We start this week's podcast with gratitude - thank you for joining us on our podcast every week! On today’s episode, Brian reminds his audience that now is truly the time to reassess what is going on in your practice. Let’s create on the future by diving into a crucial division of your company, your Billing! You’ll be amazed how much can change once you get your Billing in order… tune in to find out! Episode at a glance: Surround yourself with people who add value A coach brings out the best in...
Dec 09, 2020•41 min
We had the incredible opportunity to interview a friend and colleague, Claire Stowell, PT on her brilliant approach to diversifying services in the physical therapy clinic. Tune in to find out more about this accessible, field-proven and empowering cash-based program that will help your patients and those around you experience a healthier body, mind and finances. Episode at a glance: Think differently to create different results 4 components: the coaching, the education, the (virtual) community ...
Dec 02, 2020•40 min
Today Brian talks about how to win the “talent war” in the world of employment and personnel. Let’s cut through the noise and get right down to the successful actions. What are the top 10% of practice owners doing right NOW to attract the absolute best personnel? Tune in for a fresh view of the best staff recruiting and retention strategies as we enter 2021. Episode at a glance: Your employees notice your priorities Have a targeted recruitment plan The person is more important than the resume Ge...
Nov 25, 2020•40 min
Today we discuss the various ways to go about opening your Startup in PT private practice. It can be frustrating working for someone else, especially if you have a natural leader/entrepreneur mindset. Although there is a lot you should know before opening a Startup, not knowing is never an excuse for not doing. If you’re ready to take some initiative, tune in to learn your Mobile PT, Cash-Based and Insurance/Traditional Model options. Episode at a glance: For Mobile PT: Outsource your billing! W...
Nov 18, 2020•36 min
Today we kill multiple birds with one stone, so to speak. It’s time to confront what you might have been ignoring to emerge into 2021 poised for success - without making the same mistakes. It’s time to think ahead and learn what strategies you can employ for greater success with your Internal and External Marketing, while remaining Compliant! Episode at a glance: Beware the Marketing referral program (pot-hole for non-Compliance!) Your “market” is anyone within a 30-min drive of your office YOU ...
Nov 11, 2020•37 min
We once again welcome Compliance Expert and DPT, Daniel Hirsch, to the podcast to discuss the necessity of having a Compliance Program in your practice. Here’s the secret: NO division of your practice is safe from violation in Compliance (and the penalties are steep!). Therefore, you must take responsibility by getting educated on how to stay compliant - be proactive and prepared. Episode at a glance: People are not allocating enough time to Compliance For staff and patient safety - you need a P...
Nov 04, 2020•39 min
On this podcast, Brain has a discussion with Gary Bowen from Aerus (formerly Electrolux) in New Port Richey, FL . Here, the two explore the efficacy and benefits of the Aerus air purification technology, which could be said to be the most powerful on the market. Developed with NASA and currently used in the International Space Station, in addition to being honored by the Smithsonian and inducted into the Space Technology Hall of Fame in 2017, this is a technology that every PT practice owner mus...
Oct 28, 2020•35 min
On this podcast, Brian begins by pausing to reminisce on his realizations about becoming a true CEO with work/life balance. He inspires his audience to lead by example, evaluate what type of owner they are, and work backwards from their products to find which stats & metrics they need to accomplish them. If you’re seeking a positive change, start with yourself and learn how important stats & metrics are for PT staff management and leadership. Episode at a glance: Your greatest challenge ...
Oct 21, 2020•38 min
Brian recounts his discovery of virtual training, and how it changed everything! This effective, web-based virtual platform allows for cohesive & thorough training which will prevent you from hearing “I never learned that!” or I didn’t know that” ever again. Learn the bigger problem causing the symptoms in your clinic, and how to handle it. Here’s the secret: it all starts with your decision. Episode at a glance: You can continually update a virtual training platform You need structures &...
Oct 14, 2020•36 min
Here is something we’ve learned at MEG - you can almost never get too much training. So let’s dive in and learn how to make your “good deeds well known” through your PR & Marketing, so as to help more patients through your amazing care in physical therapy. It’s time to take control of your future as we enter the 4th Quarter by identifying your goals and strategizing how your Marketing can help you achieve them. Episode at a glance: 4 Types of Owners Identify your targets & objectives Hir...
Oct 07, 2020•36 min
This week, Brian gives his audience another powerful tool to propel them into our ever-changing societal landscape. Now is the time to repurpose, rebrand and reapply yourself, and what you learn. Let’s get clear and organized for the future of our practice and learn how to utilize the 4 Keys in today’s environment. Episode at a glance: 1st Key: Environment 2nd Key: Structure 3rd Key: Personnel 4th Key: Systems of Operation (SOP’s) This Resource Guide to Restructuring Post Pandemic will provide y...
Sep 30, 2020•36 min
On today’s podcast, Brain is ready to have a discussion and drill down to the core of what’s really behind this 9% cut. As an advocate and member of the APTA, he refers to some of their material on the topic. It’s time to get positive - and change your operating basis. Tune in for some stabilizing advice & info on what this thing is and what to do about it. Episode at a glance: Pay for what you use Get your payroll under 60% of your total gross income - cut overhead This cut = the conversion...
Sep 23, 2020•35 min
On today’s podcast, we welcome guest Cathy Renkiewicz, DPT and Director of Virginian Rehabilitation and Wellness in Fairfax, VA. Brian sees it two ways: 1) you can either “wing it” through opening and expanding your practice OR 2) you can get the guidance and help that you need, and deserve. Tune in to learn about Cathy’s unique journey and how MEG helped her grow and expand successfully! Episode at a glance: We have to take the responsibility to enhance the skills of those on our team You need ...
Sep 16, 2020•49 min
Let’s discuss “profitability” - this includes improving your community, your staff’s experience, the quality of your care, messaging & branding. On this week’s podcast, Brian reminds his audience that going into business should be a group activity, rather than for the sole profit of the individual. Remember, who you are is more important than what you accomplish. Episode at a glance: The secret to success is GIVING Practice owners who struggle financially typically went into it for the wrong...
Sep 02, 2020•52 min
Remember: if you’re not creating 6-12 months out, then you’re not acting as a CEO. Now is the perfect time to meet Vikram, the CEO & Founder of PT Wired! Tune in to learn about PT Wired’s customizable, HIPAA compliant app-based home exercise program and its intuitive marketing and engagement features. Keep it fun, and explore the incredible possibilities with digital tech for PTs! Episode at a glance: Customized app - starts as a marketing tool Fully HIPAA secure Fun & interactive (gamif...
Aug 26, 2020•40 min
Brian’s three main goals with this podcast are 1) to inspire you to think more like an entrepreneur 2) to help you expand your leadership skills and 3) to assist you and your staff in improving both personally and professionally. With that in mind, Brain dives into the successful actions needed to skyrocket company culture for his audience to chew on - you must strive to build an environment where people can flourish. Remember this mantra: Who you are as a person is more important than what you ...
Aug 19, 2020•42 min
Brian starts this podcast with a wake-up call to his listeners to get them back to the core of personal integrity in the practice. He then delves into the meat of what you need to know for Telehealth. He uses the APTA as a resource to support the value of Telehealth and to communicate the to-do list for implementing it during the pandemic (and even beyond). Remember, if you want to be the best practice in Telehealth, you need to ask the right questions. Episode at a glance: Owning up to your mis...
Aug 12, 2020•43 min
Good news: we’re noticing that things are starting to ramp up again! Now is the time to be forward-thinking and to find ways to cut down on your overhead and your biggest cost - the cost of your labor. Learn the changes that you can implement to create an innovation, flexible and efficient practice. Always do what you can to keep in your production, efficiency and quality! Episode at a glance: To maintain social distancing & CDC guidelines in the clinic: you need more hours to reach the volu...
Aug 05, 2020•42 min
This week we are once again addressing the topic of Compliance rules and regulations, policies & procedures - arguably the weakest area for most PT Owners. Never fear, this stuff isn’t rocket science! More times than not, folks run into trouble innocently and accidentally simply from a lack of knowledge of the regulations. As PTs, we know you want to do the right thing and help people, so learn what you don’t know to avoid inadvertent mistakes. Episode at a glance: It’s best to have a commit...
Jul 29, 2020•1 hr
Today, let’s talk about how to put in an ounce of prevention to avoid a pound of pain. Again, we did not go to school for this. On this podcast, Brian reminds his audience that Compliance is mandatory and is constantly changing - it is your responsibility to get the correct data and to stay on top of it. Tune in to learn what policies & procedures you need to put into place in order to apply Compliance to protect yourself, your patients, and your practice. Episode at a glance: We are empower...
Jul 22, 2020•45 min
It is interesting to consider the ways that the pandemic has not only altered the way that things operate in our country (and worldwide), but the impact that this has on the public psyche. It is crucial now more than ever that our patients feel safe, protected, and advocated for. On this week’s podcast, Brian shares valuable marketing strategies & tools to maintain effective communication and continued support for your patients in this post-pandemic landscape. Episode at a glance: Marketing:...
Jul 15, 2020•1 hr
This, of course, will be individualized for everyone – but on today’s podcast, Brian reminds his listeners how to be the Go-Getter owner by refocusing their efforts and applying the changes necessary to have their practice emerge even stronger after the events of 2020. He poses both big-picture concepts and specific actionable items for success. Ask yourself: what is your ideal scene? Tune in to learn how to achieve this. Episode at a glance: Ask yourself: what have I done this year to make a di...
Jul 08, 2020•47 min
We’ll say it again: “it shouldn’t require a policy for us to be doing the right thing.” Yet, in light of what we’re seeing nationwide, we found it necessary to reevaluate how to appropriately handle personnel and practice anti-discrimination in physical therapy. Let’s confront this issue to make a safe space for everyone, and learn how to enforce zero-tolerance for discrimination using firm policies in your practice. Episode at a glance: Jack up your professional ability to confront these issues...
Jul 01, 2020•44 min
On this week’s podcast, Brian compares his personal mindset pre-pandemic, to how it has shifted today. Conclusion: it’s greatly different in some ways, and the same in others. Tune in for some crucial questions to ask yourself for your staff, patients and practice to decide what strategies would be best for you in your individual circumstance. Episode at a glance: Find the schedule that works for you Clean out the clutter in your clinic! You need more floor space without paying more rent You nee...
Jun 24, 2020•45 min
On this week’s episode, Brian seeks to tackle STRUCTURE. He addresses the necessary actions to put you, the owner, at Cause over your time and operation by getting in this crucial element. A key ingredient of this is knowing how to manage your team, and how to communicate. Learn how to keep in your organization so that your leadership/executive skills can shine through. Episode at a glance: Run your practice - don’t let it run you Structure. Dictates. Function! You NEED some kind of organization...
Jun 17, 2020•33 min
We’re getting right down to it today folks, starting with this fact - PTs DO NOT BILL. In this podcast, Brain covers how to extinguish misunderstandings and misconceptions that may exist between new grads/staff and their Owners. As always: be transparent, communicate, and seek the facts for yourself. Episode at a glance: Codes are a digital format of your narrative note so that the carriers’ systems can read and interpret what was done with their clients It all starts with the interview & on...
Jun 10, 2020•39 min
On this week’s podcast, Brian reiterates that this is the BEST time to evaluate every personnel move the practice owner is making as they start to bring their people back. Be respectful, open-minded, and real with your staff. He reminds that in order to be a good CEO and gain trust, you have to live by your commitments and show through actions that you are trustworthy! Tune in to learn how to effectively manage your personnel as a respected leader. Episode at a glance: Reengineer your practice t...
Jun 03, 2020•35 min
This week, Brian motivates his audience by reminding them of the steps that they can take to internally bring their practice back to where it needs to be for their patients, staff and community. He relays his knowledge of the current state of the PPP and finances as they apply to practice owners based on his research. Tune in to learn details of the PPP fund, your Business Strategic Plan (BSP), and more! Episode at a glance: 3 most important actions of business operation moving forward Environme...
May 27, 2020•43 min
Brian kicks off this podcast by acknowledging the undeniable paradigm shift that has happened due to COVID-19: we can no longer operate as we did in the Pre-pandemic world. Brian covers topics ranging from the importance of investing in your staff, communication and management as an owner, the PPP fund, and necessary environmental guidelines. Tune in to this tool-heavy podcast to gain a broad perspective of the aspects of your business that you will need to update from the Pre-pandemic environme...
May 20, 2020•42 min
In this week’s podcast, Brian is joined by Michael Gorman (PhD, PT, DMT), one of our very own Executive Coaches at MEG, a former client, and Founder/Owner of iMOVETelePT . iMOVETelePT supplies a wealth of knowledge on Telehealth and serves as an excellent example of how to correctly implement it. The two discuss the importance of work/life balance as an Owner & CEO, and address specific elements of PT Telehealth that many people might have missed... Episode at a glance: You have to invest in...
May 13, 2020•1 hr 3 min
