http://tvotshow.com - TVOT/ITVT - Televisionation: Friday Fireside features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry. Today The Friday Fireside, brought to you by Centriply, welcomes Rob Weisbord, President of Local News and Marketing Services for Sinclair Broadcast Group. If you've been paying attention, you know that local broadcast news is booming. Tip O'Neill is quoted as saying that "All Politics is Local," and certainly Sinclair ...
May 08, 2020•10 min
http://tvotshow.com - TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era. This episode features representatives of three French companies discussing how they are addressing the challenges of doing business in the US in the midst of the Coronavirus pandemic: Guillaume Bonnard, VP of Global Sales and Services at Thomson Broadcast (thomsonbroadcast.tv); Bruno Tariant, Head o...
May 08, 2020•44 min
http://tvotshow.com - TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era. This episode is a little different from our usual interview format: it showcases an inspiring and heartwarming project from the Advanced Web Video Production class taught (remotely, of course) by Professor Frank Chindamo of Chapman University’s famous Dodge College of Film and Media Arts. Amidst all...
May 08, 2020•4 min
TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era. This episode features Vicki Lins, President and CEO of the Cable & Telecommunications Association for Marketing (CTAM). Among other things, Lins discusses CTAM’s mission and work; shares her thoughts on how the organization will evolve going forward; explains how the Covid-19 pandemic is changing viewer behavior; and...
Apr 16, 2020•37 min
http://tvotshow.com - TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus Era. TYT Network Statistics Largest online video news network 4.7 Million Subscribers 4.8+ Billion Video Views This episode features Steve Oh, Chief Business Officer, and Malcolm Fleschner, Executive Producer, of The Young Turks Network, an independent, progressive-left news and opinion service distributed via Yo...
Apr 10, 2020•41 min
http://tvotshow.com - TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus Era. This episode features Marco Frazier, who was recently tapped to head up the US studios of Netherlands-based, Insight TV, a 4K UHD broadcaster that specializes in sports and adventure programming. Among other things, Frazier provides an overview of Insight TV and its key projects and partnerships; describes h...
Apr 10, 2020•25 min
ITVT is pleased to present another episode of Televisionation, our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus Era. This episode features Gregor Angus, Co-Founder and CEO of True Royalty TV, a company that bills itself as “the first and only SVOD platform dedicated to the subject of royalty.” Among other things, Angus outlines True Royalty’s plans for expanding its content line-up and international distribution (note: it features coverage of royalty ...
Apr 10, 2020•29 min
ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring how the advanced/interactive-TV industry is responding to the Covid-19/Coronavirus crisis. This episode features Joe Caporoso, SVP of Content and Brand Platforms at Whistle (formerly Whistle Sports), the digital content company that last year acquired Vertical Networks and New Form Digital. Among other things, Caporoso discusses those acquisitions and the strategy behind them; explains why the ...
Apr 10, 2020•31 min
http://tvotshow.com - TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus Era.This episode features Philip Smolin, Chief Strategy Officer of Amobee, a company that bills itself as providing end-to-end campaign planning, management and optimization across TV, digital and social media.Among other things, Smolin provides an overview of Amobee’s Brand Intelligence platform, and explains ho...
Apr 10, 2020•34 min
ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring how the advanced/interactive-TV industry is responding to the Covid-19 crisis. This episode features Scott Schiller, Global Chief Commercial Officer of ENGINE, a global media and marketing services company. Schiller, a co-founder of the IAB, joined the company last month. He was previously EVP of Advertising and Client Partnerships at NBCUniversal. Among other things, Schiller discusses the fut...
Apr 01, 2020•32 min
ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring how the advanced/interactive-TV industry is responding to the Covid-19/Coronavirus crisis. This episode features Jo Kinsella, President of cross-screen, multi-touch attribution specialist, TVSquared. Among other things, Kinsella shares information on new industry trends that TVSquared is observing; tells us why it is so important for brand advertisers not to “go dark” during the Coronavirus cri...
Apr 01, 2020•36 min
AUDIO ONLY: ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring how the advanced/interactive-TV industry is responding to the Covid-19 crisis. This episode features Jane Clarke, CEO and Managing Director of CIMM, an organization that was founded in 2009 by television content providers, media agencies and advertisers to promote innovation in audience measurement for TV and cross-platform media. Among other things, Clarke explains why accurate cro...
Mar 30, 2020•31 min
ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring how the advanced/interactive-TV industry is responding to the Covid-19/Coronavirus crisis. This episode features Chris Pizzurro, VP, Global Sales and Marketing at cable industry-owned VOD advertising specialist Canoe, who is himself recovering from a (thankfully relatively mild) bout of Covid-19. Among other things, Pizzurro describes how Canoe is partnering with NBCUniversal, Disney and Viacom...
Mar 30, 2020•32 min
AUDIO ONLY: ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring how the advanced/interactive-TV industry is responding to the Covid-19 crisis. This episode features John Lawson and Anya Shetler of the AWARN Alliance, an organization that is championing the use of ATSC 3.0/NextGen TV to reinvent how we warn people and provide them with news and information during emergencies. Among other things, Lawson and Shetler describe the AWARN Alliance’s go...
Mar 30, 2020•32 min
AUDIO ONLY: ITVT and TVOT are pleased to present the premier episode of Televisionation, our new video/audio podcast series exploring how the advanced/interactive-TV industry is responding to the Covid-19 crisis! In this episode, three prominent industry analysts—Colin Dixon, Chief Analyst at nScreenMedia; Tim Hanlon, CEO of The Vertere Group; and Alan Wolk, Lead Analyst at TV[R]EV—tell us about their own lives in this time of social distancing, discuss how the Covid-19 crisis is impacting such ...
Mar 30, 2020•1 hr
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “The Economics of OTT TV: New Monetization Models and Their Implications.” The session was described in the show brochure as follows: “This panel will explore the different subscription-based, advertising-based and hybrid business models that are now being employed to monetize OTT TV content, identifying which approaches have proven most and which least successful to date, and debating which models are likeliest to preva...
Mar 06, 2020•46 min
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “From ATSC 3.0 to NEXTGEN TV.” The session was described in the show brochure as follows: “The first phase of the commercial rollout of ATSC 3.0--the new broadcast-TV standard that combines OTA TV with broadband, thus potentially enabling a huge range of new broadcast services (including 4K and UltraHD HDR, enhanced audio, rich user interfaces, interactivity, personalization, addressability, improved measurement, new for...
Feb 26, 2020•44 min
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “The Research Infrastructure for Direct-to-Consumer Streaming Services.” The session was described in the show brochure as follows: “The move to Direct-to-Consumer (D2C) services is one of the hottest topics impacting the media industry today. These services require far different research, data and analytic support than are typically required for media companies. Research now informs product design and product optimizati...
Feb 21, 2020•50 min
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “Understanding the Fragmented Audience: New Developments in Measurement and Data Science.” The session was described in the show brochure as follows: “This session will explore the future of audience measurement and the innovations that are emerging in response to the ongoing fragmentation of TV viewership. Panelists will examine the pros and cons of the many ways that TV is being measured these days--everything from pan...
Feb 13, 2020•46 min
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “Streaming the News: The Legacy Brands Rebrand.” The session was described in the show brochure as follows: “This session will explore how the digital arms of broadcast networks' legacy news operations are balancing maintaining those networks' brand equity with the need to adapt to an environment that is quickly changing around them--not only technologically, but economically, socially and politically. Questions to be ad...
Jan 28, 2020•47 min
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “AI and ML Take Over TV: Monetizing Data in Every Pixel.” The session was described in the show brochure as follow: “As the streaming wars heat up, and as the peak TV era continues to extend its cycle, the role of artificial intelligence (AI) and machine learning (ML) in the TV industry's audience development, subscriber retention, content search, and user experience is growing exponentially. As issues such as content cu...
Jan 23, 2020•41 min
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “The ROI of UX.” The session was described in the show brochure as follow: “Making sure that your UX can bring value to your organization can often be a challenging thing to quantify. If viewers are gravitating to both mobile and connected-TV viewing, are there design principals which will work for both mediums? How do we measure design choices? Is there a formula to demonstrate how UX brings value to customers and will ...
Jan 09, 2020•39 min
ITVT is pleased to present an audio recording of the TVOT NYC 2019 keynote fireside chat, which featured Marcien Jenckes, President of Comcast Advertising, in conversation with Sean Coar, SVP of Data Strategy at Viacom. The session, entitled “On Addressability: A Programmer’s Perspective,” was described in the show brochure as follow: “Comcast, joined by Charter and Cox, launched On Addressability to make one-to-one targeted TV advertising more scalable and easier to plan, buy and measure. Now, ...
Jan 07, 2020•35 min
Last fall, video software provider, Synamedia, and program guide, metadata management and data broadcasting company, Triveni Digital, announced a partnership to facilitate broadcasters’, content providers’ and service providers’ transition to the new ATSC 3.0 standard—a transition that will require that ATSC 3.0 solutions support simultaneous broadcasts of both ATSC 3.0 and ATSC 1.0 signals. According to the companies, Triveni’s Digital Broadcast Chain will provide architectural support on a uni...
Jan 03, 2020•43 min
ITVT is pleased to present an audio recording of the TVOT NYC 2019 closing plenary session, “Beyond ‘Bandersnatch’: Where Do We Go Next with Interactivity.” Here’s the description of the session from the show brochure: “This fireside chat between two high-profile experts with impressive track records of innovation in interactive production--Eli Stonberg, CEO of Hovercast, and Zane Vella, VP of Product for Interactivity and Advertising at Comcast--will showcase examples of the state of the art in...
Dec 15, 2019•30 min
Simon Applebaum is the host and producer of the widely distributed podcast/Internet radio show, “Tomorrow Will Be Televised." He has been covering the interactive/advanced TV industry for over 30 years, and earlier this month was honored as an Agent Provocateur at TVOT NYC 2019 (note: Agent Provocateur is a role unique to The TV of Tomorrow Show; selected because of the significant work they have done to further the advanced-TV industry, TVOT Agents Provocateurs are panelists-without-portfolio, ...
Dec 12, 2019•41 min
Klarn DePalma leads MNI Targeted Media, the targeted digital and print advertising business that became part of station group, Meredith Local Media, following the acquisition of Time, Inc. In this recorded interview with ITVT Editor-in-Chief, Tracy Swedlow, DePalma explains how MNI Targeted Media operates within its parent company, outlines how the business sources, analyzes and applies the data that powers its targeted advertising, discusses how the 2020 election will impact MNI Targeted Media ...
Nov 24, 2019•36 min
Derek Forbes is Founder and CEO of Stardust, a new social-media app for movie and TV fans. The app allows those fans to follow specific movies and shows, create and share video reactions, and discover new programming. It also offers entertainment news, original editorial content and polls. According to the company, the app is used by over 100,000 people, including 2,000 influencers (among them Madelaine Petsch of "Riverdale" and Kendall Long of "The Bachelor") and 10 million YouTube subscribers....
Oct 29, 2019•25 min
ITVT is pleased to present an audio recording of the TVOT SF 2019 session, "How Pay-TV Operators Are Revamping Their Platforms, Services and Business Models to Respond to the New Migrant Video Subscriber." The session was described in the show brochure as follows: "The Migrant Video Subscriber is rapidly changing our industry. We haven't experienced anything like this before. The entire video ecosystem is being redefined across every fabric of our business. Relationships are fragile. New technol...
Oct 17, 2019•44 min
ITVT is pleased to present an audio recording of the TVOT SF 2019 session, "Disrupting the News." The session was described in the show brochure as follows: "This session will bring together individuals and companies that are disrupting and challenging the traditional ways in which news is gathered, reported and distributed, for a wide-ranging discussion about the future of TV and video news. Panelists will first debate the ways in which the collection, presentation, analysis and dissemination o...
Oct 10, 2019•48 min