Profit by Design - podcast cover

Profit by Design

Dr. Sabrina Starlingwww.tapthepotential.com
You work hard in your business. On the Profit by Design Podcast, we ask the BIG question: What has your business done FOR YOU lately? Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Vacation® and the How to Hire the Best Series. Profit by Design is a Tap the Potential Production.
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Episodes

181: This is Real Life Business

I’m talking to a friend and colleague today about her book and how Profit First principles can apply to any business. Struggling business owners breathe an audible sigh of relief when their profit margins are increased, and they can operate from an abundance mindset. Join us for today’s episode to learn more. Christeen Era is the co-founder of Green Profit Academy and an accounting and consulting professional who has helped hundreds of small and mid-sized businesses improve their cash flow, post...

Feb 24, 202236 minEp. 181

180: Rethinking Your Cash Flow System

Financial security and time/money freedom: these are the things that every business owner wants to achieve. As with most financial concepts, there is so much that we don’t know, and we have to be willing to learn new things and think outside the box. Join us for today’s conversation that will challenge your thinking and break down the simplest elements of your cash flow system. Rachel Marshall is the co-founder, Chief Financial Educator, and Content Strategist of The Money Advantage. She is know...

Feb 17, 202245 minEp. 180

179: Small Business Success with Systems with Josh Fonger

Are you a stressed-out entrepreneur who feels overworked and underpaid? Putting systems into place is the key to the life you want. Today’s guest shares how implementing systems can make profit and freedom a new reality for entrepreneurs and small business owners. Josh Fonger is a Business Performance Architect with the unique ability to develop and implement systematic solutions to complex business problems. Josh has personally consulted and coached over 600 business owners from over 100 indust...

Feb 10, 202235 min

178: The Surprising Key to Workplace Relationships with Dr. Marty Nemko

Today’s show is packed with practical wisdom to help ground us in the middle of these stressful times. You’ll learn why “do what you love” is NOT the best career advice, why being a workaholic shouldn’t carry a negative connotation, and why simplifying your life may be the very best choice you can make. Dr. Marty Nemko is a highly-regarded career coach who has written many books, articles, and essays with practical wisdom for life strategies. He has been featured on numerous radio and TV shows a...

Feb 03, 202244 min

177: Transform Busy-ness into Strategic Action with Lisa Crilley Mallis

Today’s guest promised herself she would change her ways and diligently studied productivity concepts, developing her A.W.E. structure to keep herself on track. Now she shares her structure with service-based business owners so they can drop the ‘just one more excuse and start enjoying life again. Lisa Crilley Mallis, the owner of Impactive Strategies, is recognized for providing practical solutions to everyday effectiveness and efficiency challenges. She knows that “one size fits all” does not ...

Jan 27, 202235 minEp. 177

176: 2022 Strategic Planning Series BONUS: How Are You Doing?

One of the gifts we like to share here at Tap the Potential at the end of each year is a four-part series based on the in-depth strategic planning that we take our Better Business, Better Life™ clients through in order to prepare them for the year ahead. Today, Dr. Sabrina checks in to see if you’re making any progress toward your 2022 goals that will build your business up so you can get your life back! She also discusses the reason most of us don’t make the progress we would like to make. Don’...

Jan 20, 202221 minEp. 176

175: Take Your Interviews to the Next Level with Ryan Englin

Today’s guest shares a professional passion with our very own Dr. Sabrina, and that is hiring the right people for small business. He brings a great perspective and unique learning points during this robust conversation that we can all benefit from, particularly around the interview tips he shares. Ryan Englin is passionate about supporting growing businesses, particularly in blue collar industries, to build amazingly productive companies by hiring the right people. Growing up, he saw his own fa...

Jan 13, 202245 minEp. 175

174: 2022 Strategic Planning Series: Planning to Thrive for 2022

One of the year-end traditions here at Tap the Potential is taking our Better Business, Better Life™ clients through in-depth strategic planning to prepare for the year ahead in order to build those businesses that give them their lives back. In last week’s episode, Dr. Sabrina guided us through designing our compelling business vision. In today’s fourth and final part of this strategic planning series, she asks some questions around determining what goes into budgeting and planning, so that you...

Jan 06, 202223 minEp. 174

173: 2022 Strategic Planning Series: Visioning Your Business

One of the year-end traditions here at Tap the Potential is taking our Better Business, Better Life™ clients through in-depth strategic planning to prepare for the year ahead in order to build those businesses that give them their lives back. Last week, Dr. Sabrina walked us through the very powerful “Gift to Yourself” exercise, which enabled us to examine not only our wins, successes, and breakthroughs of 2021, but also our losses, disappointments, and breakdowns. In today’s third installment o...

Dec 30, 202120 minEp. 173

172: 2022 Strategic Planning Series: How to Be a “Gift to Yourself”

One of the year-end traditions here at Tap the Potential is taking our Better Business, Better Life™ clients through in-depth strategic planning to prepare for the year ahead in order to build those businesses that give them their lives back. In the first part of this four-part end-of-year Strategic Planning Series, Dr. Sabrina guided us through some powerful questions designed to strengthen our resilience and recognize our accomplishments. This week, she shares the “Gift to Yourself” exercise b...

Dec 23, 202125 minEp. 172

171: 2022 Strategic Planning Series: Practicing Resiliency

One of the year-end traditions here at Tap the Potential is taking our Better Business, Better Life™ clients through in-depth strategic planning to prepare for the year ahead in order to build those businesses that give them their lives back. We’ve expanded this exercise into a four-part series that we share every year right here on the podcast as our gift to you! Please join us over the next four weeks as we will be doing reflection and we will be designing YOUR very own future through this exe...

Dec 16, 202136 minEp. 171

170: Freelancing, Freedom, and Flexibility with Laura Briggs

Would it surprise you to hear that there will be more independent contractors than there will be employees in the next ten years? Today’s guest, Laura Briggs, addresses this trending pivot in the business world, plus we learn why it’s important for an entrepreneur to build a personal brand and ways that we can create visibility. Laura also shares the benefits of (along with plenty of tips for) bringing freelancers to our teams! Laura is a teacher-turned-entrepreneur, author, and expert on the fr...

Dec 09, 202138 minEp. 170

169: How Downtime Prepares Us for Greater Things with Darren Virassammy

One of our greatest opportunities as entrepreneurs is making a change when we’re feeling stuck or when we wish to go in a different direction, and as you’ll hear from today’s guest, he has learned how to move into his zone of genius by living and working in his strengths through intention around his own entrepreneurial journey. Darren Virassammy is the co-founder of 34 Strong, a public speaker, and someone who is obsessed with seeking personal greatness through connection with nature, Darren is ...

Dec 02, 202152 minEp. 169

168: Building Better Businesses with John Jantsch

What does it mean to our customers to be successful and how do we set them up for that success? Furthermore, how do we grow with our customers? Today’s conversation with John Jantsch will help to answer these questions! His latest book, The Ultimate Marketing Engine, maps right onto how you Pumpkin Plan your business in terms of getting to know your ideal customers and how you can attract more of them. John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing , The Refer...

Nov 25, 202143 minEp. 168

167: Growing Through Your Pain Points with John Bates

We have to write our relationship with our businesses, and not let the businesses take over our lives, but as successful as we can become as entrepreneurs, success doesn’t automatically carry over into our personal lives. Today’s guest has a very powerful life experience he would like to share and his story is featured in Dr. Sabrina’s newly-released The 4 Week Vacation™ book! Listen in as John Bates walks us through some of his most challenging professional and personal moments and the lessons ...

Nov 18, 202154 minEp. 167

166: Own What’s Possible for Your Business with Chuck Parmely

One of Dr. Sabrina’s very first coaching clients is today’s guest! Listen in to hear how, after working forty years building his business, Chuck Parmely had never taken more than five days off in a row since he started his company. It was this revelation in the beginning of their coaching relationship that produced Dr. Sabrina’s resolve to do entrepreneurship differently. She could plainly see that the traditional expectation of having to “grind it out” while sacrificing health and time with our...

Nov 11, 202126 minEp. 166

165: How to Ask for Help with Rodrigo Laddaga Lopez

Today, we take a look at Rodrigo’s story (which is featured in Dr. Sabrina’s newly-released book, The 4 Week Vacation™! ) around his entrepreneurial journey and the lessons he’s learned along the way. Rodrigo Laddaga Lopez is the Founder and CEO of Helpi Coaching in Mexico and author of Dear Entrepreneur: A Spiritual and Technical Guide on How to Be a Fulfilled and Successful Entrepreneur / Small Business Owner . He is also a good friend of Dr. Sabrina and just so happened to be present a few ye...

Nov 04, 202141 minEp. 165

164: Sneak Peek of The 4 Week Vacation™ Audible Production

In today’s episode, Dr. Sabrina shares ALL of Chapter 1 of The 4 Week Vacation™ (her newest book is now available for purchase on Amazon!) with her podcast listeners. As you’ll soon gladly hear, “There IS a better way!” We hope you enjoy listening and that it inspires you to take your life back from your business! Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: What we can learn from Chuck, the book’s first case study. Ac...

Oct 28, 202145 minEp. 164

163: Why I Wrote The 4 Week Vacation™

Tap the Potential’s own Connect Team Lead, Melissa Swire, joins Dr. Sabrina in today’s episode of Profit By Design. Join them in this fun conversation where Dr. Sabrina is interviewed about her newly-released book, The 4 Week Vacation™, the companion book to her How to Hire the Best series. Dr. Sabrina and Melissa share their excitement over getting the book published, why it’s so special to each of them, and the impact it’s already making in their lives. Listen in to learn what the book can off...

Oct 21, 202159 minEp. 163

162: 3 Simple Steps to Attracting A-Players, Part 2 of 2

The key to taking our life back from our business is to have a team of A-players, and one of the greatest challenges that we entrepreneurs experience is finding the A-players that are right for our team and that we can trust, especially while we’re away from our business. In Part One of this series, Dr. Sabrina discussed the psychology of A-players, team members who are known to be resourceful and motivated and who believe in your vision. In today’s episode, Dr. Sabrina reveals the three simple ...

Oct 14, 202141 minEp. 162

161: What it REALLY Takes to Attract A-Players to Your Team (Part 1)

If your business is growing, chances are you will be hiring either now or sometime in the very near future. In today’s episode, Dr. Sabrina shares the key to successfully hiring A-players for your business. This content is based on Dr. Sabrina’s book, How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members , and is a companion book to her soon-to-be-released book, The 4 Week Vacation . After all, if you want to be able to have a business that can run wit...

Oct 07, 202147 minEp. 161

160: Get Different with Mike Michalowicz

Our guest today is not only a listener favorite, but he was also the very first guest on the Profit By Design podcast! Mike Michalowicz (pronounced mi-CAL-oh-witz) is the entrepreneur behind three multi-million dollar companies and is the author of Get Different , Profit First, Clockwork, The Pumpkin Plan , and Fix This Next . He is a former small business columnist for The Wall Street Journal and regularly travels the globe as an entrepreneurial advocate. In this episode, listen in as Mike disc...

Sep 30, 202127 minEp. 160

159: How Internet Marketing Can Change Your Life with Tom Antion

Today’s guest is not only an internet marketing rockstar, but he’s someone who has a heart for supporting individuals with physical disabilities. Tom Antion recently introduced a pilot program that appears to be a no-brainer: if someone can legitimately learn from home, they can legitimately be hired to work from home. Listen in to this inspiring conversation around accessibility, automation, and profits! Tom Antion has never had a job. He's an Internet Multimillionaire "guy next door" and the s...

Sep 23, 202152 minEp. 159

158: So You Want to Be a Speaker? with Li Hayes

Today’s show is a fascinating glimpse behind the scenes of speaking and how to get booked for speaking engagements. We hope you enjoy listening to this fun and insightful conversation with Li Hayes. Also, don’t miss her explanation of the differences between talking, teaching, and speaking! Li Hayes puts professional speakers on more stages! She is founder of Go Leeward Speaker Management, working with inspirational and impactful speakers like Mike Michalowicz, Emmanuel Kelly and Jeff Hoffman. T...

Sep 16, 202133 minEp. 158

157: Finding Support through the Struggles with Steve Dale

Steve Dale is the author of The Profitable Contractor and we’re delighted to have him with us as our guest today! As you will hear from Steve, working more hours does not necessarily correlate to making more money; in fact, many times, it’s quite the opposite. He also shares the value he gained in being coached, what he learned through Pumpkin Planning , and how Tap the Potential introduced him to a better way of running his business. Please join us in this conversation to hear about the success...

Sep 09, 202131 minEp. 157

156: Shifting Your Mindset from Scarcity to Abundance with Mary Pierce

Mary Pierce of Pierce & Company has been in Tap the Potential’s Better Business, Better Life™ program for about a year now, and she’s our featured guest today! In this episode, we examine ways to get a better quality of life when business is going well but we’re kind of feeling “stuck in the weeds”. If you’re feeling the “scarcity mindset” of not having enough time, money, or love and you’re ready to transition to the “abundance mindset” where you feel safe and supported, you’ll want to list...

Sep 02, 202143 minEp. 156

155: 3 Things You Must Know to Grow Profitably with Donna Leyens

Hi, Profit Designers! As we at Tap the Potential gear up for a number of special, upcoming projects, we’re taking this time to bring you some of our most popular episodes from the vault! We hope you enjoy it, and we’ll be back with new episodes for you very soon! On today’s Profit by Design, Dr. Sabrina Starling talks with her good friend, Donna Leyens. Donna is the president and Co-Founder of the Provendus Group. She is on a mission to save small businesses from extinction, by providing busines...

Aug 26, 202135 minEp. 155

154: Street-Smart Entrepreneurial Strategies with Tom Antion

Hi, Profit Designers! As we at Tap the Potential gear up for a number of special, upcoming projects, we’re taking this time to bring you some of our most popular episodes from the vault! We hope you enjoy it, and we’ll be back with new episodes for you very soon! In this episode, you're going to get some great ideas that are really going to get your wheels turning. Dr. Sabrina talks to Tom Antion, an internet multi-millionaire who has never had a job. He has been a professional speaker and enter...

Aug 19, 202137 minEp. 154

153: Understanding Pricing and Value with Stephen King

Hi, Profit Designers! As we at Tap the Potential gear up for a number of special, upcoming projects, we’re taking this time to bring you some of our most popular episodes from the vault! We hope you enjoy it, and we’ll be back with new episodes for you very soon! In this episode, Stephen King, president and CEO of GrowthForce, joins Dr. Sabrina and her co-host, Mike Bruno, for an illuminating conversation around pricing. Should you discount during an economic downturn? Listen in to this discussi...

Aug 12, 202135 minEp. 153

152: Are You Maximizing Your Profit Potential?

Hi, Profit Designers! As we at Tap the Potential gear up for a number of special, upcoming projects, we’re taking this time to bring you some of our most popular episodes from the vault! We hope you enjoy it, and we’ll be back with new episodes for you very soon! Dr. Sabrina invites a valued member of the Tap the Potential team to join her on the podcast. As a Tap the Potential strategist, specializing in Profit First and Pumpkin Planning, Stacey Seguin supports Tap the Potential’s efforts in id...

Aug 05, 202150 minEp. 152
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