On this episode, Linda and Dana share how they started and grew their podcast so that you can start and grow yours! Linda shares how she was interested in podcasting but knew she wanted a co-host, and after enjoying talking to Dana for a while she asked her if she would be her co-host. Dana agreed, and Everything Life and Real Estate started. They discuss the important things to think about for starting your own podcast: Who is your audience? Do you need a who to be your co-host? Do you need a w...
Jun 15, 2021•22 min•Season 1Ep. 130
On this episode, Linda and Dana discuss what they learned from a recent mastermind with Gary Keller where he discussed how he approaches acquiring and investing in businesses. They discuss how he and his partner Mitch have lead generated in businesses unrelated to real estate through building relationships with business owners in areas they are both interested in. They talk about how it's important to think of yourself as a business owner and not just a Realtor who has a business, because you ca...
Jun 08, 2021•24 min•Season 1Ep. 129
On this episode, Linda and Dana talk to Katy Klesitz about how she went from 0 to 56 rental properties in less than 2 years. Katy shares how she grew up as a KW baby, with her parents both Realtors at Keller Williams. She went to college and tried a couple traditional jobs but would always get bored at them all and started selling real estate. After selling in Arizona, she met her husband who lived in California and she moved there with him and stopped selling when she had their two daughters. W...
Jun 01, 2021•28 min•Season 1Ep. 128
On this episode, Linda and Dana talk to Jim McKissack about how to lead through holding people accountable. Jim shares how from the start, your job as a leader is to make sure that you have the right person TO lead, so if you take your time in the hiring process, you’ll save yourself headaches down the road. He explains how he approaches holding people accountable by realizing that if there’s an elephant in the room, there’s a reason, and it’s always better to address it as soon as you see it. H...
May 25, 2021•27 min•Season 1Ep. 127
On this week’s episode, Linda and Dana dive into what a winner looks like so you know when you see one in the hiring process. They share different steps they take to get a feel for the whole person so you can find red flags if there are any before you bring them on your team. They discuss the different types of talent (raw, emerging and proven) and how to decide which version of talent is best for the role you need filled. Dana explains how she always looks for humble, hungry, smart, and Linda i...
May 18, 2021•29 min•Season 1Ep. 126
On this episode, Linda and Dana discuss whether who you hang around matters. Linda shares how during her health retreat she was reminded of the magic of being around new kinds of people, and how transformative the right people can be in your life. Dana mentions a stat she heard from Chris Hogan in the book Everyday Millionaires: How Ordinary People Build Extraordinary Wealth and How You Can Too that every person should have 4 people in their life - a Coach, a Friend, a Mentor and a Cheerleader. ...
May 11, 2021•30 min•Season 1Ep. 125
On this episode, Linda and Dana answer a listener question about how to retain agents on a team and avoid a high turnover. They share multiple tactics they've learned as they've built their own teams. They discuss the importance of committing to mastering people so you can consistently make good hires, knowing people's goals and being sure they match yours, not overlooking red flags in a person's personal life, and setting sold expectations from the beginning. Dana shares how reading and applyin...
May 04, 2021•31 min•Season 1Ep. 124
On this episode, Linda and Dana talk to listing agent extraordinaire Dean Jackson about how tweaking his marketing efforts helped him get better listing leads that had a higher conversion rate than doing 100 cold calls a day. Dean shares how there are 3 businesses that every Realtor is running, the before, during and after, and how to excel in each area. He explains how important it is to have your top 150 clients in your database that you have an active relationship with, not people you treat a...
Apr 27, 2021•40 min•Season 1Ep. 124
On this episode, Linda and Dana discuss how you can win more listings in this competitive market. Dana shares ideas she learned from Cindy Shetterly, Jordan Moody and Jeff Mahler on a recent panel. The panel discussed the shortage of listings in the current market, and the statistics are staggering. • Listings are down 71% in Ohio • Listings are down 49% in Kentucky • Listings are down 57% in Indiana With the shortage in mind, it is important to be growing and innovating your approach to conduct...
Apr 20, 2021•29 min•Season 1Ep. 122
On this episode, Linda and Dana talk to Josh Shepler and Heath Green about how they grew their property management business through short term rentals via AirBnb. They share how consumers have started to value immersing themselves in the cities they stay in, and prefer being able to self check in and cook their meals from home over checking into a hotel. They also discuss how family vacations can become so much more affordable when utilizing a short term rental over a hotel because of not having...
Apr 13, 2021•47 min•Season 1Ep. 121
On this episode, Linda and Dana talk to Undercover Millennial and author of I Love It Here Clint Pulver. After hearing a CEO preach that "you gotta adapt" in business but finding out that the same CEO hadn't changed his management style in years, Clint asked some of the employees how they liked working at that company. When he heard multiple answers about how they disliked the company and had other job interviews lined up, he started to realize that most companies weren't focused on making sure ...
Apr 06, 2021•46 min•Season 1Ep. 120
On this episode, Linda and Dana talk to strategic coach and author of Who Not How Dan Sullivan. As the 5th child in his family, Dan was a constant observer and helper growing up, and in adulthood had a job as a writer at an ad agency when he started to coach people. After 15 years of talking to people about their goals, he felt like he had a solid foundation in understanding what questions to ask people to help them reach their goals. He began to be able to see when it was time for someone to br...
Mar 30, 2021•41 min•Season 1Ep. 119
On this episode, Linda and Dana answer a listener's question about whether you can sell real estate if you don't like cold calling or social media. Linda shares how she similarly dislikes prospecting and Facebook, and still built up her real estate career, but it was through utilizing marketing and finding a who for the tasks she didn't like doing. They discuss how if you force yourself to do something you're good at, you're robbing someone else of the ability to do something they're great at. T...
Mar 23, 2021•32 min•Season 1Ep. 118
On this episode, Dana and Linda flesh out what it means to be successful and how they gauge it for themselves. They discuss how people say money doesn't buy happiness, but it DOES buy time and freedom from doing things you don't love, allowing you to spend time on things you do love, which in many ways IS happiness. They talk about how it is so important to know what success is for yourself, because if you don't, you will end up doing things you don't like. They also talk about ways to get yours...
Mar 16, 2021•24 min•Season 1Ep. 117
On this episode, Linda and Dana talk to Zack Ferrell about how hiring an admin assistant last year helped him sell $200K more than the previous year. Zack started out in real estate when he was 21, and grew his sphere of influence by calling FSBOs and expireds. After growing his database through cold calls, his friends started buying homes as well and he had a large client base. His business grew to a place where 85% of his deals were from referral, and after bringing on a buyer's agent, he deci...
Mar 09, 2021•31 min•Season 1Ep. 116
On this episode, Linda and Dana talk to the author of The Golden Handoff Nick Krautter. Nick shares how he created a process for helping agents handoff their business to another agent after going through the process himself when he absorbed the business of another agent at his office. He discusses how difficult it is to stay at the 7th level of real estate because of turnover and overhead, and how that can often lead to it being easier for an agent to retire and have another agent adopt their bu...
Mar 02, 2021•29 min•Season 1Ep. 115
On this episode, Linda and Dana talk to nutritionist, SIBO practitioner and master fitness trainer Suzi Dobias about how she helps people discover food intolerances, lose weight and live healthier lives. Suzi was an athlete her whole life, and ate what she thought was a very healthy diet, but ended up having to have surgery after her acid reflux got worse. When she couldn't heal from the surgery, she was wondering what could be wrong when she heard about oxalates on a podcast and dove into bio-i...
Feb 16, 2021•48 min•Season 1Ep. 114
On this SPECIAL EPISODE, Linda and Dana discuss two incredibly important topics in real estate right now: Zillow's acquisition of ShowingTime, and competing with absurdly high multiple offer situations. Dana shares what they heard from Gary Keller this week in regards to Zillow taking over more and more of the real estate market. She discusses how he sees there is a war being waged on the industry, and now it's a race to see who can get the client the right data AND the right experience. They al...
Feb 13, 2021•34 min•Season 1Ep. 113
On this episode, Dana talks to Ben Kinney in a live event he did for the Ohio Valley Region. Ben is consistently one of the top 5 agents at KW and has been coached by Gary Keller for years. He got into real estate after a Keller Williams agent gave him the Millionaire Real Estate Agent book as a closing gift when he bought his first duplex. After growing up without a lot of money, he was drawn to the idea of being able to grow wealth through real estate, especially since he kept getting fired in...
Feb 09, 2021•1 hr 7 min•Season 1Ep. 112
On this episode, Linda and Dana recap what they've been up to in January. Linda discusses her SIBO diagnosis and the rigorous diet plan she is on to work on resolving the symptoms. Dana talks about her vision board that she recently released to help people manifest their goals in 2021. They both talk about the leadership academy and how that has progressed, and Linda shares how her Profit Share course has been going and how it has impacted so many people. To check out the Profit Share Course, go...
Feb 02, 2021•34 min•Season 1Ep. 111
On this episode, Linda and Dana discuss the new Leadership Academy and the importance of developing leaders and future talent. They talk about how sometimes it is hard to tell who in your organization is looking for leadership opportunities, or a way to level up from where they are at, and how having an academy can help you start to see who those people are because of their interest in it. They break down how understanding the impact filter can help you understand what would motivate someone as ...
Jan 26, 2021•32 min•Season 1Ep. 110
On this episode, Linda and Dana talk so Ken Pozek about how he generated $20M in business in 2020 from his YouTube channel. Ken started out in real estate right out of high school in 2003 flipping houses and working as an appraiser in Detroit, and in 2008 he got into selling homes. In 2016, he and his wife decided to buy a second home in Florida, and then they decided to actually move to Florida. They relocated and he has been running teams in Detroit and Orlando ever since, and last year they d...
Jan 19, 2021•34 min•Season 1Ep. 109
On this episode, Linda and Dana discuss the goals they have set for 2021. Linda shares what she wants to accomplish in regards to reading books, attending her finance meetings, spending purposeful time with her kids in a way that is unique to them, and her plans to start a health podcast and fasting program. Dana talks about her goals related to manifestation and meditation, her 21 day prayer and fasting program, the change your world walkathon she's participating in, the two books she wants to ...
Jan 12, 2021•33 min•Season 1Ep. 108
On this episode, Linda and Dana discuss the goals they made for 2020 and the ah-has they got from them. They recap how they accomplished some of their goals and not others, and they share tactics they will use to make their goals more specific and achievable for 2021.
Jan 05, 2021•31 min•Season 1Ep. 107
On this episode, Linda and Dana talk about how you decide whether you should hire someone to help or do certain work yourself. Linda shares about her experience redoing her closet as an example of having to make that kind of decision. After she decided she wanted to redo her closet so that it could be organized in a new way, she got a quote from a company that came back over $40,000 and she decided that learning how to do the renovation herself was something she was interested in doing. She disc...
Dec 29, 2020•33 min•Season 1Ep. 104
On this episode, Linda and Dana discuss their obsession with personality assessments and how gaining insight on yourself and others can be so beneficial to your life. They specifically talk about Patrick Lencioni's The Six Types of Working Genius assessment they both recently took after hearing about it on John Maxwell's November 18th podcast. They discuss the different types of genius and how each of them function in their type of genius. They talk about how easy it is to get necessary tasks do...
Dec 22, 2020•35 min•Season 1Ep. 105
On this episode, Linda and Dana talk to Jeff Henderson, entrepreneur, speaker, pastor, business leader and author about the experiences that helped him come to the conclusion that whether you're a business, non-profit or church, you have to know what you're FOR. He talks about how his experience helping in marketing at Chick-Fil-A and proximity to Truett Cathy helped him to understand the importance of a business growing people not people growing a business. Jeff, Linda and Dana discuss how word...
Dec 15, 2020•41 min•Season 1Ep. 104
On this episode, Linda and Dana talk to Marc King about how he went from living in a car as a teenager to building massive wealth for himself as an adult. Marc shares how growing up poor made him think that the way out was to make money in sports, and did go to college on a baseball and golf scholarship, but as he started to realize he wouldn't make money off those sports after college, he started paying attention to the people who were making money knowing about business. He ended up going into...
Dec 08, 2020•41 min•Season 1Ep. 103
On this episode, Linda and Dana continue their discussion about their biggest takeaways from the John Maxwell Exchange. They discuss everything from how big people make you bigger while small people make you smaller, how amazing things can happen when you don't care about recognition and aren't attached to the outcome, and how you need to focus on what you are actually known for not just what you want to be known for.
Dec 01, 2020•23 min•Season 1Ep. 102
On this episode, Linda and Dana discuss some of their biggest takeaways form the John Maxwell Exchange 2020 event in Florida. They talk about the four friendship questions, how to lead when you need to pivot, how much you can understand about someone else if you aren't focused on defending yourself and how to integrate your calling into your career.
Nov 24, 2020•30 min•Season 1Ep. 101
