Shifting from One-to-One to Community Marketing: A Guide for Coaches and Entrepreneurs In this episode of the 'Create Your Community' podcast, hosted by Vix Meldrew, the focus is on transitioning your marketing strategy from offering personalized one-to-one services or coaching to a one-to-many scale approach. Vix delves into the concept of community marketing, emphasizing the importance of building a shared identity and belonging among your audience. The episode highlights the differences betwe...
Jun 20, 2025•14 min
Unveiling 8 Key Areas to Enhance Your Content's Reach and Engagement In this episode of the Create Your Community Podcast, the host shares insights from conducting 32 growth content audits for online creators, coaches, and service providers. Highlighting eight common areas of opportunity, listeners are guided on creating shareable content, developing a signature content style, leveraging visual hooks and trending formats in videos, evoking emotional resonance, and the significance of specificity...
Jun 13, 2025•25 min
The 3 Hottest Membership Trends for 2025: Recurring Revenue, AI, and Community Clubs In episode 67 of the Create Your Community Podcast, the host delves into the resurgence of memberships in the business world, emphasizing their importance for steady recurring revenue in an unpredictable economy. The episode highlights three key membership trends for 2025: AI subscriptions, community clubs, and what the host calls 'daily dose' memberships. Each type is explored in detail, including their advanta...
Jun 06, 2025•20 min
Journey to 1000 Members: Lessons from My First 200 In this episode of the Create Your Community podcast, Vix Meldrew shares insights and learnings from the recent launch of her membership program, which welcomed 64 new members, bringing the total to nearly 200 sales since its initial launch in February. Vix discusses what has worked well, such as an effective evergreen funnel and successful strategies on Instagram and Threads, as well as changes made to enhance the membership experience. She als...
May 30, 2025•26 min
From Boom to Bust and Back Again: Vix Meldrew’s Instagram Journey In episode 65 of the 'Create Your Community' podcast, Vix Meldrew shares her personal story of navigating the ups and downs of social media, particularly Instagram. She discusses her initial success as a lifestyle and dating content creator, the shift to a business-oriented mindset after leaving teaching in 2018, and the challenges she faced with declining engagement and the introduction of new features like Reels. Vix also talks ...
May 23, 2025•27 min
This is a replay of the1000 Community Members in 100 Days Masterclass from May 21st 2025. Enjoy! x
May 23, 2025•2 min
Scaling Up: The Road to 1000 Members for Volume Membership In this episode of the Create Your Community podcast, the host discusses the pre-launch phase of their Volume Membership, a lead generation platform for coaches and creators. They share the challenges they faced with their previous program, Rave Results, and the insights gained from client feedback that led to the creation of Volume. The episode focuses on the importance of traffic and visibility for successful launches and the goal of r...
May 16, 2025•19 min
Creating for the Algorithm: How Shifting Your Mindset Can Boost Your Growth In this episode of the Create Your Community podcast, host Vic Meldrew discusses the importance of performing for the algorithm, especially in the context of the content creation shifts seen during and after the pandemic. Vic highlights how the changes in content strategies from 2020 to 2024 have impacted audience growth, lead generation, and sales. The episode offers a reframe on viewing short-form content and algorithm...
May 07, 2025•15 min
Rebranding Vanity Metrics: Why They Matter for Your Business Growth In this episode of Create Your Community podcast, host Vix Meldrew discusses the importance of 'vanity metrics' and why they should be rebranded as 'volume metrics.' She addresses the widespread advice to ignore these metrics and instead focus on serving existing communities. Vix asserts that this approach correlates with declining engagement, leads, and sales. She shares her personal experience of a significant drop in engageme...
May 06, 2025•18 min
Balancing Growth and Presence: Effective Content Strategies for Entrepreneurs In this episode of the Create Your Community podcast, Vix Meldrew shares insights on creating effective content for growth. Recording from a hot day with her dog Rubes on her lap, Vix recounts her recent experience at DL Sharon's Emancipation Weekend conference in Washington, DC. She highlights that many content creators, coaches, and entrepreneurs focus on maintaining a presence rather than ensuring growth, leading to...
May 01, 2025•22 min
Scaling Group Programs: Maddie Pong's Journey from Cohorts to Evergreen Success In this episode of the Create Your Community podcast, host Vix Meldrew speaks with Maddie Pong, a brand photographer and community leader, about her journey in scaling group programs. Maddie discusses her transition from running a 16-week cohort-based program to an evergreen model, while overcoming challenges and optimizing her onboarding process. She shares insights on building impactful community engagement, levera...
Apr 22, 2025•44 min
The Future of Online Education: Navigating Shifts and Embracing AI in 2025 In this inaugural episode of the rebranded 'Create Your Community' podcast, host Vix Meldrew discusses significant shifts in the online education industry over the past five years, influenced heavily by the pandemic and the rise of AI. She examines trends from the boom in cohort-based programs during the pandemic to the increasing preference for self-paced courses post-pandemic, and how these preferences are changing agai...
Apr 08, 2025•23 min
Celebrate and Transition: Rave Results' One-Year Milestone and Exciting New Directions In this special anniversary episode of the Rave Results Podcast, host Vix Meldrew celebrates one year of podcasting and reflects on the growth and milestones of the past year. Vix shares her gratitude for listeners, discusses the development of her business and podcast, and reveals exciting updates for the future. This includes a rebranding of the podcast to 'Create Your Community', changes in content focus to...
Mar 28, 2025•20 min
Creating a Scalable Offer Ecosystem In this episode of the Rave Results Podcast, Vic Meldrew discusses the common challenges entrepreneurs face with their offer ecosystems and why they often feel unscalable. She explains that without a scalable framework, time and energy are spread too thin, leading to ineffective lead magnets, constant launch cycles, and burnout. Vic advocates for a streamlined approach: focusing on a single entry point offer, a spotlight offer, and a graduation offer to create...
Mar 24, 2025•16 min
Unlocking Cold Converting Offers for Business Growth in 2025 In this episode of the Rave Results podcast, host Vix Meldrew discusses the importance of creating offers that can effectively convert cold audiences to ensure sustained business growth. She addresses common issues faced by entrepreneurs, such as stagnant waitlists, diminishing launch numbers, and struggling evergreen funnels. Vix shares her extensive experience working with over 500 clients and introduces the concept of 'cold converti...
Mar 18, 2025•12 min
Scaling to Six Figures with Community-Based Offers: Insights from SalesSpice In this episode of the Rave Results podcast, host Vix Maldrew delves into the successful strategies behind scaling to six figures with community-based business offers. Vix shares insights from her SalesSpice program, a high-level group mastermind aimed at established coaches, service pros, and experts. The episode covers the importance of demand-driven offers, effective messaging, evergreen funnels, and the use of ads. ...
Mar 12, 2025•29 min
Behind the Scenes of a Monumental Membership Launch In this episode of the Rave Results podcast, host Vix Meldrew takes listeners behind the scenes of her recent membership launch for 'Volume,' aimed at helping coaches, service pros, and creators. She details the timeline of events from conception to launch, including her strategies, lessons learned, and the mindset challenges she faced. Vix also shares the support she had from her business and mindset coaches, as well as her operational and des...
Feb 26, 2025•44 min
Unveiling the LOUD Framework for Explosive Community Growth In this episode of the Rave Results podcast, Vix Meldrew discusses her new membership program, Volume, which focuses on sustainable community growth strategies. Vix shares insights on the foundational philosophies and frameworks integrated into Volume, and introduces a specific framework called LOUD (Lore, Openness, Uniqueness, Depth). She emphasizes the importance of creating content that fosters community growth, moving beyond vanity ...
Feb 14, 2025•21 min
Vanity Equals Volume: Understanding the Importance of 'Vanity Metrics' in Social Media Success In this episode, Vix Meldrew revisits the topic of 'vanity metrics' and their relevance in today's social media landscape. She discusses how content strategy has evolved from 2019 to 2025, emphasizing the crucial role of platforms like Instagram, TikTok, and Threads in driving traffic and community growth. Vix challenges the notion that views, likes, and follows don't matter, arguing that they are esse...
Feb 07, 2025•33 min
Proven Strategies for Membership Success: Lessons and Strategies from My Journey In episode 51 of the Rave Results podcast, Vix Meldrew dives into the strategies that were successful in her previous membership and discusses how she plans to implement them again in her new venture. Vix candidly shares her challenges and triumphs while managing her first membership, emphasizing the importance of founding member launches, essential daily activities, in-person events, community curation, co-working ...
Feb 05, 2025•28 min
Lessons Learned: Mistakes from My First Membership In the 50th episode of the Rave Results Podcast, the host celebrates the milestone and discusses significant changes coming to the show, including a potential rebranding. The episode delves into the mistakes made with the host's first membership, analyzing lessons learned from launching, scaling to 1,200 active members, and eventually closing it down. Key points include the importance of maintaining specificity, managing churn, pricing strategie...
Feb 05, 2025•44 min
Community Growth: Why Qualification Trumps Quantity and Quality In this episode of the Rave Results podcast, Vix Meldrew challenges the common perceptions around growing a community, questioning whether quantity or quality of content is more important. She shares insights from her experience and interactions with her free Slack community, emphasizing that the true key to community growth lies in qualifying your audience through strategically aligned content. Vix announces her upcoming membership...
Feb 05, 2025•15 min
From Audience to Community: Your Blueprint for 2025 In this episode of the Rave Results Podcast, host Vix Meldrew discusses the crucial difference between having an audience and building a community. Drawing from her extensive experience with course creators, coaches, and service professionals, Vix emphasizes the significance of fostering a community for achieving consistent sales, steady inquiries, and impactful launches. She introduces her new offer focused on community growth, unveils the nam...
Jan 27, 2025•24 min
Join my FREE Slack Channel to grow your community: https://vix.myflodesk.com/grow In this episode of the Rave Results podcast, I’m sharing eight community campaigns that have shaped my business and personal brand over the years. From my early blogging days in 2014 to where I am now, each campaign played a huge role in teaching me how to grow loyal and engaged communities—and I’m spilling all the details! We’re talking about everything from creating the Blogger Beauty Box to hosting live dating e...
Jan 23, 2025•29 min
Join my FREE Slack Channel to grow your community: https://vix.myflodesk.com/grow In this week’s Rave Results podcast, I’m getting super real about a major “aha” moment I had recently—there’s been a critical gap in my offer ecosystem, and it’s been holding my clients (and me) back. After digging into market research, listening to client feedback, and chatting with my coach, realised I was missing a key piece: a strong focus on community building. This episode is all about how I identified that g...
Jan 22, 2025•24 min
This week on the Rave Results podcast, I’m pulling back the curtain on one of the hardest calls I’ve had to make recently: canceling the launch of my program. Yep, I made the decision to hit pause, and in this episode, I’m spilling all the tea on why. From strategic tweaks and logistical hiccups to those pesky mindset wobbles, I’m walking you through what led me to this decision. I’m also diving into the worries we *all* have about what people might think and how I reframed canceling as a smart,...
Jan 22, 2025•17 min
In this episode, I’m diving into something so many of us face—how to scale your group program without losing the magic that makes it special. Scaling is exciting, but let’s be real: it comes with its own set of challenges! I’m chatting about the common struggles you’ll face with both small and large groups and sharing the solutions I’ve found to keep clients engaged and getting results—no matter the group size. We’re talking structured curriculums, experience design, and how to keep things feeli...
Jan 13, 2025•27 min
In this episode of the Rave Results podcast, I’m diving into my mission for 2025: helping more people by scaling group programs in a way that’s not just profitable but *impactful*. I’m exploring the idea that we’re all “Made for More” and reflecting on my own experience scaling groups—whether they’re big or small—and the unique challenges that come with both. We’re talking about everything from the benefits and hurdles of small vs. large group programs to creating engaging experiences, making th...
Jan 13, 2025•2 min
Welcome to 2025! In this first episode of the year, I’m diving into my predictions for where the online education and group coaching world is headed. Recorded on January 2nd, this one’s all about what I think we’ll see in the months ahead—and how you can prepare to thrive. Here’s the scoop: AI is shaking up the way we deliver information, and that’s going to have a huge impact on course creators and group coaches. I’m sharing why building strong, engaged communities will be more important than e...
Jan 02, 2025•40 min
In this episode of the Rave Results podcast, I’m reflecting on the biggest lessons I learned throughout 2024—because, let’s be honest, this year has been *full* of growth, challenges, and aha moments. I’m sharing why implementing solid systems, focusing on real client results, and dialing in on a specific target audience have been total game-changers for me. I also get real about the importance of staying true to yourself when taking advice from coaches, the sneaky dangers of people-pleasing whe...
Dec 06, 2024•30 min
