Social Media Marketing Podcast - podcast cover

Social Media Marketing Podcast

Michael Stelzner, Social Media Examinerwww.socialmediaexaminer.com
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

Episodes

Instagram Threads for Marketers: Tips for Success

​Not sure how to leverage Instagram Threads to grow your brand? Wondering how marketers are using Threads to spark conversations, build community, and stay ahead of competitors? To discover actionable tips for using Instagram Threads strategically—so you can increase visibility, engage authentically, and turn followers into fans, I interview Nicky Saunders. Guest : Nicky Saunders | Show Notes : socialmediaexaminer.com/665 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com...

May 08, 202546 minEp. 665

Advanced LinkedIn Networking: How to Connect and Convert

Struggling to turn LinkedIn connections into real opportunities? Wondering how to go beyond surface-level networking and actually convert conversations into business results? To discover advanced LinkedIn networking strategies to help you build authentic relationships, boost engagement, and turn your professional presence into consistent growth for your brand or business, I interview Michaela Alexis. Guest : Michaela Alexis | Show Notes : socialmediaexaminer.com/664 Review our show on Apple Podc...

May 01, 202542 minEp. 664

Video Experiences That Create Loyalty, Engagement, and Conversions

Struggling to turn viewers into loyal fans or paying customers? Wondering what type of video content actually builds trust and drives conversions in 2025? To discover how to craft intentional, connection-driven video experiences that go beyond views to earn you lasting engagement, brand loyalty, and measurable business results, I interview Luria Petrucci. Guest : Luria Petrucci | Show Notes : socialmediaexaminer.com/663 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/p...

Apr 24, 202547 minEp. 663

Instagram Stories Strategy for 2025

Struggling to get consistent engagement from your Instagram Stories? Unsure how Stories fit into your broader content strategy as we head into 2025? To discover how to plan and execute an Instagram Stories strategy designed to grow your audience, deepen connections, and drive meaningful business results throughout the year, I interview Michelle Gifford. Guest : Michelle Gifford | Show Notes : socialmediaexaminer.com/662 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/p...

Apr 17, 202543 minEp. 662

Short-Form Video Visual Effects: The Key to More Views and Sales

Tired of your short-form videos getting lost in the feed? Are you ready to learn the secrets to using visual effects to maximize your impact on social media? To discover actionable tips and expert advice on using visual effects to create high-impact short-form videos that generate more views and improve conversions, I interview Tyler Tometich. Guest : Tyler Tometich | Show Notes : socialmediaexaminer.com/661 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and C...

Apr 10, 202545 minEp. 661

How to Create a Short-Form Video Series

Are you looking for a breakthrough content strategy? Wondering if a short-form video series could transform your marketing results? To learn how to develop a consistent short-form video series to rapidly grow your audience and create multiple revenue streams, I interview Pat Flynn. Guest : Pat Flynn | Show Notes : socialmediaexaminer.com/660 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my...

Apr 03, 202543 minEp. 660

How to Use Disruptive Storytelling to Thrive as a Marketer

Are your tried and true marketing tactics losing their impact? Wondering how to adapt and stay relevant with consumers? To discover why disruptive storytelling is the key to thriving in today’s marketing environment and learn practical strategies for building deeper customer relationships and making content stand out, I interview Mark Schaefer. Guest : Mark Schaefer | Show Notes : socialmediaexaminer.com/659 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and C...

Mar 27, 202541 minEp. 659

Telling Stories That Convert: How to Increase Your Leads and Sales

Are you making it too hard for customers to understand what you do? Is unclear messaging hurting your conversions? To discover how to align sales and marketing using a story framework and why many marketers get storytelling wrong, I interview Dr. JJ Peterson. Guest : Dr. JJ Peterson | Show Notes : socialmediaexaminer.com/658 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Mar 20, 202543 minEp. 658

How to Succeed in Influencer Marketing in 2025

Are you considering working with influencers but unsure how to get started? Wondering how to maximize your return on investment when collaborating with creators? To discover proven strategies for influencer partnerships that deliver measurable results for your business, I interview Justin Moore. Guest : Justin Moore | Show Notes : socialmediaexaminer.com/657 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/priva...

Mar 13, 202545 minEp. 657

Conversing With the Future: My Mind-Blowing Experiment

What happens when you have a conversation with a genuinely advanced AI? Michael Stelzner finds out in this special episode! He dives into an experiment with Sesame Research's AI voice assistant, "Maya," and the results are incredible. Hear their conversation, exploring everything from social media marketing to persuasive techniques. Experience the nuanced, human-like quality of Maya's voice, and you'll understand why Michael is so excited about the potential of this technology. Tune in to hear a...

Mar 08, 202514 min

Tiny Offers: How Low-Ticket Offers Can Accelerate Your Growth

Are you tired of giving away free content that doesn’t convert? Do you want to attract buyers instead of freebie seekers? To discover how to create high-converting tiny offers—low-ticket digital products designed to build an audience of engaged buyers and generate consistent revenue. Then, learn how to leverage AI-powered marketing strategies to optimize your funnel, run effective ads, and grow your customer base profitably, I interview Allie Bjerk. Guest : Allie Bjerk | Show Notes : socialmedia...

Mar 06, 202546 minEp. 656

Social Care: The Path to Happier Customers and Increased Sales

Wondering how to make your social media efforts more profitable? Looking for ways to improve customer retention and acquisition through social platforms? To discover how to implement a social care strategy that enhances customer experience and drives business growth, I interview Brooke Sellas. Guest : Brooke Sellas | Show Notes : socialmediaexaminer.com/655 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privac...

Feb 27, 202544 minEp. 655

Using Neuro-Linguistic Programming for More Influence and Sales

Wondering why some marketing messages work better than others? Want to know the secret to creating content that compels people to take action? To discover how to apply neuro-linguistic programming principles to create more persuasive and effective marketing content, I interview Nikki Rausch. Guest : Nikki Rausch | Show Notes : socialmediaexaminer.com/654 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#d...

Feb 20, 202547 minEp. 654

Viral Short-Form Video Formats for 2025

Tired of your content getting lost in social media noise? Wondering how top creators consistently produce videos that get noticed? To learn a proven methodology for dissecting successful content formats and adapting them to your own niche, I interview Brendan Kane. Guest : Brendan Kane | Show Notes : socialmediaexaminer.com/653 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Feb 13, 202549 minEp. 653

6-Step Formula to a Billion Views: Adley Kinsman Viral Video Secrets

Why do some videos skyrocket to fame while others get ignored? Wondering what strategies experts use to replicate success and break through the noise? To discover the proven tactics behind the Billion View Formula and how it can transform your content strategy, I interview Adley Kinsman. Guest : Adley Kinsman | Show Notes : socialmediaexaminer.com/652 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-n...

Feb 06, 202549 minEp. 652

How We're Pivoting Our Marketing: Behind the Scenes

In this behind-the-scenes episode, Social Media Examiner's CEO Michael Stelzner and marketer Dan Sanchez reveal how they're pivoting their marketing strategy in response to 2025's challenges. With social algorithms deprioritizing promotional content, email deliverability issues, and AI impacting SEO, they've implemented eight new approaches—all while promoting their flagship Social Media Marketing World conference. To learn more about Social Media Marketing World, visit SocialMediaMarketingWorld...

Feb 01, 202551 min

Is Search Dying and Does Content Really Matter Looking Ahead

Are you worried about the future of search traffic? Wondering how to adapt your content strategy for the AI age? To discover why Google search is declining and how to adjust your content marketing to thrive in 2025 and beyond, I interview Marcus Sheridan. Guest : Marcus Sheridan | Show Notes : socialmediaexaminer.com/651 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Jan 30, 202548 minEp. 651

How to Use Microsoft Clarity: A Powerful Analytics Alternative

Feeling overwhelmed by traditional analytics tools? Looking for a more intuitive way to understand your website visitors? To explore how Microsoft Clarity offers a user-friendly alternative to complex analytics platforms, providing valuable insights for marketers of all skill levels, I interview Chris Mercer. Guest : Chris Mercer | Show Notes : socialmediaexaminer.com/650 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://a...

Jan 23, 202544 minEp. 650

Most Marketers Have No Idea What's Coming

In this special episode, Michael Stelzner discusses the major developments unveiled by tech giants in December 2024 and explains why marketers must adapt to these innovations or risk falling behind. To learn more about Social Media Marketing World, visit SocialMediaMarketingWorld.info Be sure to follow the AI Explored podcast. See socialmediaexaminer.com/ai-explored-podcast/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-...

Jan 18, 202527 min

Content Marketing Strategies for 2025: A Framework for Success

Is your content underperforming? Are you looking for a proven way to grow your leads and sales without constantly creating new content? To learn a proven framework to attract your ideal audience, I interview Brian Piper. Guest : Brian Piper | Show Notes : socialmediaexaminer.com/649 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Jan 16, 202544 minEp. 649

3 Social Media Trends You Need to Know for 2025

Michael Stelzner reveals three trends essential for marketers, creators, and entrepreneurs in an exclusive interview with Sean Cannell, host of the Think Media Podcast. To learn more about Social Media Marketing World, visit SocialMediaMarketingWorld.info To watch part two of this interview, visit SocialMediaExaminer.com/think See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Jan 11, 202534 min

How to Use LinkedIn Newsletters: A Guide for Businesses

Want to know how top marketers are getting hundreds of thousands of newsletter subscribers on LinkedIn? Wondering why LinkedIn newsletters are outperforming traditional email marketing right now? To learn the exact strategies successful creators use to grow massive LinkedIn newsletters, including how to optimize for subscribers, create engaging content, and turn your newsletter into a lead generation machine, I interview Judi Fox. Guest : Judi Fox | Show Notes : socialmediaexaminer.com/648 Revie...

Jan 09, 202545 minEp. 648

Facebook Content Strategy 2025: What's Actually Working Right Now

Are you struggling to get your content seen on Facebook? Wondering how Meta's algorithm has changed? To learn the content formats, posting strategies, and engagement techniques that are driving organic reach on Facebook today, I interview Mari Smith. Guest : Mari Smith | Show Notes : socialmediaexaminer.com/647 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Jan 02, 202546 minEp. 647

Marketing Strategy Framework: How to Get More Leads & Sales in 2025

Tired of throwing marketing spaghetti at the wall? Want a proven system to generate consistent leads and sales? To learn a simple 3-step marketing framework that helped generate millions in revenue by focusing on audience building, lead generation, and strategic conversion, I interview Emily Hirsh. Guest : Emily Hirsh | Show Notes : socialmediaexaminer.com/646 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/pri...

Dec 26, 202446 minEp. 646

Anticipation Marketing: Crushing Your Next Launch Without Being Salesy

Are you tired of feeling like you're constantly chasing customers? Wondering how to get people lining up to buy from you instead? To discover a multi-step strategy to naturally create demand and create a sense of urgency without relying on pushy tactics, I interview Brenna McGowan. Guest : Brenna McGowan | Show Notes : socialmediaexaminer.com/645 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-se...

Dec 19, 202446 minEp. 645

Mastering LinkedIn Video: Attracting the Right Audience

Are you neglecting LinkedIn in your video marketing strategy? Curious about how different video formats can help you reach and engage your target audience? To explore how to attract your ideal audience with LinkedIn video, I interview Shanee Moret. Guest : Shanee Moret | Show Notes : socialmediaexaminer.com/644 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Dec 12, 202440 minEp. 644

YouTube Updates for 2025: What Marketers Need to Know

Are you struggling to keep up with YouTube's latest features? Wondering how to take advantage of the latest video trends? To discover key YouTube updates and learn how to adapt your content strategy for maximum impact, I interview Sean Cannell. Guest : Sean Cannell | Show Notes : socialmediaexaminer.com/643 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Dec 05, 202449 minEp. 643

How to Create Persuasive Video Ads That Convert

Want to stop the scroll and engage your audience with video ads? Curious about the key elements that make a video ad irresistible? To explore how to create persuasive video ads that convert, I interview Kevin Anson. Guest : Kevin Anson | Show Notes : socialmediaexaminer.com/642 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Nov 28, 202445 minEp. 642

Developing Strategic Partnerships That Scale With Less Effort

Are your marketing efforts falling flat? Wondering how to build meaningful business relationships to help your business grow? To discover a step-by-step process for building genuine partnerships that benefit both parties and their shared audience, I interview Pam Slim. Guest : Pam Slim | Show Notes : socialmediaexaminer.com/641 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Nov 21, 202444 minEp. 641

Facebook and Instagram Ads Updates for 2025: What Marketers Need to Know

Are you struggling to keep up with the latest Meta advertising changes? Wondering how AI is reshaping the ads landscape? To explore important Facebook and Instagram ad updates for marketers, I interview Tara Zirker. Guest : Tara Zirker | Show Notes : socialmediaexaminer.com/640 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Nov 14, 202443 minEp. 640
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