Let us know if there's a topic you'd like us to cover! Welcome to Season 7, Episode 2 of the Green Industry Perspectives podcast! In this episode, we welcome ISA Board Certified Master Arborist John Snow to the podcast. John brings almost 30 years of industry experience to the show. He's worked in the Midwest and currently lives in Florida. John is on the Georgia Arborist Association's programs committee, the Florida ISA Chapter's Government Affairs Committee, and he's the Secretary for the Flor...
Sep 08, 2022•45 min•Season 7Ep. 2
Let us know if there's a topic you'd like us to cover! We open Season 7 of Green Industry Perspectives with a fantastic show! Erik Lindberg is the Lead Technical Advisor for Rainbow Ecoscience. He has a Master's degree in Biology with an emphasis in Forest Ecology, is super passionate about the best scientific approach to plant health, and works with businesses all around the United States. Erik is an endurance runner in his spare time, having completed eight (yes, EIGHT) full marathons, includi...
Sep 01, 2022•50 min•Season 7Ep. 1
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Jeff Wraley to the show. Jeff is the founder and CEO of Groundwork, a tool used to help contractors sell in the virtual age. Listen in as Jeff shares how the prequalification process can be reimagined for landscape contractors. He'll dive into his story and what inspired Groundwork, while sharing several practical tips for evolving your sales process in the virtual age. ...
Apr 26, 2022•35 min•Season 6Ep. 10
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Tommy Lather to the show. Tommy, founder and CEO of Takeoff Monkey, turned a career as a landscape contractor into a business that saves contractors time on takeoffs. Listen in as Tommy shares how communication and organization help contractors thrive. He'll dive into why takeoffs and a bogged-down bid board can leave your team burnt out and frustrated- and how you could...
Apr 18, 2022•30 min•Season 6Ep. 9
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Will Allen, founder of the Green Industry Captive, to the show. Listen in as Will shares his thoughts on what the current climate for insurance is for green industry companies. He'll dive into the different options to protect your company and how to get more of your premium back each year through a green industry captive program. Will on Linkedin Green Industry Captive...
Mar 07, 2022•39 min
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Michael Miville and Kevin Flounacker to the show. Mike and Kevin both run photography and videography businesses that focus on helping green industry companies grow their brand through high-quality visual work. Listen in as Mike and Kevin share the importance of photos and videos. They'll dive in on some of their favorite projects and how they've helped companies win job...
Mar 07, 2022•40 min•Season 6Ep. 8
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Jeffrey Scott back to the show. Jeffrey is a well-known consultant/coach in the green industry that helps take leaders to take their business to the next level. Listen in as Jeffrey shares his thoughts on having a second in command that you can trust to help you run your business. He dives into where to find them, what traits to look for, and how to build trust with them...
Feb 05, 2022•39 min•Season 6Ep. 7
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Chad Diller back to the show. Chad is the Vice President at Landscape Leadership Listen in as Chad shares his thoughts on building a sales process and a few steps the audience can take to crush their sales goals in 2022. Chad on Linkedin Landscape Leadership...
Jan 27, 2022•39 min•Season 6Ep. 6
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Carla Iniguez to the show. Carla is CEO of Cycle CPA. Listen in as Carla shares the importance of having sound books, and delves into how your numbers can be a catalyst for growing your business. Carla on Linkedin...
Jan 20, 2022•38 min•Season 6Ep. 5
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Monique Allen to the show. Monique is the founder and CEO of the Garden Continuum. Listen in as Monique shares her unique perspective on the world of landscaping and how she has prioritized self-awareness in building her company. Monique on Linkedin...
Jan 10, 2022•42 min•Season 6Ep. 4
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Maurice Dowell to the show. Maurice is the President of Dowco Enterprises Inc and also on the board of the NALP. Listen in Maurice shares how Dowco defines their ideal customer market and then strives to dominate that area.
Dec 02, 2021•38 min•Season 6Ep. 3
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Fred Haskett to the show. Fred has been in the green industry for over 40 years and now spends his time helping companies across the country implement best practices for building a better business. Listen in as we discuss Fred's 40-year internship in the green industry, how to begin planning for 2022, and how to approach price increases the growing supply chain, and labo...
Nov 18, 2021•40 min•Season 6Ep. 2
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Robert Phillips to the show. Robert is a third-generation arborist. Robert has a passion for the history of tree care and the way its community can be a springboard for growth. Listen in as we discuss the learning benefits of tree care climbing competitions, how the history of tree care can show you its future, and how Robert was able to document 100 years' worth of tree...
Nov 11, 2021•35 min•Season 6Ep. 1
Let us know if there's a topic you'd like us to cover! In this Green Industry Perspectives Podcast episode, Ty Deemer welcomes Amy and Jeff Grewe, owners of Arbor Aesthetics Tree Services in Omaha, Nebraska. Amy and Jeff share how their business did a complete 180 after they realized they had to make sure their entire team contributed to the culture they believed in. Listen in as we discuss some of the key topics surrounding building a great team and making sure they know how much they matter to...
Oct 14, 2021•43 min•Season 5Ep. 10
Let us know if there's a topic you'd like us to cover! In this episode of the Green Industry Perspectives Podcast, Ty Deemer welcomes Jack Jostes, Best-Selling Author and Green Industry Business Coach on onto the show. Jack shares how he became passionate about the green industry and what led him to begin serving industry leaders across the country. Listen in as we discuss some of the key topics surrounding his up-and-coming book- Tree of Good Fortune. LINKS TO LOVE Jack Jostes on Linkedin Disco...
Sep 30, 2021•41 min•Season 5Ep. 9
Let us know if there's a topic you'd like us to cover! In this episode of the Green Industry Perspectives Podcast, Ty Deemer welcomes Michael Mayberry, CTO of Level Green Landscaping on onto the show. Michael shares how his passion for technology and the green industry have intertwined in his role as a Chief Technology Officer at Level Green Landscaping. Listen in as we discuss the unique role of a CTO in the green industry and Michael's case for why more companies across the industry should be ...
Sep 16, 2021•43 min•Season 5Ep. 8
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Aug 30, 2021•42 min•Season 5Ep. 7
Let us know if there's a topic you'd like us to cover! Justin White, CEO of K&D Landscaping , took over the family business in 2015. Since then he’s grown the company from $2m to $10m in 2021. He says vision and culture are what have helped bring him and his company success. Vision means having a purpose and a strategic plan for the future. Justin’s ten-year goal for K&D is to have 300 employees and $30 million in revenue per year by 2030. He worked with a business coach to break the ten...
Aug 26, 2021•49 min•Season 5Ep. 6
Let us know if there's a topic you'd like us to cover! Noel Boyer takes a very different approach to his business than most owners. To Noel, growth isn’t his main objective. It’s a byproduct of providing his clients with world-class tree care service. He only pays for marketing on a local radio station, and Noel relies on word of mouth to keep growing. Noel’s company, All About Trees , has consistently had a 13-week backlog of work for the past three years. Due to this, he’s lost some potential ...
Aug 17, 2021•40 min•Season 5Ep. 5
Let us know if there's a topic you'd like us to cover! Six years ago David Lewis fell and broke his foot. He quickly realized his days as a professional tree climber were over. Knowing that he still wanted to have a career in tree care service, Davide decided to learn the business side of tree care. David became ISA certified, pass his Arborist test, and obtained his applicators license. He ended up getting a position as an account manager at a publicly-traded tree care company. After spending f...
Aug 12, 2021•47 min•Season 5Ep. 4
Let us know if there's a topic you'd like us to cover! In this episode of the Green Industry Perspectives Podcast, Ty Deemer welcomes Brian Horn, Editor of Lawn and Landscape Magazine . It’s time to get back to in-person events. The Lawn and Landscape Tech Conference brings together the most innovative minds in software. It’s not just a three-day sales pitch. It’s a place to learn from software experts, see what technology is available, and connect with your peers to learn from their experiences...
Aug 05, 2021•34 min•Season 5Ep. 3
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Jul 29, 2021•42 min•Season 5Ep. 2
Let us know if there's a topic you'd like us to cover! In this episode of the Green Industry Perspectives Podcast, Ty Deemer welcomes Seth Jones, Editorial Director at Landscape management. Seth Jones has been writing on the green industry for 20+ years. His magazine, Landscape Management, goes out to 65,000 print subscribers and countless more digital subscribers. Every year Landscape Management comes out with the LM150, a compilation of the top 150 highest-grossing landscape and tree care comp...
Jul 22, 2021•44 min•Season 5Ep. 1
Let us know if there's a topic you'd like us to cover! In this episode of the Green Industry Perspectives Podcast, Ty Deemer welcomes Mike Depriest, President & CEO of Long’s Peak Landscape. Mike started Long’s Peak Landscape twenty years ago as a college student. Today his company boasts having eighty-five employees and offering full-service landscaping to his local market in Colorado. Along the way, Mike’s gone through the struggle most landscapers go through. You know how to landscape, bu...
Jun 24, 2021•41 min•Season 4Ep. 10
Let us know if there's a topic you'd like us to cover! In this episode of the Green Industry Perspectives Podcast, Ty Deemer welcomes Jeffrey Scott, Green Industry Business Consultant. Jeffrey Scott runs the largest peer group in the landscape industry. His experience as both a business owner and the vast amount of time he’s spent working with other successful landscape companies has helped him uncover the best methods to grow your business. Jeffrey also holds events around the country where he ...
Jun 17, 2021•47 min•Season 4Ep. 9
Let us know if there's a topic you'd like us to cover! In this episode of the Green Industry Perspectives Podcast, Ty Deemer welcomes Kris Kiser, President & CEO of OPEI. Kris began a career in local politics at an early age. Eventually, his career took him to Washington, DC, where he worked for senators and members of Congress for a decade before becoming a lobbyist. Today Kris lobbies and represents the Green Industry before congressional and state legislatures. Because Kris interacts with...
Jun 10, 2021•40 min•Season 4Ep. 8
Let us know if there's a topic you'd like us to cover! In this episode of the Green Industry Perspectives Podcast, Ty Deemer welcomes Kaitlin Lutz, founder of NewCrew. Kaitlin Lutz has some startling information, by 2031, 41% of the construction industry will be retired. Recruiting is way below the replacement rate. While this isn’t a stat about the green industry, the fact remains that we too will see a dramatic increase in retirements over the next decade. Company owners are already struggling...
Jun 03, 2021•45 min•Season 4Ep. 7
Let us know if there's a topic you'd like us to cover! In this episode of the Green Industry Perspectives Podcast, Ty Deemer welcomes Matt Lowe, owner of Swift Straw. Innovation has been at the heart of Swift Straw’s growth. Change can make people uncomfortable, but Matt Lowe’s vision has always to disrupt the straw industry for the better. Rolls and bags are replacing bales, allowing for increased shipping capacity. However, there is a shortage of equipment, labor, and straw. Matt dives into al...
May 27, 2021•48 min•Season 4Ep. 6
Let us know if there's a topic you'd like us to cover! In this episode of the Green Industry Perspectives Podcast, Ty Deemer welcomes Adam and Sarah Linnemann, owners of Linnemann Lawn Care and Landscaping Inc. Adam started Linnemann Lawn and Landscape at the age of 14. Today he and his wife, Sarah, run the business together, as well as a consulting and peer group called The Green Executive. While Adam had the technical know-how for running a lawn and landscape business, his wife Sarah brought m...
May 20, 2021•43 min•Season 4Ep. 5
Let us know if there's a topic you'd like us to cover! In this episode of the Green Industry Perspectives Podcast, Ty Deemer welcomes Ryan Whisner, editor of Green Industry Pros. In this episode, Ryan shares his thoughts on trends in the industry. He has cautious optimism for the future, but warns that it will be difficult to predict the future because 2020 and 2021 have been outlier years. Financial planning for 2022 forward will be difficult. However, Ryan sees so much potential for lawn care ...
May 13, 2021•44 min•Season 4Ep. 4
