I wholeheartedly believe that quality collaborations can take you SO much further in your business and your life. I believe that choosing the right people and communities to partner with is of utmost importance. And I know firsthand that sometimes when collaborating, we hit some speedbumps or have downright flops. In this week's episode, I share two recent collaborations gone South and what I learned from the experience as well as why it's so important to stop, look, and listen prior to diving i...
Oct 12, 2022•19 min•Ep. 169
A Collaborative CEO day is when you get together with some fellow friends, business pals, or colleagues and dedicate a day to making leaps and strides in your business in a particular direction. Collaborative CEO Days are a way to fast-track your success and growth with some outside perspectives, brains, and new insights. You can brainstorm problems, strategize processes, overcome obstacles and struggles, and get a clear plan and strategy in place. The power in a collaborative CEO day is bringin...
Oct 05, 2022•34 min•Ep. 168
As business owners and entrepreneurs, we have the unique opportunity to help break the cycle of consumerism and level the playing field. We can choose NOT to engage in marketing scare tactics and psychological manipulation. We can empower, inform, and provide respect to our customers and clients by choosing a better path. Meet Alice Karolina, Founder of The Ethical Move. Alice created The Ethical move because she believes we can break the cycle by changing the way we sell. It starts with educati...
Sep 28, 2022•52 min•Ep. 166
In short, visibility is getting your message out there and seen. We often associate it with showing up on social media, attending networking events, and gaining speaking engagements but it can take many different forms. At the root of visibility is connection. Creating connection with your ideal clients, with your audience, with those you’re collaborating with, and creating connection by remaining consistent. In this podcast, I'm sharing six lessons I've learned (so far) when it comes to visibil...
Sep 21, 2022•40 min•Ep. 167
The word "launch" means a lot of different things to a lot of different people. There are all sorts of ways to launch, different sizes of launches, and you could be launching just about anything. You and I have probably launched lots of things: > Your business > A new product or service in your business > An event > A workshop > A collaboration > A course > A podcast > A membership The list goes on. I won’t. Launching involves more than meets the eye AND comes with more c...
Sep 14, 2022•39 min•Ep. 165
There are so many different types of leadership and forms it can take. Jamie Chapman's leadership style is to build relationships with her community and learn more about them as individuals. She leads in a relational way, through out-of-the-box methods and talks about just about anything we go through as WHOLE people in our businesses., Jamie's committed to consistency, having the hard conversations, and help women entrepreneurs put their ideas into action through her work. In our episode, we di...
Sep 07, 2022•52 min•Ep. 164
In this week's podcast, I walk you through some of the questions to consider when choosing the right business advisor, graphic designer, content writer , CPA, photographer, etc. for YOUR business and your needs. I also share how knowing what people's concerns and fears are can help YOU as a service provider set yourself apart in a sea of industry competition. My hope is that this podcast will help you to evaluate some of the important factors when making your decision and guide you to choose the...
Aug 31, 2022•45 min•Ep. 163
I first heard Kendra's story at the She Built This Summer Gala in June, and I deeply connected with her stories, her why, her definition of success, and her true care and compassion driving her client interactions. Kendra Kearney is a Financial Advisor at Rise Private Wealth Management who brings a strong sense of purpose to her work! Growing up, Kendra witnessed as her grandfather, the breadwinner in the family, was the only one who had any interaction with their finances and wealth. He passed ...
Aug 24, 2022•40 min•Ep. 162
What do you really want in your business? You are in for a treat with today's guest, Kim Dawson, as she helps to guide us to answer the question beneath the questions: To niche or not to niche? Should I raise my pricing? How do I scale my business for growth? How do you stand out in a saturated industry? It all comes back to, "What do you want your business to do for your life?" Kim Dawson is a results-driven business strategist, consultant, advisor, and occasionally plays the role of management...
Aug 17, 2022•49 min•Ep. 161
Your WORDS can make you money. In a recent sales conversation, I started second-guessing myself and making up stories about what a client was thinking on the other end... As I reflected on it and how to include words and questions that would lead to greater success next time, I started thinking about how choosing the right words, in so many instances can make us money and grow our businesses. In this episode, I get into: Why not to write the story of your client's pockets Why to detach from the ...
Aug 10, 2022•36 min•Ep. 160
“Sales is a collaborative experience. It’s something you do with people, not to people.” - Nikki Rausch Your job when selling isn’t to convince people to buy from you, it’s to determine whether or not your solution can help make their lives better. Join me in a conversation with Nikki Rausch as she guides us through relationship selling, which puts the person first and foremost as priority -over you closing the sale! We talk about: How not everyone should buy from you and why to let go of the “s...
Aug 03, 2022•51 min•Ep. 159
What we say matters. How we say it matters, and sometimes… without meaning to, we cause harm to others with our communication. We can attack others, cast judgment, and make demands, unintentionally. This week's guest, Cindy Zody, is going to help us understand how to make a paradigm shift when it comes to our language as we dive into the principles of Non-Violent Communication. There is a way to communicate more clearly, all you need is the right tools and a healthy dose of self-awareness. We ta...
Jul 27, 2022•35 min•Ep. 158
In this episode, I take a broad look at all different kinds of content so you can choose the communication method that's right for YOU! I'll share some normal marketing methods and how to re-think them with a more out-of-the-box approach, plus give you all the info and permission you need to kiss some methods goodbye! We get into how to help yourself choose from: Social media content Lead magnets Blogs Podcasts Email marketing Facebook groups And all the other places you could be showing up with...
Jul 20, 2022•50 min•Ep. 157
Too much. Too little. Too fast. Too slow. Too much video. Too much text. Confusing. Overexplaining. Communication is a huge piece of the puzzle when it comes to providing a great customer experience. Join me in this week's episode with copywriter, Erin Ollila as we continue on the theme of COMMUNICATION this month and discuss the customer experience. We talk about how to strike a balance when it comes to client communication and everything to consider as you work to leave a lasting impact with t...
Jul 13, 2022•47 min•Ep. 156
This episode is straight from my heart to yours. I share three concepts to consider when improving communication with ourselves and others. We spend 80% of our time communicating and speak an average of 7,000 words a day. Even when not speaking aloud, we’re often communicating in others ways: with body language, in the written word, with our facial expressions, and gestures. Our bodies communicate with us and we communicate with ourselves as well. There are ripple effects when we communicate. As...
Jul 06, 2022•34 min•Ep. 155
Have you ever spent a solid ten minutes (or more) staring at your screen trying to come up with EXACTLY the right subject line? Do you wonder which perfect preview text will get them to open your email? It's time to RE-THINK our email marketing talk about what your subscribers ACTUALLY want from you. Hint: It's not a wittier subject line. Meera and I talk about how taking an inside-out approach to email marketing and creating, and how to use YOURSELF as your biggest asset in creating a connectio...
Jun 29, 2022•44 min•Ep. 154
"Thanks for your purchase! Can we get your feedback!?" We are asked for our feedback left and right. We're also giving it unknowingly more often than we think. When it comes to receiving it, why can it sometimes be so difficult? Of course, we all WANT feedback to do better, grow, and be the best humans we can be... but at the same time, wouldn't it be nice if someone could just pat us on the back and tell us, "All good!"? Maybe if they just delivered it the bad news to us sandwiched between all ...
Jun 22, 2022•51 min•Ep. 153
Cue the Katy Perry: Baby, you're a firework. Not trying to be cliche or cheesy here, but seriously... YOU are the firework in your business and when you figure out the marketing technique that really lights you up, you can ignite the fire in others as well. My guest Cat Stancik shares about the marketing techniques that really grind her gears and what to do instead. You know the ones: fake scarcity, manipulation, fear-based approaches, and aggressive tactics. How can you create an organic market...
Jun 15, 2022•43 min•Ep. 152
Ready for a marketing strategy that helps bring leads, land speaking gigs, and connect with your audience? Tired of trying to compete with puppies and dancing Reels on social media? Marketing is about a lot more than pleasing an algorithm! It's about building relationships and connection with those who are following you and listening to your content. You won't want to miss this episode with my guest, Alesia Galati of Galati Media. Alesia Galati runs a full-service podcast management company. She...
Jun 08, 2022•53 min•Ep. 151
Today's guest, Patrick McGinnis is the FOUNDER of the term "FOMO". This episode dives in on what is under the fear of missing out and what to do about it. If you're overwhelmed by all of the many decisions, opportunities, places to go and people to see and frequently find yourself feeling the "fear of missing out", this episode is for you! She Built This members share that they feel FOMO around: home ownership, travel, large scale events, and entrepreneurship itself! Patrick is going to share wi...
Jun 01, 2022•46 min•Ep. 150
As entrepreneurs, we spend a lot of time working in our businesses. The key to grow your business faster as an entrepreneur is to carve out quality time to work on your business too. A CEO Day allows you to focus on strategy for your business and the tasks that will move the needle forward. In this episode, I share with you: Why you probably need a CEO day (even if you think you don't) How to find TIME for a CEO day when you're already super busy working in your business What you can accomplish ...
May 25, 2022•25 min•Ep. 149
BONUS Episode! This week, I'm bringing you the journey of LaFortune Djabea, President and Owner of Mola Foods in Nashua, NH. This is an inspiring success story of How She Built This, from when she first came to the U.S. in the year 2000 with just $200 in her pocket to now having her products in many retail locations through New Hampshire. In this episode, Lafortune shares her story of entrepreneurship, and what NOURISH means to her. I hope this episode and conversation inspire you as much as me!...
May 21, 2022•32 min•Ep. 147
When you hear the word "sales" does it make you want to run for the hills and never return? A lot of people associate selling with an "icky" feeling. They don't want to come across as pushy, shiesty, or gross to their buyer. Just like there's no one magic formula to selling (despite what anyone on the internet tells you), there's no right or WRONG way to sell except for in a way that feels inauthentic and misaligned for YOU. The experience can be a present, connected, aligned conversation rather...
May 18, 2022•50 min•Ep. 148
“I’ve done the thing, I’ve arrived... why do I feel so terrible?” This is the question my guest, Cait Donovan, spent almost seven years asking herself and working to get to the root of. Why did she feel exhausted all the time? Resentful of people asking her to do things? And mad at people she loved? She’d heard of burnout affecting hospital workers and corporate workers, but not someone who’d done their own thing and built their own business. Cait made it her full-time job to heal from her burno...
May 11, 2022•52 min•Ep. 146
Ever try to meditate and feel instantly like your itchy from head to toe? Or that your brain suddenly starts to cyclone with ideas and thoughts no matter how hard you try to stop it? My guest, Terri Hamilton, talks about how meditation used to be hard for her too and what she did to help! She shares the power of incorporating mindfulness into our every day, with simple habits, tips, and practices you can start doing the second the podcast ends! Tune in as Terri shares: How more mindfulness is at...
May 04, 2022•42 min•Ep. 145
Are you waiting for clarity or confidence before getting started or taking a step forward? You're not alone. So many of us wait until we feel "ready" before taking action. In this week's episode, I'm joined by Andreea Sandu, High Performance Coach and author of The Introvert That Could. Andreea generously shares wisdom and strategies around how to stop overthinking, and turn obstacles you're facing into strategies for success. With less fear, overwhelm, and procrastination. We get into: How Andr...
Apr 27, 2022•49 min•Ep. 144
If you or someone you support tends more towards the introverted side, this episode is a must-listen! You'll walk away from this one with a lot of takeaways and aha's of how to live in alignment to your true nature and build your business through more ease-filled actions that feel right to you. Jen Jones is a successful introverted entrepreneur who has built both a thriving real estate agency and a coaching practice for others just like her - the intropreneur! When growing your dreams, introvers...
Apr 20, 2022•58 min•Ep. 143
What if being a better person was easier than you think? My guest, Kate Hanley, shares how we can start becoming a better person in just a few minutes a day with some simple steps, intentional decisions, and upgrading our actions and habits. We keep being a better person simple in this episode and talk about: What being a better person really means How YOU can start small today to become a better person Practical things you can do right now that will strengthen your better person muscles What in...
Apr 13, 2022•45 min•Ep. 142
One simple question can help you focus on QUALITY over quantity and keep space on your calendar that isn't cluttered with events you said "yes" to because of: FOMO Other people's ideas of what you should be doing It was the cool thing to do in the moment In this week's episode, Kristin Hardwick shares her journey with Minimalism in running two businesses and how keeping it simple can help you do MORE. Kristin shares: About her recent decision to pivot away from a business and what she's doing in...
Apr 06, 2022•44 min•Ep. 141
Your website can be working for you behind-the-scenes even when you're sleeping, on vacation, or walking your dog. By harnessing the power of SEO, you can structure your website content in a way that naturally attracts your ideal audience. There are people out there searching for exactly what you're offering, and want to choose YOU as the solution to their problems. SEO is the direct path to helping them find YOU without you needing to be the one constantly ON and actively working to create that...
Mar 30, 2022•44 min•Ep. 140
