Here's what you need to know for this week in the business of podcasting: audio is popular in Germany, Spotify video ads get verified, and Amazon launches generated ads. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 21, 2024•4 min•Ep. 439
Here's what you need to know for this week in the business of podcasting: a look at video and audio-focused podcast audiences, opportunities in Kids and Family, and podcasting grows up. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 18, 2024•9 min•Ep. 438
Here's what you need to know for this week in the business of podcasting: audiobook growth, This American Life gets premium, and Southwest under pressure. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 17, 2024•6 min•Ep. 437
Here's what you need to know for this week in the business of podcasting: the first single debuted on a podcast, more "Questions To...", and breaking into the Gen Z sphere. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 16, 2024•4 min•Ep. 436
The first of a two-part exploration of how audio-first and video-first podcast audiences consume their favorite content. Written and narrated by Tom Webster Audio edited by Newton Schottelkotte Hosted by Spreaker Sounds Profitable: Narrated Articles is a production of Sounds Profitable . For more information, visit soundsprofitable.com.
Oct 16, 2024•9 min•Ep. 435
Here's what you need to know for this week in the business of podcasting: podcasting grows up, kids and family opportunities for advertisers, and Spotify expands its audiobook reach. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 15, 2024•4 min•Ep. 434
Here's what you need to know for this week in the business of podcasting: Wondery moves to merch, candidates go on a podcast tour, and why we need to promote podcasting. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 11, 2024•8 min•Ep. 433
Here's what you need to know for this week in the business of podcasting: a call to promote podcasting, presidential candidates take on podcasts, and a new Wondery collab. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 10, 2024•3 min•Ep. 432
Here's what you need to know for this week in the business of podcasting: influencer relationships in athletes, more dispatches from Advertising Week, and podcasters on tour. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 09, 2024•4 min•Ep. 430
A significant amount of people simply stop listening to podcasts once they finish the show they’re listening to. Tom Webster talks about what can be done to rectify this. Written by Tom Webster Narrated by Gavin Gaddis Audio edited by Newton Schottelkotte Hosted by Spreaker Sounds Profitable: Narrated Articles is a production of Sounds Profitable . For more information, visit soundsprofitable.com....
Oct 09, 2024•8 min•Ep. 430
Here's what you need to know for this week in the business of podcasting: more coverage of the presidential podcast tour, Audible's Spanish anniversary, and how Walmart is utilizing podcasting. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 08, 2024•4 min•Ep. 429
Here's what you need to know for this week in the business of podcasting: presidential candidates take the mic, the story of SmartLess, and news from Advertising Week NYC. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 07, 2024•5 min•Ep. 428
Here's what you need to know for this week in the business of podcasting: what Liquid Death can teach podcasting, podcasting’s coming to Advertising Week, and updates to Apple Podcasts. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Oct 04, 2024•9 min•Ep. 427
Here's what you need to know for this week in the business of podcasting: why audio-only should stay special, can't-miss panels at ad week, an update to Apple transcripts. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 03, 2024•4 min•Ep. 426
Here's what you need to know for this week in the business of podcasting: podcasting gears up for advertising week, why election season shouldn't put off brands, and how brands are using podcasts to network. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 02, 2024•6 min•Ep. 425
What Liquid Death capitulating to produce a 12oz version after building their brand on 19.2oz can teach podcasting. Written and narrated by Tom Webster Audio edited by Newton Schottelkotte Hosted by Spreaker Sounds Profitable: Narrated Articles is a production of Sounds Profitable . For more information, visit soundsprofitable.com....
Oct 02, 2024•8 min•Ep. 424
Here's what you need to know for this week in the business of podcasting: Apple Podcasts' new "Series" feature, why YouTube ads are getting unskippable, and new requirements from Nielsen. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Oct 01, 2024•4 min•Ep. 423
Here's what you need to know for this week in the business of podcasting: Chartable to sunset, how the news business can stay sustainable, and what demographic brands are missing. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Sep 30, 2024•5 min•Ep. 422
Here's what you need to know for this week in the business of podcasting: connecting with potential listeners, video podcasting goes talk show, and Meta AI spells trouble for advertisers. Find links to every article mentioned and the full write-up here on Sounds Profitable....
Sep 27, 2024•10 min•Ep. 421
Here's what you need to know for this week in the business of podcasting: the potential of the Persuadables, Spotify's new synced feeds feature, and fintech taps influencers and more for ad campaigns. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Sep 26, 2024•4 min•Ep. 420
Here's what you need to know for this week in the business of podcasting: layoffs at Paramount audio, new features on YouTube, and optimizing the news with AdExchanger. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Sep 25, 2024•5 min•Ep. 419
Here's what you need to know for this week in the business of podcasting: the top movers and shakers in podcast advertising, paywalled back catalogues at NYT podcasts, and more outlets shift their strategies. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Sep 24, 2024•4 min•Ep. 418
Here's what you need to know for this week in the business of podcasting: FTC takes on privacy practices, working to stop violent content online, and the second wave of podcasting's deals. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Sep 23, 2024•6 min•Ep. 417
Here's what you need to know for this week in the business of podcasting: amplifying women in podcasting, what registered voters are listening to, and how the olympics shook out for broadcasters. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Sep 20, 2024•8 min•Ep. 416
Here's what you need to know for this week in the business of podcasting: women in podcasting, the sports revolution coming to audio, and YouTube's new Hype feature. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Sep 19, 2024•5 min•Ep. 415
Here's what you need to know for this week in the business of podcasting: the listening habits of registered voters, an ad-tech antitrust lawsuit may hurt YouTube, and the future of TV briefing. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Sep 18, 2024•4 min•Ep. 414
Most top podcast charts skew heavily male, and the average podcast audience is backsliding in comparison to the population. How do we fix this? Written and narrated by Tom Webster Audio edited by Newton Schottelkotte Hosted by Spreaker Sounds Profitable: Narrated Articles is a production of Sounds Profitable . For more information, visit soundsprofitable.com....
Sep 18, 2024•10 min•Ep. 413
Here's what you need to know for this week in the business of podcasting: Coca-Cola takes a stance on the open web, international advertising in Australia, and CEOs' favorite podcasts. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Sep 17, 2024•3 min•Ep. 412
Here's what you need to know for this week in the business of podcasting: ad load during elections, BBC Sounds serves up the best, and Spotify continues to move to video. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Sep 16, 2024•4 min•Ep. 411
Here's what you need to know for this week in the business of podcasting: how elections are doing the influencing, an IP switch, and why women's sports is continuing to rise. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Sep 13, 2024•7 min•Ep. 410