Rebecca Wilson, the Executive Vice President International for WE Communications International provides a great overview of the 2022 Brands in Motion Study and what it means for ethical communicators, including: 1) Addressing the diversity quota dilemma and tokenization 2) How many companies are delivering on their value-led commitments 3) How do brands balance their commitments to practical short-term issues versus long-term issues? 4) Key findings from the 2022 Brands In Motion Study 5) The tw...
Dec 12, 2022•15 min•Season 1Ep. 154
Brian Peterson, the principal of Greater Life Communications, discusses a number of important ethics issues, including: 1) How respect can effectively address unethical situations 2) The ethical threat of incivility 3) How public relations professionals are failing and what we can do 4) The need for a culture of kindness
Dec 05, 2022•17 min•Season 1Ep. 153
We're doing something a little bit different this week. I spoke with Technology Journalist Scott Tharler about: 1) The ethics of press trips 2) The ethics of reviews and selling products you review 3) The ethics of affiliate links
Nov 07, 2022•19 min•Season 1Ep. 152
Sandy Young, the vice president of J. Walcher Communications, discusses a number of important ethics issues, including: 1) What to do ethically when a reporter wants to showcase a vulnerable person 2) How to handle PR with asylum seekers 3) How to help people understand “No” is an option 4) The ethics of how we are covering Kanye West 5) Why we need to update disclosure rules
Oct 24, 2022•18 min•Season 1Ep. 151
Ethan McCarty, the founder and CEO of Integral, an award-winning employee activation agency, shares some great ethics insights including: 1) The ongoing ethical challenge of creating shared beliefs 2) Ethical issues with creating your own echo chamber 3) Ethical perils in personalizing employee communications 4) The ethics of quiet quitting
Oct 17, 2022•24 min•Season 1Ep. 150
Renea Morris, APR, Fellow PRSA, the Vice Chancellor for Marketing and Communications at the University of Denver, discusses a number of important PR ethics issues including: 1) What to do when you are uneasy with your company’s growth strategy? 2) Why organizations should worry less about filtering people’s comments on social channels and trust the people doing the work? 3) Where can Higher Ed improve?
Oct 03, 2022•17 min•Season 1Ep. 149
Kena Lewis APR, Fellow PRSA, the Senior Director of Public Affairs and Media Relations at Orlando Health. discusses several important ethics issues, including: 1) What to do ethically when your boss is the problem 2) The ethical challenges of online identity 3) The most important ethics priority for healthcare communicators 4) How do you balance safeguarding confidences with transparency and honesty?
Sep 26, 2022•16 min•Season 1Ep. 148
For Ethics Month, I wanted to look at new topics and geographies. Joining me this week is Alex Dance, the Managing Director of ERA Communications in Cambodia. He discusses several important ethics issues, including: 1) What should you do when clients are even tangentially affiliated with a coup? 2) The state of misinformation in Cambodia 3) The impact of influencers on Cambodians 4) Ethical challenges with clickbait
Sep 19, 2022•14 min•Season 1Ep. 147
Jamie Floer, APR, CPRC, Fellow PRSA, the Communications Manager for the Toho Water Authority, discusses a number of ethics issues, including: 1) How to successfully advocate for transparency 2) How to protect your company’s reputation when other similar brands are having ethics failures 3) Why we need to keep ethics front and center
Sep 12, 2022•14 min•Season 1Ep. 146
Joining me in this week's episode is Greg Bailey, APR, Fellow PRSA, the founder of Finley + Bailey Strategic Communication. He discusses a number of important public relations ethics issues including: 1) What to do when a client asks you to hide their identity as part of a coalition 2) Why we need top to turn the mirror on ourselves 3) The growing challenge of malformation 4) How to make sure your employees understand how you value ethics
Aug 29, 2022•18 min•Season 1Ep. 145
Elizabeth Edwards, the founder of Volume PR and the Engagement Science Lab, discusses a number of important issues, including: 1) The ethical challenges of weaponized communication 2) Avoiding thought-terminating cliches 3) What is the one tool or word, PR pros should retire 4) Why we need to think of meaning, not just tactics
Aug 22, 2022•28 min•Season 1Ep. 144
This week Paula Pedene is being inducted into the Defense Information School Hall of Fame. Every PR pro should listen to her interview from 2018 and then buy her book: A Sacred Duty Ethical Voices Interview #1 - Paula Pedene, APR, Fellow PRSA In this episode we speak with Paula Pedene, one of the key whistleblowers in the VA scandal about the ethical issues she faced and advice for public relations professionals Paula is a service disabled veteran, a PR agency owner and was PRSA PR Professional ...
Aug 08, 2022•35 min•Season 1Ep. 1
This week on Ethical Voices, Ken Kerrigan, a Vice President at Infinite Global, discusses a number of important ethics issues, including: 1) Too many beers – Ethics and client conflicts 2) Can corporations really be ethical media enterprises? 3) The death of truth and the need for regulation
Aug 01, 2022•25 min•Season 1Ep. 143
This week on EthicalVoices, Filomena Fanelli, CEO of Impact PR & Communications discusses a number of important ethical issues, including: 1) Why we need to trust but verify 2) How to make your employees understand and live your values 3) Ethics and predatory lending
Jul 25, 2022•15 min•Season 1Ep. 142
Cathy Morley Foster, the principal at Morley Foster Consulting, discusses a number of important ethics issues, including: 1) How to effectively counsel those that want to make unethical decisions 2) The importance of expertise and common sense
Jun 20, 2022•17 min•Season 1Ep. 141
Natasha Koifman, President of NKPR, one of Canada's most powerful and innovative women in public relations discusses a number of important ethics issues including: 1) The ethical importance of knowing when to say “No” 2) How to empower your employees to make tough ethical decisions 3) The blurring of paid and owned media
Jun 13, 2022•13 min•Season 1Ep. 140
Dr. Juan Meng , the Associate Professor of Public Relations at the University of Georgia, and Dr. Marlene Neill, APR, Fellow PRSA , an Associate Professor and Graduate Program Director at Baylor University, share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals ....
Jun 06, 2022•20 min•Season 1Ep. 139
Ellen Crane, APR, Fellow PRSA. founder of Women Elevated, addresses a number of important ethics issues, including: 1) What to do when your ethical values diverge from your employer’s values? 2) How can old school strategies counter disinformation
Mar 28, 2022•12 min•Season 1Ep. 138
Aaron Kwittken, the founder and chairman of KWT Global and the founder of PRophet, discusses: 1) An issue he still regrets not speaking up on 30 years ago 2) Ethical issues in merging the science and art of public relations 3) How augmented intelligence can help enhance our profession 4) How do we create belonging in a hybrid environment?
Mar 14, 2022•19 min•Season 1Ep. 137
Dan Farkas, a lecturer of strategic communication at the Ohio State University, discusses a number of important ethics issues, including: 1) Why we need to think slow cooker rather than Instant Pot when it comes to PR measurement 2) How can you ethically blend empathy and accountability? 3) What is the most engaging PRSA ethics case study? 4) What ethics lessons can we learn from Ted Lasso?
Mar 07, 2022•18 min•Season 1Ep. 136
Rick Batyko, the chief marketing officer for the YMCA of Greater Cleveland, discusses a number of important ethics issues, including: 1) What to do when your competitor intentionally causes panic 2) How to effectively fight disinformation 3) What the PR industry needs to do next
Feb 14, 2022•16 min•Season 1Ep. 135
Laura Tomasetti, the founder and CEO of 360PR+. Laura discusses a number of important ethics issues, including: 1) Why you always have a choice 2) How to make sure everyone understands your mission and values 3) The need for the industry to hold itself accountable
Jan 31, 2022•18 min•Season 1Ep. 134
Lisa Gerber, the CEO of Big Leap Creative and host of Breaking Trail podcast. She discusses a number of important issues, including: 1) What do you do when you fire a client who has prepaid you? 2) Building trust through stories 3) Why telling the right story is even more important than telling a story well
Oct 18, 2021•17 min•Season 1Ep. 133
Rebekah Iliff, a writer, humorist, and the founder of WriteVest, a writers' collective focused on developing thoughtful, creative invoice, and voice-driven content for brands discusses: 1) A shotgun isn’t the answer. What to do when your competitor copies your language and claims 2) Why businesses need to stick to their purpose and avoid wokewashing 3) Fighting vanity metrics
Sep 13, 2021•22 min•Season 1Ep. 132
This week, Amy Coward, APR, the President of AC Public Relations, discusses a number of ethics issues, including: 1) How to respond ethically when someone with an agenda attacks you 2) Effective ways to approach your boss to tell them they are acting unethically 3) Why you need to remember – what you allow, you condone
Aug 30, 2021•17 min•Season 1Ep. 131
Andrew Healy, co-founder of Water & Wall, an award-winning marketing and communications agency, discusses a number of important ethics issues, including: 1) What to do when the story you are told just doesn’t add up 2) How to deal with content exhaustion 3) Misperceptions around financial services and ethics
Aug 23, 2021•18 min•Season 1Ep. 130
Linda Recupero, the Senior Vice President and Global Head of Enterprise Communication for Assurant discusses: 1) What to do when a colleague lies 2) The evolution of ethics globally 3) The five most dangerous words in the world
Aug 16, 2021•17 min•Season 1Ep. 129
Michelle Olson, the 2021 national chair of PRSA and the managing director and head of the Phoenix office for Lambert discusses a number of important ethics issues, including: 1) How to fight the constant little drips of ethical challenges we face every day 2) Transparency and the industrialization of disinformation 3) The importance of universal key messaging
Aug 09, 2021•22 min•Season 1Ep. 128
Wendy Glavin, the founder of the Wendy Glavin Agency, discusses several important ethics issues, including: 1) Ethical issues of giving notice 2) What to do when you are asked to change something that is factually correct 3) Ethical failures in data use and privacy 4) Why we need to look back
Aug 02, 2021•20 min•Season 1Ep. 127
Melissa Vela-Williamson, APR, an award-winning public relations expert, national columnist and host of the great Smart Talk Series podcast discusses: 1) What to do when you are pressured to inflate numbers? 2) What to do when you are faced with nearness and drinking bias 3) The ethics issues of multicultural appropriation
Jul 26, 2021•24 min•Season 1Ep. 126
