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Maximize Your Influence

Kurt Mortensenmaximizeyourinfluence.com
Maximize Your Influence: Your source for the top persuasion, influence, and negotiation techniques that will help you maximize your success in life and in business!
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Episodes

Episode 310 - Surprising Sales Statistic Secrets

Power Persuaders know that each audience and individual has a different balance between logic and emotion. Your analytical type personalities need more logic than emotion. Your amiable personalities require more emotion and less logic. Always remember, you have to have both elements present in your message, regardless of the personality types listening. Emotion is a power you can harness and use in practically every aspect of persuasion. Remember, logic is important, but emotion helps you catapu...

Oct 30, 201920 min

Episode 309 - Permission to Win - Playing to Win or Playing Not to Lose?

Want success? Wondering what is taking so long? Ask yourself this question. Have you given yourself permission to win? If you are not winning - think about this. If you are playing the game of success not to lose, you are going to lose. Imposter syndrome When you decide to play the game to win, you are eventually going to win. Striking power poses won't boost your confidence or make you feel more powerful Listen to find out how to handle your conflicting beliefs. Learn how to Enable your powerfu...

Oct 23, 201921 min

Episode 308 - Achievement vs Alignment

Have you ever felt something was not quite right? That something was out of whack? Your motivation was decreasing instead of increasing? Just as in a mutual fund, where one bad stock can pull down the fund's overall value, one bad area in your life can pull you down and destroy your motivation. When we look at life, we have to realize that it is not lived in segments, but rather, it is part of a greater whole. Every aspect of your life will either help or hurt your success. Our aim is to get all...

Oct 16, 201920 min

Episode 307 - Multiple Streams of Income - Jim Cockrum Interview

Every aspect of success and wealth includes your ability to generate multiple streams of income. I just finished a training in San Diego, CA. talking with entrepreneurs on creating multiple streams of income. I am very passionate about this topic because so many people just don't have the right vehicles to generate wealth. This is a key factor to success and many people have a great vehicle, but the challenge is they just don't have the gas. We know the gas to your vehicle are the soft skills. T...

Oct 09, 201925 min

Episode 306 - Train Your Brain - Dana Wilde Interview

It all starts with your thoughts. Your thoughts lead to emotions and your emotions lead to your daily actions. Take an honest look at your life right now. Where do you find yourself? That place is the sum total of your thoughts over the course of a lifetime. Where have your thoughts taken you thus far? Where will they take you tomorrow, next week, or next year? Join Kurt as he interviews expert Dana Wilde. In this interview, you will discover: * What to do if you feel "stuck" and how to get movi...

Oct 02, 201925 min

Episode 305 - Why Introverts Are Now More Persuasive Then Extroverts

One of the major distinctions between mediocre persuaders and highly successful persuaders is the amount of talking they do and the number of questions they ask. We have found that great persuaders ask 2.7 more questions of their audience than average persuaders do. Think about that statistic. An average persuader will ask six questions; a great persuader will ask sixteen. As you apply this principle in your persuasive encounters, always engage your audience with "easy" questions first. Let gene...

Sep 24, 201920 min

Episode 304 - Best of MYI - Dave Kurlan - BaseLine Selling

On this episode Kurt interviews Dave Kurlan. They discuss the biggest mistake that sales people make, baseball and sales, biggest mindset obstacles, self-limiting beliefs and how to reprogram your beliefs, how to get your prospect to pay more attention to you than to your competition, the sales process, good closing techniques, how to create urgency early, how to get past a "slump," how to know whether or not your prospect is qualified, and how to deal with resistance. Dave Kurlan is a Sales Dev...

Sep 18, 201923 min

Episode 303 - How Humor Helps and Hurts Persuasion

The proper use of humor will boost your confidence and increase your likeability. It enables you to establish instant rapport and they will trust you more. Practice your humor. Make sure it works. The brutal bottom line is they will either laugh with you or feel sorry for you. Supervisors driven by bottom line fail to get top performance from employees You will be surprised how easy it is to use humor. You will discover ways to use and borrow humor in your persuasive presentations. Humor opens t...

Sep 11, 201922 min

Episode 302 - How To Make Your Voice More Persuasive

The good news is you can change many characteristics of your voice. What does your voice project? Does your voice work for you or against you? Find out the ways to make your voice more persuasive on this week's podcast - "How to Make Your Voice More Persuasive." There are easy tools you can implement to create that perfect persuasive voice. Article: Our pursuit of happiness makes us sad...

Sep 06, 201919 min

Episode 301 - The Forgotten Shortcut to Success

How do you mirror someone that is successful? How do you benchmark a thriving business? How do you find the answers to that open-book test on success? There are 10 free to very inexpensive ways to get the answers to your success. You can get the answers to take your life, your income, your business to the next level. A Trick That Makes People Like You More Join me on this week's podcast on "The Forgotten Shortcut to Success."...

Aug 28, 201923 min

Episode 300 - How Persuasion Has Changed - And How To Adapt

We have all seen great persuaders in action. We have been in the presence of persuasive experts who automatically attract everyone to them. Wherever they go, people are captivated and influenced by such individuals' radiant energy and dynamic personality. People just naturally want to be persuaded by them. What makes them successful? These persuaders have adjusted or changed their persuasion techniques to match this new world of influence. Persuasion and influence have dramatically changed in th...

Aug 21, 201924 min

Episode 299 - Hidden Subconscious Triggers That Get You Every Time

You are being persuaded all around you – And you don't even know it. Your environment (colors, smells, music, symbols, etc.) all have an impact on persuasion and influence. That impact can help or hurt persuasion. City parks are only as good as the trip to get there In his book Triggers, best-selling author Joseph Sugarman reveals that 95 percent of the reasoning behind a consumer's purchase is associated with a subconscious decision. In other words, most buying is done for reasons a person hasn...

Aug 14, 201920 min

Episode 299 - Hidden Subconscious Triggers That Get You Every Time

You are being persuaded all around you – And you don't even know it. Your environment (colors, smells, music, symbols, etc.) all have an impact on persuasion and influence. That impact can help or hurt persuasion. City parks are only as good as the trip to get there In his book Triggers, best-selling author Joseph Sugarman reveals that 95 percent of the reasoning behind a consumer's purchase is associated with a subconscious decision. In other words, most buying is done for reasons a person hasn...

Aug 14, 201920 min

Episode 299 - Hidden Subconscious Triggers That Get You Every Time

You are being persuaded all around you – And you don't even know it. Your environment (colors, smells, music, symbols, etc.) all have an impact on persuasion and influence. That impact can help or hurt persuasion. City parks are only as good as the trip to get there In his book Triggers, best-selling author Joseph Sugarman reveals that 95 percent of the reasoning behind a consumer's purchase is associated with a subconscious decision. In other words, most buying is done for reasons a person hasn...

Aug 14, 201920 min

Episode 298 - How Phubbing Hurts Persuasion

Listening is one of the most crucial human relations skills. Listening is how we find out people's code, preferences, desires, wants, and needs. It is how we learn to customize our message to our prospects. Of all the skills one could master, listening is probably the one that will pay you back the most. Bosses who phone snub their employees risk losing trust & engagement There is a positive relationship between effective listening and being able to adapt to your audience and persuade them. ...

Aug 06, 201920 min

Episode 297 - Hard Negotiation Techniques - Those Dirty Tricks

There are those dirty techniques that are very old school and can be very intimidating. These dark mind tricks are being used against you. These tricks are still being taught today especially in the world of negotiation. I want to talk about these dirty tricks so you can be prepared against when they happen to you – not for you to use them. 10 Hard Bargaining Negotiation Skills You have to understand the game of negotiation. The challenge is many of you don't want to play the game. Think about t...

Jul 30, 201922 min

Episode 296 - How Being Nice Or Optimistic Hurts Persuasion

Did you know that being nice or unselfish could hurt your ability to persuade? What about those people that are so optimistic that you want to hit them? People don't really like unselfish colleagues There are many tools of influence that are used in excess (or in the wrong way) – that can backfire on you. What are those good things? It could be any of the following: · Always volunteering to help · Being so nice that it repels · Unrealistic and unrelenting optimism · Proxemics and space · Wrong u...

Jul 24, 201920 min

Episode 295 - The Cement Dries Fast

We have all heard about first impressions. You have less than 30 seconds for someone to judge you – That could be a positive or negative perception. How do others perceive you? Is your first impression helping or hurting your ability to persuade and negotiate? Bad smells make our memories stronger Join me for this podcast as we explore first impressions. These impressions can come from either a nonverbal gesture or your tone of voice. Most people don't even realize how they are being judged....

Jul 17, 201920 min

Episode 294 - Speed to Wealth - Get On The Fast Track To Success

Last week we talked about self-persuasion and your "Brakes to Your Success." The things holding you back from reaching your potential. You can't go very far if you are always driving with the emergency brake on and stuck in first gear! Many choices seems promising — until you actually have to choose This week we are going to supersize that topic and talk about your "Speed to Wealth." The formula is quite simple. If you are wondering what is taking so long to achieve your goals – join me for this...

Jul 12, 201919 min

Episode 293 - Brakes of Success - Barriers to Achieving Your Dreams

Almost everyone wants to accomplish their dreams, achieve more, become a better person, or pursue bigger and better goals. And we often know exactly what we need to do to make these things happen. So why don't we do them? Why do we fall short of our dreams and aspirations? Stay Funny, My Friends This week's podcast will address what is holding you back – what are the brakes of success? What is taking so long? Success is an open book test. Join me this week for the answers to your success....

Jul 03, 201920 min

Episode 292 - Do Those Psychological Persuasion Tricks Still Work?

What are the most talked about psychological persuasion theories? What are those techniques that people are using to get deep in the human mind and persuade under the radar? Some might sound familiar,some have been used against you and some will be new to you. Which ones are still working and which ones have become high lactose (cheesy). Join me for this week's podcast of Persuasion Tricks That Still Work, as I take a deep dive into the world of persuasion and influence tricks, techniques and pr...

Jun 25, 201922 min

Episode 291 - Cracking The Gatekeeper Code

So who is this gatekeeper? Well, that's the person that's trying to stop you from getting to the person that you need to talk to you. This is the person you are attempting to persuade. This can be one of the biggest obstacles to sales, prospecting, and persuasion. How can you talk to the right person? This could be a secretary, a receptionist, a personal assistant, anyone that is answering the phones or that is stopping you from getting to your prospect. Don't be the one using those gatekeeper b...

Jun 18, 201921 min

Episode 290 - Turning That No to Yes

Tired of hearing that nasty word – The word NO. That NO is costing you money and costing you business. (Maybe costing you dating opportunities. :) There are things you are doing that can guarantee a NO AND there are things you can do to guarantee a YES. Article: Crime, commitment, and the responsive bystander: Two field experiments. It is easier than you think to get more yeses and the science of influence is clear about how to do it. Join me for this week's podcast on How to turn the NO into a ...

Jun 11, 201919 min

Episode 289 - Dealing with Remorse and Refunds

We have all been there – someone did not promise what was supposed to be delivered. What was your reaction? Has it happened to your company? What causes buyer's remorse? What causes someone to ask for a refund? These questions and more will be answered on this week's podcast. What causes, how do you eliminate and how do you solve these issues. It does not matter if you have a perfect product or service – this will happen to you. Personality Traits May Affect Susceptibility to Persuasion Join me ...

Jun 04, 201922 min

Episode 288 - What's First? - Connect or Credibility

I was traveling with a famous personal development speaker (not going to reveal His name). It had been a very long day and we arrived at our next destination. It was very late at night and we were checking into our hotel for our speaking engagement the next day. He asked the young lady for an upgrade and she said that they did not have any upgrades available. He said, do you know who I am? No, she said. Do you know how often I frequent your hotel? Sorry sir, I don't, she politely responded. He s...

May 29, 201920 min

Episode 287 - How to Get Referrals Without Asking –Stacey Brown Randall Interview

Is most your business or sales based on referrals? Do people instinctively remember to refer you to their friends or colleagues? Getting referrals makes persuasion easier, trust is not a barrier, and you know they need your product/service. Did you know there are ways to get referrals without asking for them? There is a simple formula to get people to refer others to you – no questions asked. Join me as I interview Stacey Brown Randall. She is the author of Generating Business Referrals Without ...

May 21, 201925 min

Episode 286 - How Your Height And Weight Affect Persuasion And Influence

Does appearance matter? We are all taught not to judge each other by appearance. But at the end of the day we all end up judging each other subconsciously and and a lot of that is based on your physical appearance. The wrong judgment means your ability to influence decreases. Think Looks Don't Matter? Think Again Do you look athletic, tall, fat or fit? It all changes the way we get judged. The shape and look of your face and body will also affect judgments. I know it is not fair, but it is time ...

May 15, 20196 min

Episode 285 - How to Borrow Credibility

Are You Credible In The Eyes Of Your Prospect? Credibility is a huge aspect of influence. You could be the smartest person in your field or even the most qualified, but if that is not the perception, there is no credibility. You have to be careful about how you explain and exhibit your credibility. If you launch into a laundry list of your accomplishments or of your education and titles, you might be perceived as a self-centered. The Diet Linked To Higher Intelligence You can transfer (borrow cr...

May 08, 201925 min

Episode 284 - Price Is Not The Issue – YOU Are

Never fight on price. Price in not the issue – you are the issue. Only 6% of things are bought on price. Anybody can fight on price. Let's learn 14 techniques to make price a non-issue. This is all about human perception. The human mind has to find a benchmark or comparison to make judgments, especially when we are talking about unfamiliar situations or new products. People need to make comparisons with their past experience and knowledge. If the price comes up – you have blown your presentation...

Apr 23, 201926 min

Episode 283 - Emotions (EQ) That Hinder Influence

Can you use fear to persuade? Does mood matter when you are attempting to influence? What about resentment, worry, depression and happiness – How do these emotions affect your ability to persuade? Your emotional intelligence and triggering the right emotion is a major aspect of influence. An experimental study of audience recognition of emotional and intellectual appeals in persuasion Join me for this week's podcast on Emotions (EQ) That Hurt Influence. I will reveal the latest research on EQ an...

Apr 16, 201920 min
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