For small business owners: discover the real power of Twitter for your business. It has nothing to do with mass marketing. It’s not about sending out a bunch of tweets or celebrating likes and levels of engagement. The post Small Business Owners: How to Harness the Power of Twitter appeared first on StrengthInBusiness .
For small business owners: discover how to use Email marketing - a supposedly dead marketing vehicle, to drive customer acquisition and retention, market more efficiently to a highly relevant audience and increase your return on investment. The post Small Business Owners: How to Harness the Power of Email Marketing appeared first on StrengthInBusiness ....
For small business owners: discover how to use Live Events to get in front of a like-minded community of people that provides you with quick, valuable feedback so that you can scale your business faster. The post Small Business Owners: How to Harness the Power of Live Events appeared first on StrengthInBusiness .
For small business owners: discover how to use the eCommerce powerhouse Amazon Kindle to share your story, your valuable experiences and all the knowledge you gained during the journey while also making a profit. The post Small Business Owners: How to Harness the Power of Amazon Kindle appeared first on StrengthInBusiness .
For small business owners: discover how to use the most powerful social platform on the planet aka how to deploy Facebook advertising in order to boost exposure, onboard more of the right prospects and clients, and increase sales. The post Small Business Owners: How to Harness the Power of Facebook Advertising appeared first on StrengthInBusiness ....
For small business owners: discover three actionable, results-oriented social media marketing tips that you can implement today to boost your presence on social media and get the most out of the specific networks. The post Small Business Owners: How to Harness the Power of Social Media appeared first on StrengthInBusiness .
In the midst of the most-recent recession, why couldn’t you find a parking place at the mall on a weekend or get into a good restaurant without waiting for hours? Why were there waiting lines at the spa and coffee shop? In this podcast interview, Krisz Rokk and award-winning business consultant Brian Gracon use best practices from recession-proof companies to discuss buying triggers and habits of today’s consumer. The post 3 Buying Triggers You Can Use to Grow Your Sales with Brian Gracon appear...
Are there any parallels between extreme sports and business? And if so, what are some of the success principles that you can apply to strengthen your mental game and achieve breakthroughs in business and life? Take these 7 effective principles and apply them to increase your mental toughness and achieve breakthroughs in your business, professional career and life. The post The Scuba Entrepreneur: 7 Effective Principles To Improve Mental Stamina appeared first on StrengthInBusiness ....
How can you use LinkedIn to build genuine and long-lasting business relationships? Is there a proven way for individuals and businesses to connect authentically on this social media platform? Here are five quick hands-on tips on how to build meaningful business relationships on LinkedIn. The post How to Build Meaningful Relationships on LinkedIn appeared first on StrengthInBusiness ....
How long can you afford to stay out of the Facebook advertising game? There are more than 50 million Facebook Pages but only 4 million advertisers on Facebook. Why is that? The answer to this question plus three deadly sins of Facebook advertising coming up in today's blog post. The post Facebook Advertising: 3 Dangers to Avoid appeared first on StrengthInBusiness ....
Do you have an international clientele? How do you manage business operations and finances without losing sight of all the atypical needs that business owners from foreign countries may have? These two online marketing tools will help you avoid outrageous bank fees when sending money abroad, closely monitor project performance, increase productivity and maximize outcomes. The post 2 Must-Have Marketing Tools to Work with International Clients appeared first on StrengthInBusiness ....
Have you been to Disneyland? Disney World is a true marketing bonanza. It would be a crime to put Walt's teachings into three simple marketing lessons. However, I do want to share with you the marketing lessons that most stood out for me because they can be applied to ALL businesses. The post 3 Marketing Lessons I Learned from Walt Disney appeared first on StrengthInBusiness ....
What are Facebook Instant Articles and more importantly, why should you care? The following three steps will help you become an official Facebook Publisher and thus join the ranks of large media companies such as the National Geographic or the BBC. The post Facebook Instant Articles: 3 Steps to Becoming a Publisher on Facebook appeared first on StrengthInBusiness ....
What are some of the biggest mistakes small business owners make? Does a small business in the US face different challenges than a small business in Europe or Asia? Is there a common theme aka pattern worldwide? These are some of the topics Krisz Rokk and multi-award winning speaker and investor Mac Attram talk about in this podcast interview. The post Face It & Fix It: How to Avoid Disaster and Turn Around Your Small Business with Mac Attram appeared first on StrengthInBusiness ....
What happens when you put your prospects, leads or customers through your marketing funnel? How do you facilitate awareness, interest, desire and action? We’ll have a closer look at the reasons WHY some marketing funnels perform extremely well while others fail and I’m also going to share with you two best practices – one from Amazon and another one from iTunes. The post How to Guide Consumers Through Your Marketing Funnel appeared first on StrengthInBusiness ....
Is email marketing dying, transitioning or evolving? What's the current state of SMS and mobile marketing? Krisz Rokk and serial entrepreneur Heather Havenwood talk about it in today's StrengthInBusiness podcast episode. The post Heather Havenwood: How to Become More Effective at Acquiring the Right Customers With Email Marketing and Mobile Marketing appeared first on StrengthInBusiness ....
Are you a savvy member of the small business community feeling totally overwhelmed and exhausted by social media, content marketing, SEO, pay-per-click and things of that nature? Are you desperately trying to keep up with technology and all the Facebook, Snapchat and Instagram craziness going on? Discover three common online marketing challenges small businesses face. The post 3 Common Online Marketing Challenges Small Businesses Face appeared first on StrengthInBusiness ....
Do you have a formal referral system in place? What are the benefits of referrals, and more importantly, why do you need a process behind it? Consumers rely on word-of-mouth. Research shows that referrals and recommendations from friends, colleagues and other consumers trump every other source available. The post Why Implementing a Formalized Referral System is Key to Growing Your Business appeared first on StrengthInBusiness ....
What happens to your business when direct sales becomes less effective? What happens when people stop sending you referrals? The Parthenon Philosophy states that you build your business on several robust pillars or marketing profit centers. But which pillars? The post Why It’s Critical to Build a Greek Parthenon Type of Business appeared first on StrengthInBusiness ....
Are you copying what seems to be successful? You see, modelling big business isn’t a good thing if you’re a small business. Big businesses have a different agenda and economics aka they operate with “play money”. Here are three common marketing mistakes for small business owners to avoid at all cost. The post Don’t Copy Big Business If You’re A Small Business appeared first on StrengthInBusiness ....
What Facebook marketing hacks do you use to improve your results and increase ROI? Put the following five hacks to work for you and use Facebook's amazing targeting power to hand-pick your ideal prospects. The post 5 Facebook Marketing Hacks to Increase Your ROI appeared first on StrengthInBusiness .
What podcasting system(s) do you have in place to support your growth? Do you have a checklist for creating and publishing a podcast? The following easy-to-follow podcasting system includes three simple steps... The post How to Create a Podcasting System in 3 Simple Steps appeared first on StrengthInBusiness .
Facebook carousel ads are outperforming link ads. You hear this statement over and over. Is it true? Will Facebook carousel ads outperform your link ads? Fact is, the Facebook carousel format is now available for organic posts. So, why not give it a go? The post Facebook Carousel Format Now Available for Organic Posts appeared first on StrengthInBusiness ....
Kindle marketing made easy: The following 10-step checklist will help you publish your book on Kindle to position yourself as an expert authority, draw in quality prospects and make more sales. Amazon is the ultimate sales machine and Kindle is a publishing powerhouse. The post Kindle Marketing: 10-Step Checklist for Publishing Your Books appeared first on StrengthInBusiness ....
Marketing fundamentals are boring and unsexy. So, why bother with the very basics of marketing when there's a new tool waiting to be discovered around every corner? The post 2 Marketing Fundamentals You Should Master appeared first on StrengthInBusiness .
Here are 5 essential questions to ask your customers now to get better results and grow your business. Gathering valuable feedback from customers will help you deliver a more targeted service. The post 5 Essential Questions to Ask Your Customers appeared first on StrengthInBusiness .
Are you still focusing on good old TV and radio advertising? Do you run any YouTube, Twitter, or Facebook ads? These digital advertising tools will help you quickly analyze how some of the best brands are advertising on Facebook. Mock-up your ad before launching it on Facebook, Twitter, or Instagram. The post 3 Powerful Advertising Tools to Increase Your Productivity appeared first on StrengthInBusiness ....
What is an ideal market? How do you pick a hot market? What about targeting? Discover the three mission-critical questions you need to ask yourself prior to launching your business. The post How to Pick Your Ideal Market appeared first on StrengthInBusiness .
What's the deal with Facebook carousel ads? Why is this format so special, and more importantly, why should you test this type of advertising for your own brands and products too? Facebook carousel ads allow you to showcase more images and links in a single ad for the same price. Automatically show the best performing images first. The post Facebook Carousel Ads: Increase Your CTR and Lower Your Cost Per Action appeared first on StrengthInBusiness ....
Is the eBook revolution just a fad? Are headlines such as “Amazon selling over 1 million Kindles a week” a thing of the past? What category is responsible for the decline of the publishing industry? Still worth joining the Kindle game? Loads of questions… and loads of answers presented as Kindle marketing tidbits coming up… The post 7 Kindle Marketing Tips To Boost Brand Awareness appeared first on StrengthInBusiness ....
