Profit by Design - podcast cover

Profit by Design

Dr. Sabrina Starlingwww.tapthepotential.com
You work hard in your business. On the Profit by Design Podcast, we ask the BIG question: What has your business done FOR YOU lately? Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Vacation® and the How to Hire the Best Series. Profit by Design is a Tap the Potential Production.
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Episodes

151: The Value of Job Costing in Managing Your Gross Profit Margin with Diane Gilson

Hi, Profit Designers! As we at Tap the Potential gear up for a number of special, upcoming projects, we’re taking this time to bring you some of our most popular episodes from the vault! We hope you enjoy it, and we’ll be back with new episodes for you very soon! Diane Gilson joins Dr. Sabrina and Mike Bruno on today’s episode to discuss the value of using job costing to manage your gross profit margin, which translates into more money that you keep. Although this conversation centers around job...

Jul 29, 202145 minEp. 151

150: Building a High Performance Culture with Wayne Mullins

Hi, Profit Designers! As we at Tap the Potential gear up for a number of special, upcoming projects, we’re taking this time to bring you some of our most popular episodes from the vault! We hope you enjoy it, and we’ll be back with new episodes for you very soon! Vision, mission, and values. Holding yourself accountable to the same standards of performance as those around us. Differentiating between your normal, and someone else’s. All this, and more, as Wayne Mullins joins Dr. Sabrina and Mike ...

Jul 22, 20211 hr 4 minEp. 150

149: Little Known Secrets to Building a Profitable Business with Christine Rico

Hi, Profit Designers! As we at Tap the Potential gear up for a number of special, upcoming projects, we’re taking this time to bring you some of our most popular episodes from the vault! We hope you enjoy it, and we’ll be back with new episodes for you very soon! Dr. Sabrina sits down with her guest, Christine Rico, to shed some light on things that we may not be thinking about in our business that have a pretty significant impact on whether or not we’re building a profitable, sustainable busine...

Jul 15, 202138 minEp. 149

148: Systemize Yourself Out of Your Business with David Jenyns

Hi, Profit Designers! As we at Tap the Potential gear up for a number of special, upcoming projects, we’re taking this time to bring you some of our most popular episodes from the vault! We hope you enjoy it, and we’ll be back with new episodes for you very soon! Freedom in your business: is this important to you? It’s so important to David Jenyns that he systemized himself out of his business! Join us as he shares his compelling story of why it’s so important to him, his passion for sharing it ...

Jul 08, 202151 minEp. 148

147: The Secrets No One Told You About the Pumpkin Plan with Donna Leyens

Hi, Profit Designers! As we at Tap the Potential gear up for a number of special, upcoming projects, we’re taking this time to bring you some of our most popular episodes from the vault! We hope you enjoy, and we’ll be back with new episodes for you very soon! There’s a secret hiding in plain sight in The Pumpkin Plan and Dr. Sabrina welcomes back popular guest, Donna Leyens, to reveal the impact this secret has on creating explosive, organic growth for those business owners utilizing it. These ...

Jul 01, 202151 minEp. 147

146: The Fruits of Designing A Sustainably Profitable Business with Andrew Tvardzik

Andrew Tvardzik is today’s guest, and he and his family have been a part of the Better Business, Better Life™ program for several years now. Upon joining the program, they were committed to not only building a business and making sales but to also creating a great place to work. In Episode 95 , Andrew shared with us about the transformation his company was experiencing, as well as the challenges that it was facing head-on. Today, he brings us up-to-date on his powerful entrepreneurial journey th...

Jun 24, 202144 minEp. 146

145: Great Place to Work Spotlight with Adam McKee

Adam McKee is a client in our Better Business, Better Life™ program, and our featured guest today. Adam is the owner of Contemporary Woods. He is growing his business and he is gearing up to hire A-players so he can have a great team. Dedicated to creating a great place to work and being an employer of choice, Adam is also taking our How to Hire the Best course. His effort and intention are what struck the Tap the Potential team, and that’s what puts Adam in our “Great Place to Work” spotlight! ...

Jun 17, 202135 minEp. 145

144: Making Better Business Decisions with Simon Meadows

Simon Meadows of Sterling Coaching is our guest today. Dr. Sabrina was a featured guest on his podcast a couple of months ago, and today, he takes the hot seat. One of the things that most impressed Dr. Sabrina during their conversation was Simon’s willingness to share and reflect on his own experiences and how he uses that to serve those who he coaches. As Simon is based in the UK, we get the added pleasure of hearing from him an international perspective of what’s going on today in small busin...

Jun 10, 202144 minEp. 144

143: Managing Credit and Collections with Katie Keich

When small businesses don’t manage credit and collections well, it has a big impact on us as business owners. It affects our ability to grow, it affects our ability to hire a team and expand, and it keeps us on a treadmill. Having “more money in your bank account” is what we’ll be discussing with our guest today, because being Profit First professionals at Tap the Potential, our focus is helping clients get their expenses under control in creating profit, and money leaking out just undermines th...

Jun 03, 202138 minEp. 143

142: Developing a Consistent Reading Habit with Jeff Brown

Today’s guest, Jeff Brown, wears many hats, one of which is being the host of a podcast that has been a tremendous service to those of us who really desire to grow in our leadership. Fortunately for us, he has a new book coming out, Read to Lead: The Simple Habit That Expands Your Influence and Boosts Your Career , which will be released on August 31, 2021. Listen in as Jeff shares more about his book, his podcast, and leadership strategies, plus he offers many nuggets of information that you ar...

May 27, 202136 minEp. 142

141: Making More Time for What Matters Most with Ramon Ray

If you have ever struggled with stretching and growing as an entrepreneur while working from your gifts, while still being able to serve your clients, then don’t miss today’s lively conversation with Ramon Ray! There’s so much we can learn from our guest today. We hope you’ll join us! Ramon Ray is an in-demand expert on small business success. He's a global keynote speaker, event host and emcee, entrepreneur, and best-selling author. Ramon inspires and educates thousands of business owners a yea...

May 20, 202143 minEp. 141

140: The Value of Community for Entrepreneurs

Tap the Potential’s Success Team Lead, Darren Hopman, joins Dr. Sabrina in conversation today regarding the loneliness and isolation that entrepreneurs often feel. If you’re experiencing these same challenges, keep listening as we explore ways to build community and create that all-too-important connection, which is particularly needed during the difficult times that we all go through as entrepreneurs. We hope you are encouraged! Profit by Design is a Tap the Potential Production in collaboratio...

May 13, 202127 minEp. 140

139: Finding the Confidence to Take Big Leaps with Jeff McMenamy

Today’s guest, Jeff McMenamy, has quite a story to share, and in today’s interview, he and Dr. Sabrina journey all the way back to 2008, when he was on the cusp of something great. It is also how they first met. Dr. Sabrina has had the opportunity to work with him and watch his business grow. Listen in to hear this inspiring story of how Jeff has used his success to impact the lives of others and to build a great place to work for his team members. Jeff McMenamy is an Occupational Therapist who ...

May 06, 202148 minEp. 139

138: What You Wish Employees Would Do

On today’s episode, we’ll be discussing a very important topic, and that is how to get your team members to make decisions and take initiative to solve problems on their own. When business owners are asked about the best way that Tap the Potential can support them in having a better team, this issue is one of the most frequently requested. Listen in as Dr. Sabrina draws from her vast experience on the subject and takes you on a deep dive into how you can bring this about in your business, too, b...

Apr 29, 202144 minEp. 138

137: How She Turned Her Business Around During COVID with Cathy Anesi

Today’s guest is Cathy Anesi, a member of Tap the Potential’s Better Business, Better Life™ program. She has an incredible story to share, and just wait until you hear about her NEST program, which is both innovative and cutting-edge. Listen in to hear how Cathy has transformed her business from barely surviving to profitably thriving! Cathy Anesi is the Owner and Director of The Lighthouse Retreat and Wellness Center. She is a Licensed Clinical Social Worker with extensive experience working wi...

Apr 22, 202151 minEp. 137

136: How to Restore Focus and Your Digital Well-Being with Mark Ostach

In today’s episode, Mark Ostach joins Dr. Sabrina in a conversation centered on digital wellness. Mark helps people find the courage to connect – with themselves, their purpose, and with the people in their lives, both online and offline. Mark's goal is to restore energy and focus to organizations battling modern life’s non-stop pace and growing sense of disconnection. Mark knows what it’s like to feel disconnected having compulsively checked his phone for over a decade. He’s on a mission to tea...

Apr 15, 202147 minEp. 136

135: The Value Proposition for Your Business with Nick Pavlidis

We often talk about how we, as entrepreneurs, are A-players, and how our businesses benefit from hiring A-players, so who could possibly think that there’s a dark side to this, an Achilles heel of being an A-player? In today’s episode, guest Nick Pavlidis reveals what we need to be aware of around this dark side as we work on designing our businesses that give us our lives back. Nick shares so many inspiring nuggets of wisdom that you may even find yourself experiencing a total mindset shift dur...

Apr 08, 20211 hr 2 minEp. 135

134: Veggies First: Is Your Business Giving You the Quality of Life You Deserve?

Over the last fifteen months at Tap the Potential, we have been surveying entrepreneurs that take the Better Business, Better Life™ assessment over whether their businesses are giving them the quality of life they deserve. In preparation for the release of Dr. Sabrina’s newest book, The 4 Week Vacation, which is coming out in October 2021, we’re crunching the numbers and running the stats on this assessment , and she will be sharing some preliminary information with you today. If you find yourse...

Apr 01, 202135 minEp. 134

133: How to Make Your Life Better By Having An Executive Assistant with Melissa Swire, Part 2

Welcome to the second part of a two-part series featuring Melissa Swire, Dr. Sabrina’s executive assistant! Today, Dr. Sabrina and Melissa discuss the fear of letting go and delegating, the important qualities to look for when hiring an EA, as well as some tips on what to do if things go awry with your EA. If you’re wanting to free up your time to do those $10,000 an hour activities, then you’re going to find this episode very helpful! Melissa is the Founder of the Servant-Hearted CEO, Co-Founde...

Mar 25, 202147 minEp. 133

132: Why an Executive Assistant Should Be Your First Hire to Free Up Your Time with Melissa Swire

An executive assistant can make a huge difference in your life as an entrepreneur, as Dr. Sabrina can attest. Her own EA, Melissa Swire, joins her in this eye-opening discussion on how executive assistants can take so much off your plate that you have time for those $10,000 an hour activities that are the hot topics among many of Tap the Potential’s clients. In addition, an executive assistant is a forward-thinking, strategic partner, as you will hear in their conversation. Melissa has tremendou...

Mar 18, 202146 minEp. 132

131: Creating An Exceptional Culture with Galen Emanuele

Grab your pen and paper, because in this insightful conversation, today’s special guest, Galen Emanuele, will be sharing plenty of golden nuggets of wisdom around culture and ways to be the kind of leader that your business and your team need you to be so that you have a business that gives you your life back. Don’t be surprised if you feel compelled to take some notes! Galen Emanuele reframes the way teams and organizations establish culture, communicate, and perform together in business. His u...

Mar 11, 202153 minEp. 131

130: The Importance of Entrepreneurial Community - Roundtable

It is through our connections with others that we are able to grow continually. When we meet those who have made it through the school of hard knocks, and those people are willing to share those experiences with us, it allows us to hopefully short-circuit some of the hard knocks as we learn and grow from their experiences. Three of the people who play a huge role in Dr. Sabrina’s network with whom she would feel comfortable reaching out to if she were struggling with something (or feel comfortab...

Mar 04, 202153 minEp. 130

129: Making Sense of Marketing Differences with Rob Minnick

We know that different is better when it comes to marketing and standing out with our businesses, especially in competitive industries where our customers and clients are comparing on price. However, if we’re different and we can’t help our customers and clients appreciate the value of our difference, then what do we do? Our guest today is a client in Tap the Potential’s Better Business, Better Life™ program, and he helps us dig into the question of “Is different really better?” Join us for this...

Feb 25, 202158 minEp. 129

128: How to Make Your Time Worth $10,000 an Hour (Part 3)

Welcome to the third and final episode of a special 3-part series on “how to make your time worth $10,000 an hour”, a wildly popular topic among Tap the Potential’s family of business owners! Today, we’re going to look at how to get our teams focused on making their time worth $10,000 an hour. This is the point where that $10,000 an hour mindset becomes extremely valuable. Once you’re managing this way of thinking for yourself, you can get your team members on board with it, too, by helping them...

Feb 18, 202128 minEp. 128

127: How to Make Your Time Worth $10,000 an Hour (Part 2)

Welcome to the second episode of a special 3-part series on “how to make your time worth $10,000 an hour”, a wildly popular topic among Tap the Potential’s family of business owners! Today, we’ll get into ways of utilizing the 80/20 principle more effectively in your business, and how to combine that with the Profit First system. You’ll be hearing the secret to multiplying your profit by 100-900% in the next twelve months (or less!), plus this will free up your time in your business AND you’re l...

Feb 11, 202120 minEp. 127

126: How to Make Your Time Worth $10,000 an Hour (Part 1)

One of the most popular topics of conversation among Tap the Potential’s family of business owners is “how to make your time worth $10,000 an hour”, and we’re going to be taking a deep dive into this topic today. This is the first episode of a three-part series, and over the next few weeks, we’ll be talking about how to avoid the most common and costly missteps when working on your business and the secret to multiplying your profit by 100-900% in less than twelve months time (and freeing up your...

Feb 04, 202130 minEp. 126

125: From Struggling Solopreneur to Success with Andrea Walker

Watching today’s guest grow her business over the last five years or so has been a real pleasure. Andrea Walker joins us in a conversation about the struggles she had with bringing on team members early on in her solopreneur journey, and the success she enjoys today. Andrea and her business, Smartly Organized, are featured in a case study in Dr. Sabrina’s latest book, How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members . You are sure to recognize you...

Jan 28, 202157 minEp. 125

124: Leading with Curiosity and Vulnerability with Dov Baron

Please welcome one of our most popular guests back to the show! Dov Baron is here to share more of his thoughts on loyalty and building culture, and his work is featured in Dr. Sabrina’s How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members . You are sure to get a lot out of this episode! Dov Baron is “The Dragonist”, guiding us in how to recognize and nurture dragons (the top talent) hidden in our organizations. A Dragon Leader is not a position , it’...

Jan 21, 202145 minEp. 124

123: Strategic Planning Series: Designing for Profit in 2021

At Tap the Potential, we are keenly aware that your business is happening within the context of your life, and what a challenging year 2020 has presented for many of us, both professionally and personally. Tap the Potential’s year-end tradition for our clients in the Better Business, Better Life™ program is to take them through in-depth strategic planning to prepare for the year ahead—helping them build a business that gives them their life back. We are all eagerly looking forward to a much bett...

Jan 14, 202136 minEp. 123

122: Strategic Planning Series: Design Your Compelling Business Vision to Support Your Life

At Tap the Potential, we are keenly aware that your business is happening within the context of your life, and what a challenging year 2020 has presented for many of us, both professionally and personally. Tap the Potential’s year-end tradition for our clients in the Better Business, Better Life™ program is to take them through in-depth strategic planning to prepare for the year ahead—helping them build a business that gives them their life back. We are all eagerly looking forward to a much bett...

Jan 07, 202121 minEp. 122
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