Want to learn how to use Canva's AI features? Host Michelle Thames has you covered. In this episode, Michelle shares the best AI Canva features you may not know about, and she discusses how you can use these features to create stunning documents and social media designs. -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Facebook group Leave a review for Social Media Decoded Support the Show....
Jul 12, 2023•7 min•Ep 243•Transcript available on Metacast Use AI to create your content calendar. In this episode, host Michelle Thames shares her secrets for creating a content plan using AI. Learn exactly how you can use AI to give you a month's worth of content in under half an hour with specific guides for how to prompt AI tools to give you the results that will actually help your business. And Michelle shares the number one, often forgotten, tip that will help your content stand out. -- Catch up on other podcast episodes on Apple and Spotify Follo...
Jul 10, 2023•6 min•Ep 242•Transcript available on Metacast Your brief breakdown of the psychology of color marketing is here. In this episode, host Michelle Thames discusses an often overlooked aspect of marketing: color psychology. She helps you understand color psychology, how to choose colors for your branding, and how to use color for your business and marketing. By choosing the right colors for your brand, using them effectively in your marketing communications, and avoiding common mistakes, you can leverage the power of color to your advantage and...
Jul 07, 2023•5 min•Ep 241•Transcript available on Metacast Start making money with digital products from your creative business. In this episode, host Michelle Thames is joined by social media expert Breana Puente who discusses the joys of social media and how content creators can start making money through social media and digital products. Breana Puente is an online educator, course creator, and social media expert with 5 years’ experience helping businesses grow with social media marketing. She is obsessed with teaching creators, freelancers and serv...
Jul 05, 2023•24 min•Ep 240•Transcript available on Metacast Are you worried about getting cancelled? Host Michelle Thames talks about the negative aspects of social media, such as cancel culture, cyberbullying, and misinformation. She shares strategies you can use to safeguard your brand and reduce the risk of a negative experience on social media. Michelle also dives into how some major brands, such as Starbucks and H&M, have navigated online controversy and the lessons you can apply to your business. —— Create your own podcast Book a growth and marketi...
Jul 03, 2023•10 min•Ep 239•Transcript available on Metacast Learn to boost sales and engagement on social media through the use of FOMO. In this episode, host Michelle Thames shares how you can use FOMO as part of your marketing strategy. She dives into how FOMO impacts sales, how you can use FOMO in your marketing strategy, and she shares examples of brands that have used FOMO marketing exceptionally well. And, of course, Michelle shares some best practices for when you decide to implement FOMO marketing for your business. —— Create your own podcast Boo...
Jun 30, 2023•10 min•Ep 238•Transcript available on Metacast Every business needs to learn how to turn followers into paying customers. In this episode, host Michelle Thames shares the steps you need to take to monetize your social media presence. She shares the 5-step strategy that has helped her over the years as a social media strategist and marketer so you can apply them to your social strategy and start making money. —— Create your own podcast Book a growth and marketing clarity call with Michelle Start your own Stan Store Visit My Stan Store Follow ...
Jun 28, 2023•6 min•Ep 237•Transcript available on Metacast Welcome back to another episode of Social Media Decoded! We have a special announcement in this episode that you won't want to miss. We're celebrating our 3rd anniversary with a live podcast event, and you're invited! Links & Resources: Event Registration Link Question Submission Form Link We hope to see you at our 3rd-anniversary celebration on June 29th at 6 PM CST. It will be a night of learning, connection, and fun, and we can't wait to celebrate with you! Don't forget to subscribe to Social...
Jun 26, 2023•5 min•Ep 251•Transcript available on Metacast Learn to stand out online. Host Michelle Thames discusses how to stand out on social media in a saturated market. Michelle shares her top 4 tips to stand out on social media and how you can apply each of these tips to your social media strategy. —— Create your own podcast Book a growth and marketing clarity call with Michelle Start your own Stan Store Visit My Stan Store Follow Michelle on Instagram Join The Marketing Minute - We send weekly marketing online business tips you can use! Leave a re...
Jun 26, 2023•7 min•Ep 236•Transcript available on Metacast Learn how to build a community on social media with Gabrielle Tongol. In this episode, host Michelle Thames speaks with CEO and influencer Gabrielle Tongol (but you might know her as Gabs) about going from a fitness coach to an influencer to entrepreneur and finally CEO. Gabrielle shares her tips for new entrepreneurs who want to grow and scale. Gabs is the CEO and Founder of Assist-Her Agency. She started Assist-Her Agency to provide OBM services and now has a powerhouse team of incredibly tale...
Jun 23, 2023•24 min•Ep 235•Transcript available on Metacast Learn how to build a successful brand from scratch. In this episode, host Michelle Thames shares her 5-step framework for creatives and entrepreneurs to build a strong and memorable brand. Michelle shares how to define, develop, and launch your brand. You can use this framework for your personal brand or for your business' brand. —— Create your own podcast Book a growth and marketing clarity call with Michelle Start your own Stan Store Visit My Stan Store Follow Michelle on Instagram Join The Ma...
Jun 21, 2023•6 min•Ep 234•Transcript available on Metacast It is possible to own multiple businesses and not burn out. In this episode, host Michelle Thames speaks with Whitney Eckis about entrepreneurship and how Whitney balances running multiple businesses without burning out. Whitney shares lessons she's learned through her journey as an entrepreneur and advice for entrepreneurs in their early twenties. Whitney Eckis is the founder and CEO of Eckis Marketing, a creative communications agency based out of San Diego, CA. Whitney has spent the last seve...
Jun 19, 2023•21 min•Ep 233•Transcript available on Metacast Learn to make money as a creator with this episode of Social Media Decoded. Host Michelle Thames is joined by Many Emerson to discuss how you can make money from reels and TikTok. Mandy shares the biggest thing that many creators are missing that's holding them back from monetizing their creative content. Mandy is a social media strategist teaching female entrepreneurs how to scale and grow their business with effective strategies! She started her business in August of 2020 and has since hosted ...
Jun 16, 2023•26 min•Ep 232•Transcript available on Metacast Learn how to make viral content with this episode of Social Media Decoded. Host Michelle Thames discusses what makes content go viral and what was done especially well with some recent viral posts on social media. Michelle also shares tips and strategies to help you create attention-grabbing content that resonates with your audience and could make you go viral. —— Create your own podcast Book a growth and marketing clarity call with Michelle Start your own Stan Store Visit My Stan Store Follow M...
Jun 14, 2023•7 min•Ep 231•Transcript available on Metacast Learn to adapt your social media strategy rather than try to fight the algorithm. In this episode, host Michelle Thames speaks with Erika Yang about how to connect with your audience on social media in new and exciting ways. Erica shares how entrepreneurs can go with the flow when it comes to changes on social media. Erica Yang is the founder and CEO of Real Hype Creative, a cross-border venture studio and creative agency. Erica Yang, was an established Wall Street investment banker before she w...
Jun 12, 2023•19 min•Ep 230•Transcript available on Metacast Growing your creative business involves overcoming the subconscious blocks that are holding you back. In this episode, host Michelle Thames speaks with Nancy Linnerooth about how creative entrepreneurs can overcome self-doubt and get rich. Nancy Linnerooth helps women entrepreneurs get over their BS so they can go out and make 6- and 7-figures, change lives and develop really profitable, impactful businesses. Drawing on nine years as a Harvard-trained attorney and seventeen as a therapist, Nancy...
Jun 09, 2023•22 min•Ep 229•Transcript available on Metacast How to leverage AI marketing for your business. In this episode, host Michelle Thames discusses how you can use AI to take your marketing to the next level. She discusses the evolution of AI's role in business and marketing, and she dives into the benefits of using AI-powered tools and technologies for content creation and audience engagement. Learn which AI tools are the best choice for your business and how you can take advantage of them. —— Create your own podcast Book a growth and marketing ...
Jun 07, 2023•8 min•Ep 228•Transcript available on Metacast In this episode Dr. Wendy Goodall McDonald proves that you can be an influencer in any niche. Dr. McDonald (or Dr. Every Woman as she is often called) and host Michelle Thames talk about debunking myths on social media and becoming an influencer as a doctor. Dr. Wendy Goodall McDonald is a Board-Certified Obstetrician Gynecologist and published author. Known in the media as Dr. Every Woman, Dr. McDonald shares evidence-based health information to educate the masses and inspire future physicians ...
Jun 05, 2023•24 min•Ep 227•Transcript available on Metacast Learn to create a marketing strategy that works for your business. In this episode, host Michelle Thames and Katrina Aronson discuss how to create a marketing strategy with maximum impact without expensive ads. If you are the face of your brand, this episode is for you! Katrina Aronson is a business coach with a major marketing twist. She works with entrepreneurs who are the face of their brands and businesses to help them to get their brands seen without expensive ads or a big team. —— Katrina'...
Jun 02, 2023•30 min•Ep 226•Transcript available on Metacast Want to figure out how algorithms work on social media? In this episode, host Michelle Thames dives into the latest algorithm updates for Instagram, Facebook, Twitter, and LinkedIn. She shares how you can work with the algorithm to grow your social presence and generate more revenue for your business. Michelle also shares her top 4 tips for mastering social media algorithms. —— Create your own podcast Book a growth and marketing clarity call with Michelle Start your own Stan Store Visit My Stan ...
May 31, 2023•10 min•Ep 225•Transcript available on Metacast You can make millions with a great digital product. In this episode, host Michelle Thames speaks with Molly Keyser about how she went from being a photographer to running a multi-million dollar business selling digital products. Molly was able to sell her digital products using organic traffic and get an 80% profit margin. Tune in for Molly Keyser's best tips for selling a digital product. Molly’s first business was a photography studio. It was a massive success and other photographers started a...
May 29, 2023•31 min•Ep 224•Transcript available on Metacast Everyone wants a job as a social media manager these days, but not everyone knows what the job entails. In this episode, host Michelle Thames is joined by freelance social media manager Arwa Katib to discuss her journey to becoming a social media manager. Arwa shares tips on how to grow a YouTube channel and her favorite tools she uses in her business. Arwa Katib is a social media manager and freelancer for female coaches. She left her corporate job in middle of the pandemic to pursue her dreams...
May 26, 2023•20 min•Ep 223•Transcript available on Metacast Understand your analytics and use them to make more money. In this episode, host Michelle Thames shares how you can understand your Instagram analytics and whether your strategy is working for your business or if you need to pivot. She shares how analytics can inform your marketing strategy to help you get the best return on your investment and grow your business. —— Join the Online Biz Growth Society Create your own podcast Book a growth and marketing clarity call with Michelle Start your own S...
May 24, 2023•7 min•Ep 222•Transcript available on Metacast Are you wondering if video marketing is right for your business? In this episode, host Michelle Thames explores the role of video marketing and its impact on businesses of all sizes. She dives into marketing trends in 2023 to help you create a content strategy that will resonate with your community. Whether you're a marketer, entrepreneur, or business owner, this episode will provide you with valuable insights and actionable tips to help you harness the power of video marketing and take your bus...
May 22, 2023•6 min•Ep 221•Transcript available on Metacast Learn to create connections and relationships in business with this episode of Social Media Decoded. In this episode, host Michelle Thames is joined by Briana Borten and they discuss growing a multi-million dollar business and how social media and networking played a role in that growth. Social media can be a significant factor in your business growth, so Briana shares how entrepreneurs can use it to create meaningful connections. Briana Borten is a spiritual mentor who guides visionary leaders ...
May 19, 2023•22 min•Ep 220•Transcript available on Metacast Create a successful marketing strategy for your business by leveraging your data and analytics. In this episode, host Michelle Thames talks about the power of personalization in marketing and how you can use your data to create a better customer experience. Michelle dives into how personalizing your marketing can help you grow your business even while utilizing automation tools. Tune in to learn how you can drive better results and stand out in a crowded digital marketplace. —— Create your own p...
May 17, 2023•7 min•Ep 219•Transcript available on Metacast Everything you need to start a successful blog. In this episode, host Michelle Thames is joined by Aaronica Cole to discuss how to make a successful blog in 2023 because, yes, you can create a successful blog in 2023. Blogs are back! Aaronica shares her tips and tricks that she wished she knew when she first started blogging and how you can stay creative for your blog. Aaronica Cole is a multi-award-winning sustainability blogger, sewing influencer, eCommerce store owner, and CEO of AC|Media. Sh...
May 15, 2023•29 min•Ep 218•Transcript available on Metacast Optimize your content for voice search! In this episode, host Michelle Thames dives into the trend of voice searching through technologies such as smart speakers and Siri. She shares the key differences between traditional SEO and voice search optimization to help you create content that will meet the needs of both styles of searching. Tune in to ensure you aren't getting left behind as the world of digital marketing changes. —— Create your own podcast Book a growth and marketing clarity call wi...
May 12, 2023•7 min•Ep 217•Transcript available on Metacast Get more followers and grow a larger audience through livestreaming. In this episode, host Michelle Thames is joined by Nicolas Billiache, the co-founder of eStreamly, to discuss how business owners can use livestreaming to grow their online audience. Nicolas is the co-founder of eStreamly, a live and video commerce SAAS platform empowering brands, retailers and creators to engage shoppers and sell seamlessly using the power of shoppable videos. Prior to eStreamly, Nicolas was a sales leader at ...
May 10, 2023•31 min•Ep 216•Transcript available on Metacast Make more money for your online business with help from Steve Feld. In this episode, host Michelle Thames is joined by business coach, author, and award-winning business management executive Steve Feld. They discuss how the messaging of your online content can impact the amount of money your business makes. Steve shares his insights on how "your message is money" can help creators increase revenue and connect with their target audience. Biz Coach Steve Feld, MBA, is a certified business coach, a...
May 08, 2023•23 min•Ep 215•Transcript available on Metacast