The word “sustainable” gets used LOADS at the moment, we use it a lot on this podcast – BUT what does it actually mean? What does it take to really be sustainable? Today’s guest unveiled software as CES in January that rapidly and cost-effectively evaluates the environmental impact of consumer products at global scale. So I figured he’d be a good person to discuss what “sustainable” really means for all of us. And what the benefits of shouting about your sustainability credentials really are. Au...
Feb 28, 2022•36 min•Ep. 375
Elaine Pofeldt is a journalist who has contributed to Forbes.com, CNBC, INC, and Money Magazine among others. Elaine is the author of the brilliant book “Tiny Business, Big Money: Strategies for Creating a High-Revenue Microbusiness” It’s brand new, and in it, Elaine shares her blueprint for going high revenue without building a huge team. Get all the links and resources we mention at eCommerceMasterPlan.com Sign up for a free Omnisend account at https://ecmp.info/Omnisend - Use code MASTERPLAN2...
Feb 21, 2022•44 min•Ep. 374
Katie McCourt is the co-founder of Shopify Fashion store Pantee, a range of sustainable underwear made from deadstock. Launched with a very successful Kickstarter in Nov 2020 they’ve had a phenomenal start with a growing tribe of happy customers, amazing press coverage including being named one of the ‘9 best sustainable lingerie brands you need to know about’ AND being one of this year’s Drapers 30 under 30! (for non-UK listeners, Drapers Magazine is the beating heart of the UK fashion industry...
Feb 14, 2022•35 min•Ep. 373
Kalkidan Legesse is the Managing Director of Sancho’s an ethical and sustainable fashion and lifestyle bricks and clicks boutique. Founded in 2015 they now do 8-1500 orders a month. AND she’s also the founder of Owni (called Shwap when we recorded), an easy way for brands to add a resale marketplace to their business. Drapers (the UK’s fashion industry magazine) named Kalkidan in their 30 under 30 list for 2021. We're discussing: how she keeps Sancho's focused on their values and leverages that ...
Feb 07, 2022•39 min•Ep. 372
David Schomer & Ken Wilson are the hosts of the Firing the Man podcast, and founders of multiple 6 and 7 figure eCommerce businesses. Over the last year they've had great success launching their products on the Walmart marketplace. We're discussing BOTH why you should be considering selling on Walmart and HOW to do it well. Get all the links and resources we mention at eCommerceMasterPlan.com Sign up for a free Omnisend account at https://ecmp.info/Omnisend - Use code MASTERPLAN2022 to save ...
Jan 31, 2022•39 min•Ep. 371
Yes, we're getting DEEP into eCommerce sustainability. Adam Bastock is the founder of Small99 who provide practical guidance to Net Zero for small business owners. He’s on a mission to guide 1 million micro businesses to net zero by 2025. He's chatting with Chloe about WHY to go net zero HOW to do it AND how to shout about it for maximum impact Get all the links and resources we mention at eCommerceMasterPlan.com Sign up for a free Omnisend account at https://ecmp.info/Omnisend - Use code MASTER...
Jan 27, 2022•39 min•Ep. 370
Mike Adams is the CEO of Purple, an organisation changing the disability conversation with businesses and disabled people. He’s been listed on the Shaw Trust #DisabilityPower100 list as one of the most influential disabled people in Britain and received an OBE for his services to disabled people. A large part of what Mike and his team at Purple are doing is highlighting the value and potential of the disabled market – the purple pound – for businesses, and their latest focus is on helping online...
Jan 24, 2022•35 min•Ep. 369
One of our famous expert mash-up episodes! Each of our guests has been asked for their top tip for eCommerce Success in 2022 . We've been doing these episodes every January since we started - and this year the answers are even more useful and inspiring than normal. This year our guests are... Chris Dawson from Tamebay Sue Monhait from Gift Biz Unwrapped Jamie Huskisson from JH and Meet Magento Ben Marks from Shopware Luke Hodgson from eCommerce Thinking Rytis Lauris from Omnisend Tim Richardson ...
Jan 20, 2022•41 min•Ep. 368
Ashley Hubbard is in charge of eCommerce at Grenson Shoes a heritage British brand with a young heart. The business was founded over 150 years ago, as well as the DTC website, they wholesale to top department stores such as Mr Porter, Matches Fashion, and Selfridges, They also have their own physical stores across London. Ashley has recently taken Grenson through a HUGE replatforming project from Magento 1 Community to BigCommerce. We talk through why and how they undertook the project. Includin...
Jan 17, 2022•52 min•Ep. 367
Since 2013 Luke Hodgson has been helping eCommerce businesses improve their systems, and find their path to growth. With an impressive background in building platforms that fix all those integration headaches, his most recent endeavour is eCommerce Thinking – a business on a mission to help fast growth DTC brands scale their tech just as easily as they scale their teams, marketing and sales. As part of all that Luke’s been diving into the DNA of 100s of DTC brands to work out the stages for grow...
Jan 13, 2022•42 min•Ep. 366
Simon Bell is co-founder at Immaculate Vegan, a curated fashion marketplace – for consumers who like a lot of style with their ethics. Launched in 2019 growing fast has always been part of the plan and in year 2 they’ve experienced over 300% year on year growth. We discuss what it takes to be a fast-growth startup, how to plan for the growth, going all-in with your time, building the right team whilst keeping costs low, lean-thinking, Minimum Viable Products, AND (of course) what the marketing l...
Jan 10, 2022•38 min•Ep. 365
One of our famous expert mash-up episodes! Each of our guests have been asked "What is the most important thing we learnt in eCommerce in 2021?" We've been doing these episodes every January since we started - and this year the answers are even more useful and inspiring than normal. This year our guests are... Chris Dawson from Tamebay Sue Monhait from Gift Biz Unwrapped, Jamie Huskisson from JH and Meet Magento Ben Marks from Shopware Luke Hodgson from eCommerce Thinking Rytis Lauris from Omnis...
Jan 06, 2022•35 min•Ep. 364
Ian Bentley is the Co-founder and CEO at Parker Clay. Parker Clay sells handcrafted leather goods made in Ethiopia and is on a mission to create a better bag for a better world. Something they’re clearly doing well at as in 2021 they won the B Corp “Best for the World” award for their community impact efforts. Founded in 2014 they have been consistently doubling the business and now have a global team of over 200 people. A truly inspiring story. JGS This is the first of our 2022 January Growth S...
Jan 03, 2022•42 min•Ep. 363
There's not enough companies in eCommerce embracing 'launches' - so as an end-of-year special we're sharing our host Chloe Thomas being interviewed about the Marketing Launch Framework. Get all the links and resources we mention at eCommerceMasterPlan.com This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/...
Dec 27, 2021•45 min•Ep. 362
Hepsie Goddin is co-founder of Martha & Hepsie -- a quirky illustrated homeware, gifts & stationery seller she founded with her sister way back in 2011. Ten years on they now do 300 order per month. They have one of the best "Values" page on their website I've come across, and we talk about wholesaling, streamlining processes, email marketing, and how they've put both the Kindness economy AND reducing carbon into their business. Get all the links and resources we mention at eCommerceMast...
Dec 20, 2021•38 min•Ep. 361
Eve Kekeh is the founder of Bundlee – the UK’s first baby clothing rental subscription service. Founded in 2018 NEW subscribers are increasing at 53% YoY. We talk about what it's taken to launch and grow the business, getting into team, outsourcing, recruitment, retention, and mindset! With a big helping of customer education and sustainability. Get all the links and resources we mention at eCommerceMasterPlan.com This podcast uses the following third-party services for analysis: Spotify Ad Anal...
Dec 13, 2021•35 min•Ep. 360
As of today, we're all about helping you to both create a successful eCommerce business AND inspire and help you along the path to net zero. In this episode Chloe is explaining WHY we're doing this, and WHAT it means. ========== Useful links: The climate conference Chloe mentions https://www.youtube.com/playlist?list=PLoSGXu2qwXzHAHIjz7XxTiO1IWDy87Ete Our Net Zero Status Page https://ecommercemasterplan.com/our-net-zero-journey-updates/ New Podcast - Beyond Net Zero Journey https://www.beyondnet...
Dec 09, 2021•16 min•Ep. 359
Matt Edmundson was the CEO of the Jersey Company, a group of health, wellness and beauty companies that deliver products and services to over 120,000 loyal customers in the UK and Europe. Pre-pandemic (yes, that long ago!) he was on the show talking about how he’d grown Jersey Beauty to achieve global sales of $75million, that’s over 7 million products shipped. He’s back on the show because this year he successfully sold the business. Get all the links and resources we mention at eCommerceMaster...
Dec 06, 2021•35 min•Ep. 358
Sarah Curran, MBE has a phenomenal history in fashion retail – founder of MyWardrobe, 4 years at director level at Shop Direct (that’s very.co.uk), AND non-exec director at French Connection. Right now she is mostly the Managing Director EMEA at True Fit the world’s largest connected data set for fashion that’s helping retailers improve customer experience and sustainability. We discuss what it's going to take to be a successful fashion brand in 2022 and beyond, including how to solve the sizing...
Nov 29, 2021•36 min•Ep. 357
Eugene Ravitsky is the President at FactoryPure an online retailer selling generators and other very heavy items! Founded in 2013 they’ve been at least doubling sales every year, have been high on the INC 5000 list for the last 2 years. This year they are on track for over $35m. We get into the nuts and bolts of how he's guided the business to this level of growth AND the key pillars of their strategy. Get all the links and resources we mention at eCommerceMasterPlan.com This podcast uses the fo...
Nov 22, 2021•30 min•Ep. 356
Larissa Loden is the CEO and visionary of Larissa Loden Jewelry, a handmade jewelry business she launched 15 years ago, and has been full-time in for the last 5 years. They sell via wholesale in over 600 retailers and via their own eCommerce store, This year sales are on track to hit $2m. We talk about their pivot to focus less on physical retail, and more on online retail. the management style/structure/ethos you need to keep a business growing and pivoting. Get all the links and resources we m...
Nov 15, 2021•32 min•Ep. 355
Gergana Damyanova is the co-founder and CEO at blonde gone rogue -- a sustainable and ethical online-only fashion brand. Founded in 2017 in Amsterdam, moved to London, and went full time in 2019, and this year they’re on track to go over £350k in annual sales. We cover a LOT about how they've built their brand and product sustainably, how they're building their marketing team, why they're avoiding ads, and even why and how they've become a B Corp. Get all the links and resources we mention at eC...
Nov 08, 2021•36 min•Ep. 354
Bec Slack is the owner of CleverStuff Educational Toys. Founded in 2010 Bec & her husband took over the business in 2015 and are now selling over $1m of toys every year. Listen to discover the secret sauce my guest has used to create a successful business selling products that are available from many other retailers. Including email, ads, SEO, customer connection, and much more. Get all the links and resources we mention at eCommerceMasterPlan.com This podcast uses the following third-party ...
Nov 01, 2021•27 min•Ep. 353
Megan Tellez is the CEO and designer at Glass Ladder & Co. A fast-growth DTC fashion accessories brand founded in 2017 by 2019 they reached $1m, and this year are experiencing double last year’s sales. We get into some fascinating topics... including why she's turned off all their Facebook Ads, how she's leveraging their organic social media activity... AND the power of email underpinning it all. Get all the links and resources we mention at eCommerceMasterPlan.com This podcast uses the foll...
Oct 25, 2021•27 min•Ep. 352
Leane Tilley is a qualified tea sommelier and master herbalist and founder of Kineta. Pre-pandemic sales were evenly split selling wholesale to retailers in the UK, exporting, and selling DTC via their website ilovematchatea.co.uk. Over the last year, they’ve embraced the direct customer relationship and grown the DTC sales to 80% of sales. Leane founded the business in 2015 and they now do 1,500 orders per month. We're chatting about the techniques and strategies they've used to build strong re...
Oct 18, 2021•32 min•Ep. 351
Dan Nephew is the Director of Systems and Operations at Lovepop, a bricks and clicks seller of magical pop-up greetings cards. Founded in 2014, they gained Shark Tank investment in 2015 and last year grew 44%. We discuss why Ops is so crucial right now, how it's been key to enabling the growth of Lovepop. Lots of tips in here for businesses large and small - PLUS we talk about Headless too. Get all the links and resources we mention at eCommerceMasterPlan.com Check out Brightpearl https://ecmp.i...
Oct 11, 2021•33 min•Ep. 350
Martin Thornalley is the founder of Red Rock Games. A retailer of board and card games he founded in October 2020. Nearly 12 months in they are anticipating sales of £180k in the first year. Martin's been full time in the business since day 1, and we chat about how he's chosen what areas to focus on, the good and bad that's happened in the first year, why he decided to sell on WooCommerce, and the role Amazon and eBay have played in the story so far. Lots to learn in this episode! Get all the li...
Oct 04, 2021•35 min•Ep. 349
Nick Ernst is the co-founder at Snap Supply, an appliance replacement parts specialist who serve the consumer and wholesale markets. Founded in Oct 2017, they are now doing over 9,000 orders per month. We discuss what led Nick to launch the wholesale side of the business, why YouTube is a crucial marketing channel, plus how he uses the data from various tools to simplify and streamline processes, AND improve the effectiveness of the marketing. Get all the links and resources we mention at eComme...
Sep 27, 2021•30 min•Ep. 348
Jeremy Bodenhamer is the author of Amazon bestseller “Adapt or Die: Your Survival Guide to Modern Warehouse Automation” and the CEO of ShipHawk. Get all the links and resources we mention at eCommerceMasterPlan.com This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/...
Sep 20, 2021•35 min•Ep. 347
Andrew Lees is the co-founder at Grassracks and an ex-aerospace engineer who’s turned his hand to creating a line of bamboo board, bike and ski racks. Founded in 2012, they are now doing $200k a year, with 30% annual growth. Get all the links and resources we mention at eCommerceMasterPlan.com This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/...
Sep 13, 2021•33 min•Ep. 346
