I get when it comes to tracking the success of Facebook and Instagram ads is "What's the difference between a custom conversion and a standard event?" ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ On today’s quick tip episode, I am going to get back to the basics and break down the difference between these two ways to track your ads. Please click here to give an hone...

Apr 24, 202015 min

How to Create a Profitable Paid Workshop Launch

I love taking you guys behind the scenes of things going on in my business, and in today’s episode, I am doing just that! ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Today we are covering paid workshops, which is a concept that has been around forever, but this is the first time I am trying it for myself. I created my first workshop earlier this year as I wanted to try something new. I desired to...

Apr 22, 202037 minEp. 291

Quick Tip: 6 and 7-Figure Mindset Secrets

In today’s episode, I am revealing three mindset secrets of 6 and 7-figure entrepreneurs. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ These key areas are ones I have been working on for years and continue to work on today. I tell my accelerator students that the success of their businesses depends 80% on their mindset. The three areas we will be diving into today: Money Our Thoughts Commitment Th...

Apr 17, 202015 min

How She Did It: 2 Kids And a Multi-Six Figure Online Business w/ Kaity Griffin

My guest on the show today calls herself one of my star students, and I definitely agree! ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Kaity Griffin successfully scaled an e-commerce business using Google Ads. That’s when she realized she was more passionate about the Google Ads side of the business, which she says engaged both the creative and data-driven sides of her brain. Kaity sold her e-comm...

Apr 15, 202047 minEp. 290

Quick Tip: Getting Scrappy In Your Business

I know times are turbulent right now, but these are the times to get scrappy and figure out how you can serve more. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Tune in for great business-building lessons that will make your business even stronger in the long run. Right now you need to listen, lean in, and build an even better relationship with your community. We are in turbulent and uncertain tim...

Apr 10, 20209 min

How to Grow and Engage a Facebook Group w/ Jamie Sears

I am excited to invite one of my Accelerator Mastermind students, Jamie Sears, back on the show for a second interview. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Jamie has an incredible business serving teachers in grades two through five and is now finding herself pivoting to provide assistance to teachers all over the country who are scrambling due to school closures. Jamie manages four Faceb...

Apr 08, 20201 hr 3 minEp. 289

Quick Tip: How to Be a Better Leader

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’ll be revealing how you can be a better leader. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Please click here to give an honest Rating/Review for the show on iTunes ! Thanks for your support...

Apr 03, 202010 min

Selling High Ticket Offers, Leading With Service & More w/ Madison Doubroff

Today I’m really excited to be introducing you to my friend and member of Accelerator, Madison Doubroff. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Madison is a functional movement coach and connective exercise specialist, and he has really pivoted his business to deal with these uncertain times, while achieving great success in the process. In fact, Madison has never been busier than he is righ...

Apr 01, 202046 minEp. 288

How To Be An Honest Marketer w/ Tarzan Kay

In an effort to help you lead your business in these times, I’ve been bringing some great guests on the show, and today is no different. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ My guest is Tarzan Kay, a former copywriter and online business owner who now helps people through her online courses and coaching programs.The last time Tarzan was a guest on the show, back in May 2019, she talked abo...

Mar 27, 202045 minEp. 287

Mind Management Is As Important As Hand Washing w/ Kris Plachy

In an effort to help you lead your business through these turbulent and uncertain times, not only do I want to share my own thoughts, but I want to bring you lots of different perspectives. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Today you’re going to hear from my friend and former coach, Kris Plachy, a business and mindset coach for female entrepreneurs who generate 7-figures of revenue and ...

Mar 25, 202035 minEp. 286

BONUS: Should You Be Selling Right Now?

With the events that are happening around the world, I want to be showing up as much possible. That is why I’m bringing you this bonus episode today, to support you through these turbulent times we are all facing. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ A lot of people are telling you what you “should” be doing right now, and I think it’s doing you a disserve. I’m seeing a lot of shaming happ...

Mar 23, 20209 min

We Have a Choice On How We Respond w/ Mel Abraham

Today I have a longer episode for you instead of the shorter Quick Tip episode that usually publishes on Friday. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ I invited my close friend Mel Abraham onto the show to give his perspective on the current events that are happening, and what we can do as business owners to survive, and thrive, in these times. In this conversation Mel and I cover a lot of ...

Mar 20, 202044 minEp. 285

Quick Tip: It’s OK Not to Know...

Just last week I had my Accelerator live event, and I’m so grateful we came together as a group to discuss the challenges, and opportunities, that exist today. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ It’s taken me a few days to gather my thoughts about everything that’s going on in the world right now, but that live event reminded me that we’re all in this together, and we will get through th...

Mar 18, 202010 min

Quick Tip: Is Your Goal to Hit $1M?

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m asking: is it your goal to hit $1 million in your business? Let’s jump into it... ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Please click here to give an honest Rating/Review for the show...

Mar 13, 202013 min

5 Ways to Use Systems & Teams to Scale Your Online Business w/ Sarah Noked

Today I’m excited to be talking about how to systematize your online business so that you can not only scale it, but also to be able to take time away from your business. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ The key though is for you to be able to do this and still generate revenue while you’re away – and not have everything in your business fall apart! Joining me to share her expertise in...

Mar 11, 20201 hrEp. 284

Quick Tip: Facebook/IG Ads Setup - What's Working Right Now

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m sharing what’s working right now for me with the setup of my Facebook and Instagram ads! Let’s jump into it... ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Please click here to give an hone...

Mar 06, 202016 min

How She Did It: How to Sell $100K WITHOUT Ads w/ Nicole Burke

What I love most about Facebook and Instagram ads is that when you use them to grow an online business, they are a source of predictable leads and sales. That is the foundation of a scalable business, especially when combined with your organic efforts, such as social media, a podcast, blog or YouTube channel. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ What hold so many people from running ads th...

Mar 04, 20201 hrEp. 283

Quick Tip: What’s Working (Video FB/IG Ads)

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m sharing what’s working right now for me with video Facebook and Instagram ads! Let’s jump into it... ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Please click here to give an honest Rating/...

Feb 28, 202011 min

How to Create Bonuses that Make People Say YES to Your Offer

We’re going to get super tactical today, as I’ll be walking you through the formula for creating bonuses for your programs! ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ This is the exact process that I use to come up with bonuses for all of my programs, and I’ve had great success for many years implementing it.I’ll be sharing examples that will help guide you through each step of the way, includin...

Feb 26, 202033 minEp. 282

Quick Tip: What If Business Success Was Inevitable?

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m asking the question: What if your business success was inevitable? Let’s jump into it... ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Please click here to give an honest Rating/Review for t...

Feb 21, 202011 min

How She Did It: Teacher Entrepreneur Jamie Sears on Creating a 7-Figure Business

Today you’re going to hear a conversation I had with an Accelerator Mastermind student, and brilliant entrepreneur, Jamie Sears. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Jamie creates resources, training and courses for teachers, as well as teacher entrepreneurs, and she’s learned so many valuable lessons of the past few years that I knew I had to bring her on the podcast to share them with yo...

Feb 19, 20201 hrEp. 281

Quick Tip: How to Break Through the Noise and Create Demand

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m joined by my special guest Ashley Shaw, and we’ll be talking about how to break through the noise and created demand for your products and services! Let’s jump into it... ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for ...

Feb 14, 202019 min

How to Create the Most POWERFUL Content You’ve Ever Created w/ Brandon Lucero (Part II)

If you listened to last week’s episode, you heard the first part of a two-part mini-series featuring my friend Brandon Lucero. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ I have a feeling you’re going to love this one too, because today Brandon is diving deeper into how to create content that not only attracts and resonates with your target audience, but gets them to take action. We all know the ...

Feb 12, 202051 minEp. 280

Quick Tip: Disabled Facebook Ad Account, What's Going On?

Welcome to another Quick Tip episode! This is where I share a quick tip with you each week that’s related to Facebook ads or online marketing or just general growing your business tips. In today’s Quick Tip I’m letting you know all about what’s going on when your Facebook ad account has been disabled. Let’s jump into it... ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ Please click here to give an h...

Feb 07, 202011 min

The "New Generation" of Content w/ Brandon Lucero (Part I)

As I mentioned on the previous two episodes, I’m going to be spending a lot of time over the next while talking about how to create content that not only attracts and resonates with your target audience, but also gets them to take action. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help ‍‍ ‍‍ ‍‍ In fact, this is something I’m working on myself, and I’ll be sharing case studies and experiences from my own busin...

Feb 05, 202038 minEp. 279
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