"Rockstar Entrepreneur" is the BIGGEST load of tripe. Instagram added a vacant veneer A razzle-dazzle romanticism to entrepreneurship. Fake Gnashers. Faux Gold. “Swipe Up for my course on How I Sold 500,000 Bits-of-Coin from the Homebase car park” "YOOO’ flying PJ” - on photoshop in their PJ’s waiting for Lasagne and Garlic bread to *bing* People pine to be a Pearly White founder. The issue? Completely false expectations. Simon Chard , described the journey as “Being chained to a speed boat, fly...
Aug 15, 2022•1 hr 30 min•Ep. 49
HANDS DOWN my favourite day of the year. Even tops when I got a pair of Heeleys (with green lights) for my 25th. Summer yawns, the sun shudders in the high blue skies like a white marble. Meatopia an unctuous utopia of unreal grub. A bacchanalian flame-soaked meteorite of food, fire and booze. This Little Piggy went Tobacco Docks, “Me, Eat” - stuffing my face, Notorious P.I.G. style. Washed down gallons of Beer, the colour of Autumn, cold like Winter, tastes like Spring. A Notorious B.I.G line u...
Aug 01, 2022•1 hr 35 min•Ep. 48
Riverford, desperately needed consumers to understand their “WHY". But How? Enter Perry Haydn Taylor Hayden Taylor. Perry and Riverford Organic Farmers 's founder, Guy Singh-Watson escaped the brash, banal board room. They went surfing in Devon. Under boundless blue skies, sat on a rock, watching the rolling glittering waves. Salty sea air greased their conversation, Perry dug deep. Deep Deep Deeper Riverford’s WHY? "Solving Greed" Next, Perry and big fish, conjured Riverford’s delicious slogan ...
Jul 25, 2022•1 hr 50 min•Ep. 47
I always dreamt of this marriage. In 2020, the first time, my Frodo-saucisson-fingers slapped the record button. I dreamed of marrying an O.G challenger with a buccaneering brand with bigger-than-BIG dreams. Keir Carnie , Edward Williams and Jamie Laing are THE puuurrrrfect trio. Ed and Jamie, co-founders of Candy Kittens Gourmet sweets tickle my inner-glutton glutton into gleeful bliss. CK's gargantuan success: won listings at Sainsbury's ’s, Waitrose & Partners , Ocado Group , Whole Foods ...
Jul 18, 2022•1 hr 33 min•Ep. 46
STOP thinking like a Challenger Brand, please. Zipping n’ zinging through the Challenger zeitgeist is a David vs. Goliath mentality. Post BrewDog , challenger brands act like Punk Bands. Minor Figures took a screw-that view and forged a new path. They act like a FUNK BAND. Stuart Forsyth , taught me: "We play our groove and let our people come dancing” Mind-bendingly banging products. Weird. Lurid. Wonderful. Avant-garde, chilled-contrarians fusing music, coffee and art. Cult-like evangelists, v...
Jun 27, 2022•1 hr 27 min•Ep. 45
HOW SEEDLIP PIONEERED THE LOW-TO-NO CATEGORY AND WON LISTINGS AT WAITROSE, M&S, OCADO AND MICHELIN STAR RESTAURANTS - BEN BRANSON This conversation CHANGED EVERYTHING. Ben taught me, NATURE IS EVERYTHING. Hold ya horses - You may think, I’m slipping into a pair of Tom’s, carousing through Tooting Bec, fondling Daphodiles, listening to Tame Impala (sounds banging tbf) It’s NOT. Nature and the founders journey are inextricably intertwined. Nature, like start ups: Pain and Chaos wield Flourishi...
Jun 27, 2022•1 hr 31 min•Ep. 44
If Willy Wonker chinned a few shandy’s and fornicated with Lego Land. Their love child? Pleesecakes . Scrolling through their Insta, irreverent and utterly unctuous. Cathedrals of Cheese cake, coquettish and magnificent, doused in delicious decoration. Mind-bendingly banging. Pleese Me, Pleese Me, Pleese Me - Teeeasee me babyyy, Til’ I lose control My Childhood-Curiosity carouses with my Dad-Bod gluttony. Pleeeeeese Sir, Gimme Mo’, MO BUT. Peel behind the pleasing veneer and meet their founder, ...
Jun 20, 2022•1 hr 29 min•Ep. 43
An electric pudding of nerves - pacing and pacing and pacing. Foiled in ferocious imposter syndrome. Barrages of self-doubt pinged and zinged around my nut like furious pinballs. "My first EVER DRAGON on the poddy!??!” “I CANNAE do this, Dan-ae?!" Sarah Willingham's career sparkles: - Head of International Expansion at PizzaExpress and Planet Hollywood - Bought, built and sold the UK’s largest chain of Indian Restaurants, Bombay Bicycle Club - 2015 - 2017: Sarah was a Dragon alongside Peter Jone...
Jun 13, 2022•1 hr 10 min•Ep. 46
WIN FREE SAUCE SHOP SCOTCH BONNET CHILLI JAM (IT'S SOOO BANGING!!) We're running a deliciously sauuucyyyy competition for this episode - WIN Scotch Bonnet Chilli Jam - take your sarnies or BBQ to a different stratosphere!! How? Simples. 1. Please SHARE this pod episode on your LinkedIn or Instagram stories 2. TAG ME. LinkedIn: Daniel Pope or Instagram: _hungry.pod 3. We'll select a WINNER at random and send you Sauce!! Episode below - Plunged into delicious oblivion. Stumbled in 50-Shades-of-squ...
May 30, 2022•1 hr 25 min•Ep. 45
Stoicism is THE operating system for F&B founders to smash through struggle. My latest guest on HUNGRY. is Ed Hauck, co-founder The Curators. Ed, like me, is fascinated with stoicism. The Curators curate a smorgasbord of scrumptious snacks: Jerky, Billtong, Chorizo sticks, Pork Puffs and Peanuts. They’ve won listings at: Waitrose, Sainsbury's, TESCO, Morrisons My goal with our conversation? Make stoicism palatable for buccaneering brands. ON THE MENU: 1. HOW TO CRACK THE NPD PARADOX: INNOVAT...
May 16, 2022•1 hr 20 min•Ep. 44
In 2006, finally, something erupted. Health food was an imbroglio of crusty and boggey-fied, innocuous yet alienating food. Glib green and banal brown shelves had less personality than a broken Asthma pump in a hospital car park. A cacophony of precocious cardboard-with-a-conscience. In 2006, thankfully, a TECTONIC SHIFT ERUPTED!!! Lashings of lurid orange and green and pink and red lava spilled over supermarket shelves. A bombastic riot of eye-gorgingly-gorgeous products, coquettishly carousing...
May 09, 2022•1 hr 19 min•Ep. 43
Never been SO NERVOUS to publish a podcast. Somedays, my mental health is a magnificent malignant feast. Self-esteem like a feeble Pringle in a February puddle. A seething swap of mucky self-doubt, pillaging positivity. Nuclear explosions of imposter syndrome erupt through my noggin. “You’re not good enough!” “Why bother?” “That was sh*t you scum bag”” My latest guest on HUNGRY. is Harry Turpin, a dear friend and a kind soul. Harry is founder of The Savourists: they’ve won listings at Whole Food...
Apr 26, 2022•1 hr 22 min•Ep. 42
At the door step, everything eased. Mind churning like miffed butter, flecked with F*ck-me-there’s-just-too-much-on! One of those INTENSE days. Emails eviscerating Zen, to-do lists trampling Calm. Instant Gratification masquerading as Instagram: scrolling your way to shameful oblivion. Mindful Chef is more than a recipe box. A panacea against the pummelling of putrid notifications. Banging recipes and Build-Your-Own-Meditation-Retreat at home. Slip into sliders and sarong (yeh, climbed MK 2013 -...
Apr 11, 2022•1 hr 19 min•Ep. 41
My sleepy inner glutton woke in wild alarm with furious wet eyes. Mooching through carbohydrate cathedrals of pasta and sarnies and sourdough. Blistered rust-coloured chicken, chips with a glass-shattering crisp, swimming in a swamp of glistening gravy. Pummelled with dish after dish of dee-lish. Tom Straker’s food is other-worldly and soul-nourishing. MANZZ GOT THA FOOOOOOD CUZZZZ. Tom is the latest guest on HUNGRY. My goal? Unpack crucial lessons from running high-octane kitchens, apply them t...
Apr 04, 2022•1 hr 4 min•Ep. 40
“I’ve literally lost my identity?” “Who on earth am I?” “How do I come back from rock bottom?” These thoughts ricocheted her mind like an anxious pinball in an angry blizzard. Dominique was lost. Recruitment career didn’t go to plan. Singing career didn’t take off. Searching and searching and searching. Until she found… Food, Glorious Food. Founder of Woolfes kitchen, who make a riot of heinously-addictive, lip-smackingly gorgeous pastes and nuts. On Monday, she WON Jamie Oliver’s Cookbook Chall...
Mar 21, 2022•1 hr 15 min•Ep. 39
WAHOOO IT’S FINALLY HERE!! YOU’RE GUNNA LOVE THIS ONE!! MOJU, ripped up an alienating dogmatic “health industry”, add a lashings of fun and sprinkles of personality. Highest £ROS in total Juice and Smoothies Highest £ROS in Food To Go No.1 brand in Functional Shots with 48% market share Delivering 84% Functional Shot growth 10 MILLION MOJU SHOTS were consumed in 2021 - that’s one shot every 3 seconds! ⚡️ Winning listings at: ASDA, Waitrose, Whole Foods Market, Planet Organic, Sainsburys, ON THE ...
Mar 14, 2022•1 hr 22 min•Ep. 38
Eyes stung like violent wasps dipped in vinegar. Face like a dilapidated like glum high street. Swimming in the screaming beer-fear fantods. Thankfully, a super hero saves the day, every day. A soft hand, dusts you off, whispers: “Keep Your Chin Up” Creamy cuddles with a cantankerous coffee SLAP! J’adoreee Jimmy’s Iced Coffee. Jimmy’s are the O.G. challenger brand - unapologetically authentic with mind-bogglingly delicious products. They’ve won listings: ASDA, M&S, Co-Op, Sainsbury’s, BP Jim...
Mar 07, 2022•1 hr 19 min•Ep. 37
James Averdieck founder of GU and The Coconut Collaborative is the next guest on HUNGRY. In 2003, James launched GU securing listings at all major retailers and successfully sold to Noble Foods for £32.5 million. In 2014, James founded The Coconut Collaborative, winning listings at listings at Tesco, Waitrose, Sainsbury’s, Ocado with £20m + retail sales. James embodies his puddings. A charming exterior yet his core bubbles with unshakeable resilience and optimism. *Follow on LinkedIn and Instagr...
Feb 21, 2022•1 hr 20 min•Ep. 36
10.22pm. I sent the email. No idea on the response. 10.52pm the reply. Sending delicious delirium through my bones. Eyes like wet fog lights. Chin dropped through the floor. Alessandro Savelli from Pasta Evangelists intro’d me to a special guest. The Contrarian Chocolatier, the Modern Day Willy Wonker. Giles Atwell. Giles creates FRESH chocolate. My housemate and I, like Chocolate-Chuckle Brothers, juggled chocolate across the sofa “to me- to you - to me - to you!” “MATE, Why did you eat the LAS...
Feb 07, 2022•1 hr 28 min•Ep. 35
*Follow on LinkedIn and Instagram for more content. As I walked up the metal stairs, everything vanished. Stresses. worries. concerns. The eclectic steamy stench of street food stifled stress. Flirtatious house music pummelled me into a state of Ahhhh Blisss-to Eat. Drink. Play through a maze of rambunctious epicurean delights. There, I discovered Black Bear Burger. A filthy nest of sinister brisket squelched out a dark grizzly jacuzzi of Grrrrrr. It clawed and mauled and scratched my face off. ...
Jan 24, 2022•1 hr 27 min•Ep. 34
Ice cream is soul searching. Deep in our soul, lies a dormant inner-child. Little Moons is WAY MORE than ice cream. Mochi mooches into your soul, unleashing your inner child. Wild, bombastic purple, green, orange irreverent balls of joy. Lego meets Italiano Gelato, collides into an Art-Attack-Smack of FLAAAA VAAA FLAVEEEE Little Moons are having INSANE success: Won listings at Tesco, Sainsbury’s, Ocado, Waitrose, Asda, Morrisons + Pick N’ Mix stores at Selfridges and Westfield. £10M+ Retail sale...
Jan 10, 2022•59 min•Ep. 33
My latest guest on HUNGRY. is INSANE!! Rebecca Oliver-Mooney heads up Innovation, Dairy and Category buying at The Co-Op. ROM set up Co-op’s incubator programme - designed to help challenger brands work more closely with The Co-Op. Post our convo, a HUGE shift erupted in my approach to “selling”: IT’S NOT BUYER VS. SUPPLIER. IT’S BUYER + SUPPLER = WIN-WIN PARTNERSHIPS. ON THE MENU: * HOW TO SELL YOUR BRAND STORY IN A LANGUAGE THAT ACTUALLY SPEAKS TO A BUYER - ALWAYS ASK “SO WHAT? *HOW TO SMASH A...
Dec 13, 2021•1 hr 17 min•Ep. 33
Lucky Saint is INSANELY delicious. The perfect tipple when dodging Full-English-Hangxiety. They’re spearheading the Alcohol-Free beer movement. Stocked in over 5000 On and Off-trade accounts, including, Sainsbury's, Ocado, Tesco, Dishoom, HONEST Burgers, and 37 Michelin Star restaurants. The ONLY Alcohol-free beer distributed nationally on tap. Lucky Saint founder, Luke Boase is the latest guest on HUNGRY. Our conversation sparkles, froths, and bubbles with wisdom! I’ve listened back to it THREE...
Nov 29, 2021•1 hr 10 min•Ep. 32
Super excited to welcome back Lottie Unwin to the podcast. Lottie works WAY harder than most. But Lottie hit a paralyzing burnout. She couldn't get out of bed. On the latest episode of HUNGRY. Lottie and I pull, chop and challenge burnout and balance Probably the deepest podcast to date. ON THE MENU: 1. HOW TO AVOID BURNOUT - THE POWER OF BUILDING “REST”. 2. WHY PUTTING A PRICE ON YOUR TIME IS THE HACK TO BE PRODUCTIVE, LEVERAGE TIME, AND AVOID BURNOUT 3,. WHY FOUNDERS MUST UNAPOLOGETICALLY ASK ...
Nov 14, 2021•1 hr 19 min•Ep. 31
Alessandro Savelli, founder of Pasta Evangelists is the next guest on HUNGRY. It's an EPIC episode, short-snappy bubbling with wisdom. ON THE MENU: ALESSANDRO’S CHECKLIST FOR SUCCESSFUL STARTUPS: 1. DEMONSTRATION OF EARLY-STAGE REVENUES 2. A BUSINESS THAT TARGETS THE TOP 20% OF THE NATION. 3. PRODUCTS THAT YOU’D LOVE AND CONSUME YOURSELF 4. A BUSINESS DOESN’T HAVE TO BE INTERNATIONAL = FOCUS ON BUILDING A GREAT BRAND = INCREASING NO. OF TOUCHPOINTS = CONSTRAIN BY GEOGRAPHY 5. YOUR BUSINESS MUST ...
Nov 01, 2021•38 min•Ep. 30
Want more Content? Follow on LinkedIn and Instagram Delighted to release the Tessa Stuart podcast today! Stuff a hefty dose of Branding and Marketing wizardry in your ear lobes. ON TODAY’S MENU: 1. HOW TO BECOME THE AUTHORITY IN YOUR CATEGORY? SIMPLIFY THEN AMPLIFY - your proposition, offering. 2. THE DO’S AND DON’TS OF MESSAGING HIERARCHY - No more than 3 key messages on the front of pack. 3. THE SILVER BULLET QUESTION TO ASK CUSTOMERS AND STOCKISTS FOR GREAT FEEDBACK - WHY? WHY? WHY? 4. WHY WE...
Oct 18, 2021•57 min•Ep. 29
Charlie Bigham’s meals ALWAYS put a humungous smile on my face. I was fizzing with nerves before interviewing Charlie for the HUNGRY. podcast. Our conversation provides a smorgasbord of delicious insights into how to build a juggernaut food and drink brand. ON TODAY’S MENU 1. WHY SCALING AND EXITING A BUSINESS FAST IS UTTERLY FLOORED AND WHAT TO DO ABOUT IT 2. PLAY THE LONG GAME: 1% BETTER EACH DAY, EACH MONTH, EACH YEAR + TIME = GREAT BUSINESS. 3. OBSESS OVER THE DETAIL - HOW YOU DO ONE THING I...
Sep 27, 2021•56 min•Ep. 26
Are you a Mum working for a challenger food and drink brand? Eyeballs bulging with stress? Juggling Kids, Work, Sanity? The gnawing guilt of checking emails whilst your kids play Lego. “Mental Jujitsu” sound familiar? Don’t worry you’re not alone! My hat goes off to all Mums’ working in Challenger Food & Drink. It’s INTENSE. That's why I was thrilled to interview Stephanie Drax for the latest episode of HUNGRY. Stephanie is founder of LeapFrog. LeapFrog is a supplement brand that’s using rad...
Sep 03, 2021•1 hr 14 min•Ep. 27
She was looking out the window thinking: “What am I even doing here ?!!” We’ve all been there. Stuck. Stuck in a dead job, watching the Clock of Life slowly whizz by. How do I escape? Find my passion? Do something I genuinely care about? These questions ferociously fizzed through Louise Avery’s mind. Searching. In 2011, Louise leaves her job. Travels to the Isle of Mull. Then America. Searching. Searching. In Vermont, Louise discovers a potion called Kombucha: a spring well of health benefits bu...
Aug 12, 2021•1 hr 13 min•Ep. 25
In 2012, I watched Harlequins win the Premiership Rugby title at Twickenham. Playing second row that day was Olly Kohn. But 5 years preceding that momentous day, Olly got badly injured To null the tedium his wife gifted him a sausage making kit. In 2007, from a Twickenham flat, The Jolly Hog was born. Next year, along with his brothers, Max and Josh, they started slinging sausages from a food truck at The Stoop. Over 13 years later, with sprinklings of drive, setbacks, resilience, hard work, and...
Jul 28, 2021•1 hr 16 min•Ep. 24
