Gain practical insights and case studies that show how you can maximize your social media presence and connect more effectively with potential clients. In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with social media expert, and bestselling author, Corey Perlman, CSP about the essential role of social media strategies in a professional speaker's business. In this session, Corey will: Explain the significance of leveraging existing content, such as keynotes and interviews, t...
Dec 03, 2024•33 min
This year, the National Speakers Association hosted its first national speaking competition, where finalists competed at the annual Influence summer conference in August. In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with competition mastermind, Mike Brian, regional competition winner Jody Orgill Brown, and national competition winner Jeff Rogers. Together, they delve into the significance of storytelling in the professional speaking arena and discuss the impact of the "La...
Nov 26, 2024•40 min
This week on Speakernomics, host Kenneth "Shark" Kinney speaks hall of fame speaker and emcee Jeff Civillico, CSP, CPAE. Jeff shares his expert insights on maximizing engagement and effectiveness at conferences, underlining the strategic aspects of relationship-building, philanthropy, and using video in professional speaking. In this session, Jeff will: Demonstrate the process of building and maintaining strong relationships with clients from contract finalization through post-event follow-ups, ...
Nov 19, 2024•33 min•Season 4Ep. 194
Join us to learn the rich insights and actionable takeaways that epitomize the "Spirit of Cavett" and how it reshapes the speaking profession each day. In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with NSA Members, Hall of Fame Speakers, Cavett Award Recipients, and more, celebrating "The Spirit of Cavett" which NSA celebrates every year on November 14th. In this session, you will: Understand Cavett Robert's legacy and the foundational values he instilled that continue to...
Nov 12, 2024•34 min
Deepen your understanding of establishing meaningful connections, leveraging feedback for growth, and differentiating yourself in the speaking marketplace. In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Jason O. Harris, retired lieutenant colonel from the US Air Force, bestselling author, and keynote speaker. Jason shares his journey into the world of professional speaking, underscoring critical strategies and lessons learned along the way. In this session, Jason will:...
Nov 05, 2024•37 min•Season 4Ep. 192
Join us for a memorable episode that will arm you with the strategies you need to overcome any on-stage challenges with grace and professionalism. In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with an ensemble of seasoned speakers sharing their most memorable "epic fails" and the invaluable lessons they learned while on stage. In this session, our speakers will: Define the significance of respecting time limits and preparing backup plans to handle unforeseen circumstances....
Oct 29, 2024•46 min•Season 4Ep. 191
Cultivate a winning sales strategy and elevate your speaking career! In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Mark Hunter, CSP, author of several books on sales and prospecting, sharing his invaluable expertise on thriving in the speaking business. In this session, Mark will: Explain the significance of maintaining a robust sales pipeline by engaging in five meaningful conversations daily to ensure consistent booking opportunities. Illustrate the advantage of ado...
Oct 22, 2024•30 min•Season 4Ep. 190
Deepen your understanding of the NSA Foundation's mission, and discover tangible ways to contribute to and benefit from this invaluable support network within the speaking profession. In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with chair of the NSA Foundation, Patrick Henry, CSP. In this session, Patrick will: Illustrate the pivotal role of the NSA Foundation, detailing how its diverse initiatives, including disaster relief funds, technology grants, and scholarships, ar...
Oct 15, 2024•21 min•Season 4Ep. 189
Learn how to stay ahead in the speaking industry by mastering the art of blending technology with genuine human connection. In this episode of Speakernomics, host Kenneth "Shark" Kinney invites Hall of Fame speaker, best-selling author, and AI expert, Sam Richter. Sam sheds light on leveraging AI to amplify your speaking business while maintaining authenticity. In this session, Sam will: Explain how to analyze the vast pool of data to find the right decision-makers and tailor your outreach, maki...
Oct 08, 2024•27 min•Season 4Ep. 188
This week on Speakernomics, host Kenneth "Shark" Kinney speaks with newly inducted Hall of Famer, Jon Petz, CSP, CPAE. Jon's mastery in integrating magic with speaking has not only wowed audiences but has also set new benchmarks in creating memorable moments on stage. In this session, Jon will: Illustrate how to create unique connections and memorable moments on stage, ensuring the audience feels a sense of amazement and emotional engagement. Analyze the balance between delivering high content a...
Oct 01, 2024•28 min•Season 4Ep. 187
In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Diana Kander, an innovation consultant, keynote speaker, former professor, and New York Times bestselling author, to share her insights on leveraging curiosity in the speaking business. In this session, Diana will: Illustrate the significance of constantly iterating and improving the core product, which is the speech itself, at every stage of a speaking career. Encourage speakers to prioritize activities with high ROI and ...
Sep 24, 2024•22 min•Season 4Ep. 186
In this episode of Speakernomics, host Kenneth "Shark" Kinney, speaks with several of NSA's Certified Speaking Professionals. This esteemed group sheds light on the significance and impact of acquiring the Certified Speaking Professional (CSP) designation in the speaking industry. In this session, guests will: Highlight the CSP designation as a marker of legitimacy and an essential differentiator in marketing that assures clients of professionalism and commitment. Discuss the evaluation process,...
Sep 17, 2024•36 min
In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Hall of Fame speaker Dr. Willie Jolley about the art and science of professional speaking. With a career spanning countless successful engagements and media appearances, Dr. Jolley offers invaluable advice for both aspiring and seasoned speakers. In this session, Dr. Jolley will help you: Prioritize aspects of life effectively to create a harmonious balance between work and family. Utilize the importance of consistent and ...
Sep 10, 2024•42 min•Season 4Ep. 184
Discover how to stand out as a speaker, make a genuine difference for your audience, and thrive in your professional speaking career in this episode of Speakernomics. Host Kenneth "Shark" Kinney delves into what makes a speaker truly different and memorable, featuring insights from 16 expert guests. In this session, you will: Illustrate the significance of authenticity and uniqueness by incorporating talents or activities such as art, music, or storytelling to entertain and educate the audience....
Sep 03, 2024•36 min•Season 4Ep. 183
Are you struggling with the challenges of cold outreach for your speaking business? In this episode of Speakernomics, host Kenneth "Shark" Kinney talks with past president of the NSA Ohio chapter and employee engagement expert, Lisa Ryan, CSP. Lisa, shares her expert insights on why and how to embrace outbound marketing. In this session, Lisa will help you: Understand the importance of cold outreach and overcoming the fear of the phone Identifying key industry associations for building your pros...
Aug 27, 2024•25 min•Season 4Ep. 182
Kenneth "Shark" Kinney speaks with John Watkis, an acclaimed speaker, voiceover artist, actor, and coach this week on Speakernomics. John shares his expert advice on how professional speakers can maximize the effectiveness of their vocal deliveries and maintain vocal health. In this episode, John will: Explain how to self-assess and monitor vocal habits to improve speaking performance. Instruct on the importance of proper vocal preparation and maintenance through hydration, vocal rest, and speci...
Aug 21, 2024•24 min•Season 4Ep. 181
In this episode of Speakernomics, host Kenneth "Shark" Kinney is joined by Greg Wasserman, Head of Relationships for Castmagic, to explore innovative ways professional speakers can maximize and repurpose their content using AI-powered software. In this session, Greg will: Explain how Castmagic's AI technology can transform audio and video recordings into various forms of written content, enabling speakers to work smarter, not harder. Demonstrate how to leverage AI tools to repurpose keynotes and...
Aug 13, 2024•20 min•Season 4Ep. 180
In this episode of Speakernomics, host Kenneth "Shark" Kinney invites 13 expert speakers to share their insights on what makes a speaker in-demand. In this session, the experts will: Emphasize the importance of delivering relevant, problem-solving content tailored to a specific audience, ensuring your message resonates with the listeners. Illustrate strategies for leveraging name recognition and creating a memorable audience experience to capture and maintain attention. Discuss how to establish ...
Aug 06, 2024•32 min•Season 4Ep. 179
In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Matt Bauer, founder of Motivational Media, delving into the transformative power of video in the speaking business. In this session, Matt will: Explain the importance of capturing a speaker's authentic experience through various filming techniques, rather than just documenting the event. Discuss the strategic use of video editing for different platforms, highlighting the need for short, jump-cut content on social media and...
Jul 30, 2024•30 min•Season 4Ep. 178
In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Association Expert, and co-founder of Cigar PEG, Ed Rigsbee, CAE, CSP. Ed shares his expert strategies for speakers aiming to connect with associations and leverage those connections to grow their businesses. In this session, Ed will: Illustrate the significance of positioning oneself as a thought leader within a specific industry using a parachute analogy to determine the core topic. Advise on the importance of building r...
Jul 23, 2024•37 min•Season 4Ep. 177
In this episode of Speakernomics, host Kenneth "Shark" Kinney sits down with Hall of Fame Speaker & coach, Mike Domitrz, CSP, CPAE, who shares his expertise on thriving and growing a speaking career. In this session, Mike will: Challenge speakers to differentiate their approach to scripting by finding a balance that allows their authentic personality to shine through, rather than adhering strictly to a fully scripted talk. Guide speakers to evaluate their content and delivery to ensure they ...
Jul 16, 2024•20 min•Season 4Ep. 176
In this special edition of Speakernomics, host Kenneth "Shark" Kinney sits down with 14 individuals ranging from Hall of Fame Speakers, Coaches to Speaker Bureaus and Meeting Planners to talk about what, in their opinion, makes a killer Speaker Reel. By the end of this episode*, you will: Evaluate the importance of capturing audience engagement and presenting a clear problem-solution narrative within your demo reel. Demonstrate techniques to quickly and effectively grab the viewer's attention, e...
Jul 09, 2024•50 min•Season 4Ep. 175
In this episode of Speakernomics, host Kenneth "Shark" Kinney delves into the intricacies of transforming your relationship with your audience with Keynote Director, Mike Ganino. In this session, Mike will: Differentiate between public speaking coaching and keynote directing, emphasizing the need for professional speakers to elevate their performance beyond basic stage comfort and into transformative experiences. Demonstrate how specificity and heightened sensory details in storytelling, such as...
Jul 02, 2024•30 min•Season 4Ep. 174
In this episode of Speakernomics, host Kenneth "Shark" Kinney and special guest Mike Stickler, delve into the evolving landscape of book publishing and marketing for professional speakers. As the founder of Leadership Books and an experienced author, Mike shares invaluable insights tailored for today's dynamic market. In this session, Mike will: Analyze the importance of a multi-faceted marketing strategy including social media testing, continual audience engagement, and leveraging influential e...
Jun 25, 2024•31 min•Season 4Ep. 173
In this special episode of Speakernomics, host Kenneth "Shark" Kinney sits down with the legendary author and hall of fame speaker, Harvey Mackay, CPAE to delve into the intricacies of networking, effective customer engagement, and the art of staying unpredictable in sales and persuasion. In this session, Harvey will: Emphasize the necessity of maintaining and nurturing an extensive professional network over time by regularly connecting through personalized outreach, such as calling on birthdays...
Jun 18, 2024•58 min•Season 4Ep. 172
This week on Speakernomics, host Kenneth "Shark" Kinney speaks with strategic storytelling expert Andy Henriquez, sharing his insights on crafting compelling narratives that resonate with audiences. In this session, Andy will: Illustrate the necessity of using peaks and valleys in storytelling to emotionally connect with the audience and reflect their own experiences. Share strategies for investing in oneself and in storytelling craft to achieve business success and impactful speaking engagement...
Jun 11, 2024•40 min•Season 4Ep. 171
In this episode of Speakernomics, Sylvie di Giusto, CSP discusses positioning oneself in the global speaking market. Delving into her experiences as an international keynote speaker, Sylvie shares invaluable strategies for speakers aspiring to reach a broader audience. By the end of this episode, you will be able to: Evaluate the intrinsic value of your accent and unique perspective as a speaker to effectively promote yourself on the global stage. Customize your presentations by conducting thoro...
Jun 04, 2024•31 min•Season 4Ep. 170
Kenneth "Shark" Kinney sits down with Wall Street Journal bestselling author, keynote, and transformational speaker coach René Rodriguez. Using behavioral neuroscience, Rene provides actionable strategies for professional speakers to exert influence and amplify their impact. In this session, René will: Explain the distinction between influence and being an influencer, emphasizing the need to align one's speaking goals with the strategic objectives of event sponsors. Demonstrate how speakers can ...
May 28, 2024•25 min•Season 4Ep. 169
In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Justin Jones-Fosu, CSP, an internationally acclaimed speaker, social entrepreneur, and CEO of Work Meaningful. Justin shares his expertise on how speakers can sell beyond the first engagement. In this session, Justin will: Illustrate the ten-by-ten-by-ten model for producing valuable content, allowing speakers to create new knowledge and add depth to their presentations. Explain the importance of using the right language t...
May 21, 2024•27 min•Season 4Ep. 168
This week on Speakernomics, host Kenneth "Shark" Kinney is joined by David Avrin, CSP who shares valuable insights from his long career in the speaking industry and shares a sneak preview of what he'll be talking about on the Main Stage at Influence 2024! In this session, David will: Clarify the distinction between the art of speaking and the business of booking speaking gigs. He emphasizes that the real work and financial success stem not from speaking engagements themselves but from mastering ...
May 14, 2024•28 min•Season 4Ep. 167