Want to get the best advice when it comes to broad audience targeting and scaling your ads? In today’s podcast episode Nick catches up with @CTtheDisrupter, one of the most active people in the industry on Social Media, to share his expert advice on broad audience targeting 🤓 Listen now to find out more about 👉🏻Defining a broad audience 👉🏻What you can expect and how to get results 👉🏻When you would start scaling your audience ---------------------- Watch the episode on Youtube To join our ...
Jun 01, 2022•26 min•Season 1Ep. 74
Did you know that the average person swipes the height of the Eiffel Tower on a daily basis?! 🤯 It’s gotta take something pretty valuable to stop them from scrolling… For today’s podcast episode, Nick is joined by @CTtheDisrupter to talk about Dynamic Creative and the difference it could make when building Facebook ads. If you’d like to find out how more about getting somebody’s attention when every social media ad is skippable, take a listen to the episode now 👂 ---------------------- Watch t...
May 25, 2022•22 min•Season 1Ep. 73
Why you NEED to be using this secret email strategy 🤫 Marketing platforms are constantly changing and adapting, but this doesn’t mean that email is dead! 🙅♀️ Despite the attitude towards classic strategies changing, email marketing has actually been on the rise since 2020, proven to drive revenue over time ⏫ Check out today’s episode to find out more about the importance of automated emails, FB lead forms and why you should be using email campaigns no matter what you’re doing…! --------------...
May 18, 2022•18 min•Season 1Ep. 72
Why you should be using web forms as part of your funnel strategy💡 There are so many theories out there when it comes to testing and it is a bit of a minefield so we’re here to make your lives easier. Today, Nick talks us through everything to do with web forms for lead generation, including how and why we should go about using them… ---------------------- Watch the episode on Youtube To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialads F...
May 11, 2022•14 min•Season 1Ep. 71
What is lifecycle marketing? Lifecycle marketing is the mix of strategies a company uses to positively influence customer behaviour as they move through each touchpoint of the marketing cycle, from the initial attraction to becoming a brand advocate. With over 8 years industry experience, Georgie Carter and her team over at Pepped specialise in lifecycle marketing and CRM. Since Pepped launched they have helped to scale multiple health and wellness businesses by attracting, converting and retain...
May 06, 2022•38 min•Season 2Ep. 22
When it comes to measuring your ads correctly, we’ve got your back! Measuring metrics has started to be a bit of a nightmare lately, so that’s where we come in… In today’s Podcast, Nick gives us the lowdown on how to get through the digital madness that is measuring results 🤪 ---------------------- Watch the episode on Youtube To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialads Follow me on Instagram to keep up to date with all the lates...
May 04, 2022•15 min•Season 1Ep. 70
Are you omnipresent? If not, you NEED TO BE! Being omnipresent across all social platforms (or wherever your audience hang out) is a must! Being omnipresent basically means ... In today's podcast episode Nick talks you through how to set up the Omni8 campaign strategy and why it works so well for our clients! Or if you are still struggling and want some advice, why not book a FREE 30 minute consultancy call with Nick https://theadsclinic.com/ ---------------------- Watch the episode on Youtube T...
Apr 27, 2022•12 min•Season 1Ep. 69
What an earth is a UTM? and why YOU should be using them! James is joined by our in-house data geek, Josh Boddington. Grab your notepad as you don't wanna miss this one! ---------------------- Ready to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for your clients' we can help! Visit - https://theadsclinic.com/ To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialads BUT THERE'S MORE...
Apr 22, 2022•37 min•Season 2Ep. 21
Are you an e-commerce store and struggling to grow your email list? Then listen to this! Nick explains how we have helped one of our jewellery clients grow her email list by 35% in just 4 weeks, by using our new campaign method called "The Birthday Club"! And to make it even sweeter it only cost, on average, 73p per sign-up! But what is "The Birthday Club" campaign? The campaign aims to target your existing and potential customers with an offer that is so irresistible they can't pass up. Now, in...
Apr 19, 2022•9 min•Season 1Ep. 68
Online marketing is becoming more and more frustrating with tracking getting in even tougher! So that is why today Nick is talking about using the Marketing Efficiency Ratio (MER) instead of reporting on "ROAS" and how to navigate through this time to achieve the best results and increase your overall revenue. ---------------------- Watch the episode on Youtube Ready to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for your clients' we...
Apr 13, 2022•13 min•Season 1Ep. 67
Nathan is co-founder and director of Quickfire Digital and he is leading innovation in the area of digital transformation and e-commerce. He has won numerous awards and most recently picked up the Rising Star Award in the European and UK Agency Awards 2020🏆 Today James and Nathan dive into the world of websites and explore how Shopify can be suitable for any business, no matter the size! ---------------------- Watch the episode on Youtube Ready to explode your ad campaign results but don't know...
Apr 06, 2022•45 min•Season 2Ep. 20
The Huge Facebook Ads change you need to know about! For today's podcast episode, Nick is here to tell us all about the ODAX ad delivery system... and it's not as confusing as its name suggests. Listen now to find out why this new system is going to make things simpler when it comes to building campaigns. ---------------------- Watch the episode on Youtube Ready to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for your clients' we can ...
Apr 01, 2022•21 min•Season 1Ep. 66
---------------------- Watch the episode on Youtube Ready to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for your clients' we can help! Visit - https://theadsclinic.com/ To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialads Find Benjamin here BUT THERE'S MORE... If you need help with your Facebook ads, then join The Ads Clinic Free Skool. Click here: https://www.skool.com/theads...
Mar 30, 2022•52 min•Season 2Ep. 19
Charley Tichenor has spent nearly a decade of growing 7 & 8 figure business with Facebook Ads, so today Nick picks his brain about the ever-growing and changing platform. They cover everything from strategy, to ad set build, to audience selection, while having a laugh along the way! It's an in-depth episode perfect for people who are starting out with Facebook Ads but also those experienced marketers who want to try something new! ---------------------- Watch the episode on Youtube Ready to ...
Mar 25, 2022•1 hr 33 min
The rise of TikTok has been MASSIVE over the last 2 years, and we're not just talking about kids dancing... It is the fastest growing social media platform for the over 30's!That's why today's podcast with Oli Hills is long overdue! The team over at Nonsensical specialise in all areas of TikTok whether that be strategy, content ideation all the way through to content production. Nonsensical work with a huge array of clients, building their TikTok communities and delivering content which actually...
Mar 23, 2022•1 hr 9 min•Season 2Ep. 18
Bailey Proulx is a sought after Facebook Ads specialist that focuses on scaling high ticket digital products. His agency, Experts Agency, has generated over $70 million in revenue for his clients over the past 4 years using highly optimised tactics to drive the highest quality leads without paying their standard fees. Today Nick and Bailey dive into their top Facebook Ad hacks, give advice and tips on how to best build audiences and share their epic client results! ----------- To join our Lets R...
Mar 18, 2022•51 min•Season 1Ep. 64
Are you sick of seeing that 99% of marketing agencies are useless and the other 1% inaccessible to small businesses? Well, Erik was sick of it, and this why he he launched Hawke Media! Today Hawke Media is the fastest growing marketing consultancy in the US and has been valued at over $150 million with 250+ employees. In today's newest podcast episode, Nick and James talk to Erik about his epic business growth, his no arsehole policy, his 3 principles of marketing, winning strategies and more! -...
Mar 16, 2022•1 hr 1 min•Season 2Ep. 17
When Charli Hunt founded Proof Content in 2012, it was a natural evolution in her family tree. Her great-great-grandfather set up Foyles the Bookshop in London in 1903, and several family members are prominent entrepreneurs. With genes like this, she grew up knowing she wanted to combine her love of creativity with her down-to-earth business sensibility. And so Proof Content was born. Proof Content is a copywriting agency focused on the commercial power of words💥 In today's podcast James and Ch...
Mar 09, 2022•41 min•Season 2Ep. 16
Our special guest today is Facebook expert Konstantinos who is here to talk us through his CRAZY method of battling the world of Facebook Ads… We go into the technical nitty gritty of tracking, lookalike audiences vs interest based targeting, scaling, optimising ads and much more! This episode is a juicy one and may just help you from pulling your own hair out! ----------- To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialads Ready to explo...
Mar 08, 2022•1 hr•Season 1Ep. 63
In the battle of FB Form Vs Landing Pages, which comes out on top? Nick talks us through how generating and tracking leads has recently changed and how FB forms can help with lead tracking in a post IOS14 world. If you’re looking to understand how to better guarantee higher quality leads, then this episode is for you… ----------- To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialads Ready to explode your ad campaign results but don't know h...
Mar 04, 2022•15 min•Season 1Ep. 62
Matthew Hunt is a Serial Entrepreneur, B2B sales and marketing expert, and coach to company CEOs, marketing directors, and entrepreneurs. On today's podcast James dives into Matthew's extensive experience of helping B2B companies succeed in sales and marketing has driven him to create several 7-figure businesses and he’s just getting started! His company, Automation Wolf, is known for helping clients generate a full month of LinkedIn content in just one hour per week! ---------------------- Watc...
Mar 02, 2022•52 min•Season 2Ep. 15
You might think the over 50s aren’t very present on social media and therefore not worth targeting, but this isn’t the case! Although this generation might not have grown up with smartphones and social media like Millennials or Generation Z, many over 50s have embraced and regularly use this technology. So, even if the over 50s aren’t one of your main target markets, reaching out to them on social media could still offer significant revenue opportunities, but how do you do this effectively? Well...
Feb 28, 2022•27 min•Season 3Ep. 8
When combining creativity with paid social, that's when things get really exciting! And today James is super excited to welcome Andrew Heathcote to the podcast! Andrew is a videographer turned video agency owner, who has a passion for all things creative. His belief is that creativity and the boldness to be different and stand out, is a tool which is vastly under utilised and which can have game changing results for so many companies. Who are Origins of Motion? We live in the age of the attentio...
Feb 23, 2022•52 min•Season 2Ep. 14
Is there such thing as too many CTA buttons? When it comes to building your landing page, it is actually more important than you’d think… Having the right amount of call to action buttons makes all the difference to the actions taken by people who visit your landing page. Today Nick talks you through exactly what you can do to help close sales once someone has clicked through to your landing page from an Ad. Listen and learn! ----------- To join our Lets Run Facebook Ads Facebook group click her...
Feb 22, 2022•13 min•Season 1Ep. 61
⚡Can we get a Watt Watt⚡️ Today we have the pleasure of welcoming Adam Barrie Co-founder and Chief Content Officer of Electric House to the podcast and it's a gooden. James and Adam dive into the huge success and growth of On The Tools , how to grow an organic following, creating content that is engaging, educational and funny, as well as finding out how Electric House was born! Enjoy! Who is Adam Barrie? Adam is the Co-founder and Chief Content Officer of Electric House. Starting his career as ...
Feb 16, 2022•46 min•Season 2Ep. 13
Are you thinking about the quality of your copy and creative? Are you regularly testing these out and checking your results to see what is performing best? In today’s podcast, Nick walks you through some examples of how getting things right with your creative can help you get those high quality leads! ----------- To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialads Ready to explode your ad campaign results but don't know how? Whether you a...
Feb 09, 2022•15 min•Season 1Ep. 60
If a picture tells a thousand words, just imagine what some thought out video marketing could achieve Today James is joined by Video expert Luke Evans, Founder of YouNeek Productions, a Video Production Company based in the West Midlands… He’s chatting with us to discuss how video has evolved from being overlooked to an absolute non-negotiable when it comes to nailing marketing strategies! LISTEN NOW! Who are YouNeek Prodcutions? YouNeek Productions is a Video Production company based in the Wes...
Feb 02, 2022•48 min•Season 2Ep. 12
With Valentines Day just around the corner, we thought it might be useful if we gave you a little nudge, because you know, we all leave it until the last minute... and that's never good for anyone! In today's podcast episode Nick share his secret sauce on getting the most out of your Facebook Ads this Valentines Day. Feel like you've missed the boat? YOU MOST DEFINITELY HAVEN'T! You've got 14 days to build and run your ads, which is plenty of time to reap the rewards! ------------------- To join...
Jan 28, 2022•19 min•Season 1Ep. 59
The Facebook Ad Learning Phase is the period when the delivery system still has a lot to learn about an ad set. During the learning phase, the delivery system is exploring the best way to deliver your ad set. The Delivery column reads "Learning" when an ad set is in the Learning Phase. While the delivery system never stops learning, as soon as performance stabilises usually after around 50 optimisation events since its last significant edit. But how do you exit the Learning Phase? On today's pod...
Jan 26, 2022•26 min•Season 1Ep. 58
Mike McGann sold his startup within 2.5 years for £8,000,000! Yep, you just read that right! But want to know the even crazier thing? He did this only through organic social media marketing! During this time, Mike grew an audience of over 180,000, got a blank book to #1 on Amazon! Now IAM Productions creates content for businesses & entrepreneurs that want to try and do the same! You don't want to miss this episode, listen now! ---------------------- Watch the episode on Youtube Ready to exp...
Jan 19, 2022•52 min•Season 2Ep. 11
