Talk Commerce - podcast cover

Talk Commerce

Brent W. Petersontalk-commerce.com
If you are seeking new ways to increase your ROI on marketing with your commerce platform, or you may be an entrepreneur who wants to grow your team and be more efficient with your online business. Talk Commerce with Brent W. Peterson draws stories from merchants, marketers, and entrepreneurs who share their experiences in the trenches to help you learn what works and what may not in your business. Keep up with the current news on commerce platforms, marketing trends, and what is new in the entrepreneurial world. Episodes drop every Tuesday with the occasional bonus episodes. You can check out our daily blog post and signup for our newsletter here https://talk-commerce.com

Episodes

The Future is Adobe Commerce with Ray Bogman

Adobe Commerce is the world’s leading digital commerce solution for merchants and brands. With Adobe Commerce, you can build engaging shopping experiences for every type of customer — from B2B and B2C to B2B2C. It’s built for enterprise on a scalable, open-source platform with unparalleled security, premium performance, and a low total cost of ownership. Businesses of all sizes can use it to reach customers wherever they are, across devices and marketplaces. It’s more than a flexible shopping ca...

May 30, 20229 minEp. 106

White Glove, off the Rails hosting with Robert Rand

JetRails is your hosting partner, providing the fastest fully-managed ecommerce deployments in the Amazon Web Services AWS Cloud and on dedicated servers. The JetRails platform is built for speed with caching and accelerators at every layer. They can scale your application on-demand and help to integrate the latest acceleration techniques to keep your store fast and secure. Our team consists of strategic thinkers with years of experience in infrastructure, Magento and ecommerce business. We do o...

May 26, 202210 minEp. 105

Don't blow your budget on auto-spend ad campaigns with Lewis Rothkopf

Remember the days when you could turn on Google Ads and the customers would come flowing in the door? Those days are gone and Lewis Rothkopf walks us through techniques and ways to spend smart and measure often. Lewis has led global businesses and revenue lines at the world's foremost marketing, ad tech, and media companies. Lewis has contributed to the demand-side global inventory supply chain, as well as mobile, video, and advanced TV, streaming audio, digital out of home (DOOH), social, and e...

May 24, 202243 minEp. 102

Search for more than Search with Dan Griffin

Klevu’s AI and NLP-powered discovery suite includes on-site Smart Search, Smart Category Merchandising, Product Recommendations, and Personalization enabling ecommerce websites to deliver shopping experiences powered by real-time shopper intent. https://www.klevu.com

May 23, 20229 minEp. 104

Protecting your Digital Identity with Jaime Ramirez

Merchants want a seamless user experience without sacrificing thorough identification and monitoring and they want the power of fraud prevention with the intelligence of AI and biometrics integration. Jaime and Brent talk about how merchants can use digital identity verification to ensure that their clients are who they say they are. Jaime walks us through some of the different aspects of fraud prevention. Jaime is the Founder and CEO of Preventor, a RegTech enterprise. Prevention is the next ge...

May 17, 202233 minEp. 101

Beyond Hosting with Adrian Luna

Webscale is the Cloud Platform for Modern Commerce, offering security, scalability, performance, and automation for global brands. The Webscale SaaS platform leverages automation and DevOps protocols to simplify deploying, managing and maintaining infrastructure in multi-cloud environments, including Amazon Web Services, Google Cloud Platform, and Microsoft Azure. Webscale powers Fortune 1000 brands and thousands of other B2C, B2B, and B2E ecommerce storefronts across 12 countries and has office...

May 16, 20229 minEp. 103

Swiftly get Developers Certified with Joseph Maxwell

Engineering-Focused eCommerce Web Agency & World-Renowned Developer Training Platform SwiftOtter is a trusted guide for eCommerce brands of enduring quality in a dynamic online marketplace. Our highly-experienced team of engineering-focused developers are known for helping our clients establish an excellent presence in the marketplace, avoid costly pitfalls and position themselves for explosive growth. In addition, SwiftOtter enables eCommerce developers worldwide to improve their skills, ge...

May 12, 20226 minEp. 102

The missing piece of coaching with Taren Gesell

Taren is best known as "Triathlon Taren" online and he's the founder of MōTTIV. We help endurance athletes get to their start lines feeling confident and across their finish lines feeling strong. We run the second-largest triathlon Youtube channel in the world, the most highly ranked triathlon podcast in the world, and we publish some of the most highly rated triathlon training books through our Triathlon Foundations series, and we train thousands of athletes online through our disruptive MōTTIV...

May 10, 202242 minEp. 100

Fast Images Equals Fast Websites with Andrew Barkan

ImageEngine has been obsessed with website performance and has assembled a team from around the world, bringing together thought leaders in device detection, image optimization, and Content Delivery Networks (CDNs). Over time they grew ImageEngine into a fully-featured image CDN. And in 2015, they began optimizing images across the web. Improve page load times by optimizing images tailored to the end user's device with our device-aware image CDN. See how easy it is to integrate your website with...

May 09, 20229 minEp. 101

The Best SaaS PIM with Álvaro Verdoy

Sales Layer is a Product Information Manager in the cloud that centralizes product information and synchronizes it in all sales channels automatically (print, web, mobile, product feeds for retailers, and more) Forget about inefficient spreadsheets, with Sales Layer you can upload the information that you have in whatever format you have. Only with a simple click! Sales Layer helps companies to improve product management processes of managing and updating their catalogs in 3 steps: + Centralizin...

May 05, 20228 minEp. 100

Subscribe your ROI with Rob Holthause

Brent speaks with Rob Holthause from Subscribe Pro. Rob focuses on helping businesses improve their efficiency and grow their revenue while building a loyal customer base. Rob is a native of Maryland and is proud to call Baltimore home. When not educating customers about subscription marketing and Subscribe Pro’s products, Rob can be found hiking and playing with his Chocolate Lab mix, Atlas. He teaches music lessons on the weekends and plays bass with the popular Baltimore-based reggae group, C...

May 03, 202241 minEp. 99

What India wants from the Magento Association with Kalarav Vasavada

Brent and Kalarav talk about all things Magento and how the community has been embracing the changes that are happening with Adobe, Magento, and the Magento Association. Kalarav is a Certified Scrum Master, Adobe Certified Expert – Business Practitioner, and Adobe Certified Professional Developer with more than a decade of experience in the eCommerce world. He is a Delivery Manager with BrainVire, working with clients all over the world. He loves to explore and discuss the technical architecture...

Apr 26, 202237 minEp. 98

Commerce is a conversation with Mariano Gomide de Faria (Live from ShopTalk)

I was able to sit down with Mariano Gomide de Faria at ShopTalk 2022 in Las Vegas and we had a great conversation about commerce. The United States needs to catch up with the rest of the world with conversational commerce. Mariano tells us how big players are going to be skipping distribution and going straight to the consumer. The world is global by definition.

Apr 20, 202234 minEp. 97

Big Brands using Multi-storefront on BigCommerce Part 2 with Brent Bellm (Live from ShopTalk)

Just going back to to multi-store front the, if we put all these pieces together, you have a solution now that will work across borders, across currencies, across languages maybe help us understand how big you've already helped us understand how big of a hurdle it was, but some of the solutions now that people can go to market with and the speed in which they could do. Yeah. So one example I love to use. I think it might've been the first or second multi-store customer to go live with us in beta...

Apr 14, 202222 minEp. 96

The Launch of Multi-Storefront on BigCommerce Part 1 with Brent Bellm (Live from ShopTalk)

Welcome to this Big Commerce episode of talk commerce. And I have Brent Bellm here, the CEO of Big Commerce. Brent, why don't you introduce yourself? Tell us your day-to-day role and maybe one of your passions in life. Great. So I'm CEO of Big Commerce. I took over for the founders about seven years ago. Big Commerce is a software as a service e-commerce platform where basically the software. Brands and retailers use to create beautiful, successful fast-growing e-commerce stores. We serve them a...

Apr 13, 202220 minEp. 95

Coaching and the entrepreneurs journey with Tim Williams

Youth don't stop playing sports because they lose a game, they stop because they have a bad experience while playing. We interview Tim Williams about his company and his approach to youth sport. Tim is the Founder and CEO at T.WILL Sports, a dynamic sports company that delivers a variety of youth, recreational, and competitive sports services. He focuses on youth sports and takes pride in the ability to educate through sports and the experiences that come with sports. His goal is to help parents...

Apr 05, 202229 minEp. 94

Navigating Mergers and Acquisitions with Kison Patel

With so much technological disruption, it is important to stay relevant and I can think of no better way than merging, acquiring, or being acquired. However, these transactions fail because critical deal processes, such as diligence and integration, are being poorly conducted without proven success techniques. We interview Kison Patel, CEO, and Founder of M&A Science. As a former M&A advisor, he has seen these challenges first hand and set out to develop tools and techniques that address...

Mar 31, 202232 minEp. 93

Discerning trends before they are recognized with Sam George

SAM GEORGE is a master at two things: discerning trends before they are recognized as trends and communicating these ideas to the public at large. Sam was convinced he was insane. When anyone would not respond to his message, he would get upset. The process is predictable. He thought something was wrong. The delay must be related to him. He wrote "I'll Get Back to You" to bring this issue to light and let people know they're not alone. It's important to realize that these emotions and thoughts a...

Mar 30, 202233 minEp. 92

A new perspective on funding a business with Asher Ismail

Are you an entrepreneur looking for cash to grow? Banks, Venture capital, they all want a piece of you. Asher Ismail shows us a new perspective on funding a growing business and walks us through how his model will help entrepreneurs grow. Asher is the Co-founder of Uncapped. He helps entrepreneurs raise capital without giving up control of their business. The company was born out of frustration with the limited financing options available for European entrepreneurs. Uncapped provides business ad...

Mar 29, 202237 minEp. 91

The Future of Demand Generation in Ecommerce with Tyler Kemp

Are you tired of the monotonous sales outreach that never seems to get traction? Do you need to contact thousands of prospects for your sales team? Need appointments booked appointments at scale? We interview Tyler Kemp with LeadRoll and talk about Qualified Sales Appointments For High-Ticket Service Providers and SaaS Startups LeadRoll delivers unlimited sales bandwidth, quick turnarounds, and unbeatable service, helping your closers flood their calendars with qualified leads.

Mar 28, 202254 minEp. 90

The importance of engaging content with Jared Loftus

Do you want to create more engaging content in your newsletters? Jared Loftus helps us to understand the importance of a fabulous newsletter. Rasa enables marketers to create newsletters that engage customers through curated content that helps to build relationships. They give businesses a way to provide a real benefit regularly for everyone on their email list. And not just regularly, but relevantly. Through automation, companies can engage with a new level of frequency without spending more ti...

Mar 27, 202245 minEp. 89

Handing off blog writing to Content Cucumber with Chris Chasteen

Imagine doom scrolling through Netflix, looking for the ideal show to binge-watch this weekend. Not the mind-numbing, watch while playing "Candy Crush" content, but the great shows that you really want to burn through 24 hours watching. After reviewing thousands of low-budget horror movies and sitcoms, you finally stumble upon a hidden gem that you enjoy… but wouldn't it be easier if these incredible shows appeared automatically? Or if the entirety of Netflix was customized for your exact specif...

Mar 23, 202245 minEp. 88

The Robot That Handwrites Thank You Notes For You with David Wachs

How often have you gotten a handwritten note from an online store or a service that you bought something from? I bet you can remember when this happened last. David Wachs tells us about his unique business and his army or robots churning out thank yous and notes in your handwriting (But written by a robot!)

Mar 15, 202245 minEp. 87

Tax compliance is so much fun with Shannon Kelly

Isn't tax compliance fun? If you ever thought tax compliance was boring then you haven't met Shannon Kelly. Shannon (pronounced Shanuuun in Galic) entertains us with his tax compliance antics and then we dive deep into partner marketing.

Mar 08, 202245 minEp. 86

Ukraine and Magento with Jissa Reitsma

Magento was born in Ukraine and the health and safety of our Ukrainian sisters and brothers are top of mind. Jisse Reitsma and Brent talk over a little history of where Magento came from and the strong Ukrainian community that has helped to make it a world-class e-commerce platform. We dive into Shopware and its advantages in today's market and close out with a little Magento Association talk. PWA to come next time

Mar 01, 202258 minEp. 85

Magento Open Source is alive and here to stay with Willem Wigman

Contrary to rumors Magento Open Source is indeed alive and here to stay for a long time to come. Willem Wigman talks about the two different support models of Magento Open Source and how this will benefit the community. Long Term Support from Adobe will be called the Magento Open Source LTS version. This is a very common practice in Open Source software. The Short Term Support or STS version of Magento will be supported by the community. We also talk about the benefits of a cleaner more streamli...

Feb 24, 202254 minEp. 84

The Future of Magento with Vinai Kopp

What is the future of Adobe Commerce and Magento Open Source? Vinai Kopp and Brent talk about the recent Adobe Developers Live Commerce conference and discuss the keynote. We talk about Mage-OS and how the community has stepped up to help Magento Open Source move faster into the future. We debunk speculation in social media and talk about how long-term and short-term support will work around Magento. The excellent news: Magento Open Souce is alive and well and will be for a long time....

Feb 22, 202259 minEp. 83

Making a business transformation with Henry Daas

Coaches are a dime-a-dozen, right? Maybe so. Maybe not. Perhaps you've never taken the plunge and experienced the transformation, Or you did and thought, meh. Been there. Was it YOU who went wrong? Maybe. Maybe not. Henry Daas talks about his book FQ: Financial Intelligence as well as some of the highlights of the importance of having a business coach for entrepreneurs.

Feb 18, 202255 minEp. 82

Selling across stores on Shopify with David Perry

Do you want to sell your products across a multitude of Shopify stores? We interview David Perry on how Carro connects participating Shopify stores. This is done to enable cross-store selling or the ability for like-minded partners to directly sell each other products without the need for inventory, managing returns, or minimum order quantities. Sell your products on leading stores, sell their products on yours, or both! You can also discover and work with a massive list of top influencers with ...

Feb 17, 202254 minEp. 81

Optimize your buyers journey with Avi Kumar

Do you know the four ways to add B2B business to your B2C Shopify Store? Avi Kumar helps us to understand some of the complexities around doing B2B on Shopify. We discuss different business models and how you can be successful on your SaaS-based eCommerce store. Avi is the owner and chief wizard of Invisible PPC, a white label PPC company that is helping agencies break into new markets. Four ways to add B2B business to your B2C on Shopify: Keep it simple, offer special Discount codes on the curr...

Feb 16, 202251 minEp. 80