Choose Hard with Cody McBroom - podcast cover

Choose Hard with Cody McBroom

Cody McBroomwww.choose-hard.com
Built For Those Who Choose Effort Over Ease. Choose Hard is the podcast for people who refuse average. Host Cody McBroom—a leader who’s lived it, built it, and teaches it—provides unfiltered insights, science-backed coaching, and values-driven strategies to help you build your body, sharpen your mind, and lead with purpose in a world that softens standards. ⠀⠀ So if you're ready to earn a stronger body and a stronger life—without taking shortcuts— this is your podcast.
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Episodes

#947: Steve Kuclo - From World Renown Bodybuilder to CEO

Today's guest is an American professional bodybuilder, entrepreneur, and life coach who spent two decades of his life becoming one of the top 10 best bodybuilders in the entire world! Steve Kuclo is the guest today, and we dive deep into his story, pulling out all the lessons, the struggles, and the victories. Steve shares how he maintained a successful bodybuilding career over 20 years and how he transitioned from a professional bodybuilding athlete to a successful entrepreneur. Steve also give...

Dec 18, 202353 min

#946: Brandon Lost 80+ lbs, Switched Careers, & Leveled Up His Life by “Doing Things Scared”

If you are seeking inspiration or transformation, this episode is for you! Cody welcomes Brandon Clarke, one of his clients and co-workers, to talk about his fat loss journey. Brandon's journey started with him being aware that something needed to change. Suffering from some health issues, his body was fighting to maintain itself functional but, at the same time, fighting for recovery. Brandon shares what inspired him to change, what is the hardest thing about making this decision, and his bigge...

Dec 11, 20231 hr 3 min

#945: 5 Tactical Tips for Reverse Dieting

Reverse dieting is an important process when it comes to body recomposition. Essentially, it's a phase when you slowly increase calorie intake after going through a long diet phase. This method helps you not gain weight so fast after the caloric restriction. It also allows the metabolism to readapt. In this episode, Cody dives deep into this topic, sharing his five most relevant tips to reverse diet properly. These habits are things Cody is currently doing after stepping on stage. Although gener...

Dec 04, 20231 hr 3 min

#944: Austin Stout - Gut Health for Physique Athletes

Welcome to another episode of The Tailored Life Podcast. Today, Cody welcomes Austin Stout to discuss gut health and the correlation between gut health issues and physique development. Austin is a Physique Coach and Educator who helps athletes get on stage without wrecking their gut or hormone health. Austin also helps coaches become more well-versed with the science behind gut and hormone Health. Learn how to identify the causes and symptoms of poor gut health, how to go implement lifestyle cha...

Nov 28, 20231 hr 1 min

#943: Enrico Incarnati - Content Creation for Fitness Professionals

Creating strong and engaging content on social media has probably become one of the most important things for those working as online fitness professionals. It's a great way to deliver your message, show your expertise, and attract paying clients. Everyone is on social media nowadays and looking online for the problems they are trying to solve. But what are the best practices when it comes to creating engaging content? In this episode, Enrico Incarnati will tell you everything you need to know t...

Nov 24, 202358 min

#942: How to Turn Pro (at Anything You Do)

How to turn pro at anything you do: There are seasons in life when it is important to take an inventory of everything that is working and everything that is not. When we look at different aspects of life, such as faith, fitness, or family, it is important to ask ourselves: “What am I doing daily to become a pro in my relationship with all these areas?” Besides assessing everything, it is also essential to take action. And that is what you are going to learn in today's episode. Once you assess ev...

Nov 16, 202339 min

#941: Q&A - Battling Weight Loss Resistance, the Cure to Brain Fog, & More…

Welcome to another Q&A! Today, Cody dives deep into how an individual can start and maintain a weight loss journey, how to best handle all the “side effects” of a cutting phase, and how to battle weight loss resistance. During a weight loss phase, the body goes through a variety of changes, and these changes can have significant effects on how the person feels in their everyday life. Productivity, energy levels, and even performance in the gym can suffer. Tune in to learn more about this top...

Nov 06, 202344 min

#940: John Jewett, IFBB Pro (J3U Founder & Coaching Educator)

In this episode, we welcome Coaching Educator, J3U Founder, and IFBB Pro John Jewett. John explains more about powerlifting, how we can use powerlifting teachings in bodybuilding, and how to know which strategies/exercises work best for your body type in order to get some serious gains. We also debate the differences between an individual who just started training and someone who is a more advanced lifter and has been training for a long time. There are a few variables, based on science, worth k...

Nov 02, 20231 hr 8 min

#939: The 6 Evidence-Based Training Principles For Muscle Growth [COACHING SERIES]

This coaching series episode covers: Mechanical Tension: How Muscle Literally Grows Form and Proper Technique: How We Ensure To Properly Target The Intended Stimulus RIR/Effort: The Actual Gauge Which Determines The Stimulus’ Significant Enough To Maximize Mechanical Tension Volume: How We Program and Track The Total Amount Of Applied Stimulus Progression/Standardization: Double Progression Method, Range of Motion, Load or Reps, Total Weekly Sets Per Muscle Intensification Techniques: Once We’ve...

Oct 30, 202348 min

#938: Research Review w/ Dr. Brandon Roberts: Building Muscle at Maintenance, Glucose Monitors, and Collagen Supplementation

Today’s episode dives into the science and what research says about: Building muscle while eating at maintenance; Monitoring glucose; Collagen supplementation. Collagen has several benefits for the human body, and supplementing your diet with collagen might benefit training performance. Dr. Brandon explains that collagen is helpful for the tendons, making them thicker and stronger. Blood glucose monitoring is also essential for the active individual, especially if this individual has a diet rich...

Oct 26, 202359 min

#937: Q&A - Defining Masculinity, Managing Hunger, and Dangerous Sugar Intakes!

Welcome to another Q&A episode! Cody talks about different and applicable strategies if you are navigating a cutting phase, a bulking phase, or only want to know more about how to get an above-average physique! Learn how to control hunger if you are cutting calories but still go to bed feeling hungry, how to calculate protein intake when trying to build muscle, how to be aware of sugar intake when consuming fruits, and much more! If you love this podcast, please do us a favor and share this ...

Oct 23, 202352 min

#936: Q&A - How to Lose Fat at Maintenance Cals, My New Morning Routine, and Getting Strong AF during a Cut

In this Q&A, we dive deep into multiple topics, from the best tips to start your day all the way to maintaining muscle mass during a cutting phase. Learn how to calculate your maintenance calories to decide whether you should start eating more or less depending on your goals, how to become a better, more informed personal trainer or coach (tons of resources mentioned in the episode), Cody's current morning routine, and the benefits of progressive overload + training with intensity if you are...

Oct 19, 202343 min

#935: Q&A - Is Your Trainer Doing What’s Best for You…? + Exact Cardio Plan to Get Lean, Coaching “No-No’s”, and More!

Have you ever wondered if the program provided by your trainer is the right one for you and your goals? Or how frequently do you need to do cardio to lose fat? In this Q&A, Cody answers these questions simply and effectively! He also shares insightful tips when it comes to hiring team members and assistant coaches and the best ways to navigate mood swings and fatigue during competition prep. Tune in to learn more about these topics! If you love this podcast, please do us a favor and share th...

Oct 16, 202349 min

#934: Are Deloads Useless…? (w/ Researcher Max Coleman)

Max Coleman is a Researcher, Trainer, and content creator who recently published a study that showed deloads are probably a waste of time… Which defies so much of what we’ve all believed for DECADES in the training industry. Because of that, we had to get him on to discuss his study and learn more about deloads as a whole! Max dives deep into the importance and fundamentals of deloads. Deloads are periods when an individual takes a break from exercising. But what is the right way to do it? Is it...

Oct 12, 20231 hr 2 min

#933: Q&A - Importance of Pre-Workout Meals, High Reps vs. Heavy Weights (for Joint Health), and My Contest Prep

In today's Q&A episode, we dive deep into Cody's contest prep and other topics to help you reach an above-average physique! Learn more about the importance of pre-workout and post-workout meals, the psychological benefits of consuming carbohydrates before your training sessions, tips to help you navigate a body recomposition phase (losing fat while maintaining muscle), and how to take better care of your joints as you become an advanced lifter. If you love this podcast, please do us a favor ...

Oct 09, 202349 min

#932: Steve Hall (Revive Stronger) on Applying Research into Coaching

Steve is the Founder of Revive Stronger – a Coaching Company and Education Based Content (Podcast, Youtube, and Social Media). He is both an athlete, placing second at the WNBF World Finals, and a coach, helping lifestyle athletes and competitive physique athletes just like him. Steve is also an expert at implementing new fundamentals and strategies based on new research in his coaching practice. Today, we dive deep into what the new studies have been saying about training volume, training to fa...

Oct 05, 20231 hr 8 min

#931: Q&A - Structuring Diet Breaks During Fat Loss, the Best Training Frequency, and Standing Out as a Nutrition Coach

In today's Q&A episode, Cody covers topics on nutrition, training, and building a coaching business. You will learn more about training frequency, different strategies when it comes to training volume and intensity (weight, sets, and reps), how to structure diet breaks during a fat-loss phase to keep making progress, and tips to start a coaching business, plus standing out as a respectable coach. If you love this podcast, please do us a favor and share this episode with anyone you think woul...

Oct 02, 202356 min

#930: Living the Impossible Life with Nick Surface

In this episode, we connect with Nick Surface. Nick is the co-host of The Impossible Life Podcast, and today, he shares a great deal of knowledge on several topics. Learn how to create a life vision that will make you feel excited to wake up every day - and how to be consistent with this vision, how to embrace gratitude, how to be dedicated to every area of life, and how to take good lessons out of bad experiences. Nick explains that having a vision and goals you want to achieve is the first ste...

Sep 28, 20231 hr 18 min

#929: How Hormones Influence Fat Loss & Muscle Growth

In today's episode, we dive deep into how hormones can impact our goals, whether it is losing excessive fat or gaining lean muscle. We all know that in order to achieve fitness results, we can't focus only on exercise and diet and neglect all other things. It goes beyond that. Hormones play a crucial part when it comes to body composition, health, and performance, and throughout this episode, you will learn exactly how to optimize each one of them and how to take your fitness to the next level. ...

Sep 25, 20231 hr 9 min

#928: What Food Addiction and Calories Being Too Low, Really Looks Like (w/ Dr. Brandon Roberts)

In this episode of The Tailored Life Podcast, we have the Tailored Coaching Method Chief Science Officer on to discuss the latest research on Food Addiction and Low-Energy Availability . We go through the scientific perspectives of both topics and then throw on our coaches hats, so that we can provide some real world context and application – allowing you to figure out and understand, by the end of the podcast, whether or not YOU have experienced symptoms of Food Addiction, Disordered Eating, or...

Sep 14, 20231 hr

#927: 8 Strategies For Maximizing Fat Loss (From My Own Physique Show Prep)

As Cody is just 5 weeks out from his first physique competition this year, he decided to review his fat loss diet thus far and compile the top 8 things that have made the biggest difference and created the most success for him personally… so that, you guessed it, he could record a podcast on them and teach YOU how to implement them yourself! So tune in and learn Cody’s top 8 strategies for maximizing fat loss, taken directly from his own contest prep, so that you can both speed results up AND ac...

Sep 11, 202358 min

#926 - How The Placebo Effect Can Help You Get Results

We've all heard about the placebo effect, but have you really looked at the research showing it's efficacy...? Is it a myth or an insane phenomenon that produces results? Believe it or not, the research tends to lean towards the latter! But this placebo effect needs to be properly understood in order to be used for better results, because in some cases it could even prevent you from getting results. So in this episode, Cody dives into what the research shows both IN and OUTSIDE of the fitness an...

Sep 07, 202343 min

#925 - Reverse Dieting w/ Layne Norton | BioLayne

In this episode we have the one and only Dr. Layne Norton on the podcast and we do a deep dive into a topic he popularized into the industry, that took off like wildfire and is now one of the most discussed topics in the nutrition industry... REVERSE DIETING! We also dive into metabolic adaptation and the recovery diet as they relate to reverse dieting, body fat overshooting and fat hyperplasia, the dangers of yo-yo dieting, understanding scientific research, and more… — 🗣️If you love this podc...

Sep 04, 20231 hr 13 min

#924 - 6 Ways To Tailor Your Training Program

Have you ever wondered what a truly individualized training program would look like, for you? Or how much faster you’d progress and more you’d achieve if you had a program custom designed, TO YOU? Well in this podcast Cody breaks down the specific process he uses to do just that, with his clients! He covers the assessment process, how he determines the best individual exercises for each person (and why), how he reads someone’s personality (and how it changes programming decisions he makes), and ...

Aug 31, 202350 min

#923 - Joe DeFranco: How To Look Jacked AND Feel Athletic

Joe DeFranco is a world-renowned strength & conditioning coach and the owner of DeFranco’s Gym. For the past two decades, athletes from across the globe have hired Joe because of his remarkable ability to improve strength, power, speed, mobility, agility and sport-specific endurance. Joe’s training techniques have been featured in and on ESPN, Spike TV, NFL Network, WWE Network, Men’s Health Magazine, Men’s Fitness Magazine and in the NY Times best-selling book, The 4-Hour Body. His resume i...

Aug 28, 20231 hr 11 min

#922 - How To Change Your Life With Coaching, Tailored Trainer App Launch, and More!

In this episode, Cody announces the upcoming launch of his new app -- The Tailored Trainer!! He breaks down the features, the programs, exclusive content, and so much more... You can learn more at www.thetailoredtrainer.com He then dives into 2 GREAT questions that have a lot of complexity (as well as value) to them! The first one regarding his business evolution and what, if anything, would he change if he had to start from scratch building his business. Then he moves into a simple question, "W...

Aug 24, 202348 min

#921 - The Hierarchy of Muscle Growth (What Matters Most and Why)

This is a "Coaching Series" Podcast, where Coach Cody is going to dive deep into a specific topic and truly coach you through it; so you can learn, apply, and begin to achieve better results! And for this episode, Cody teaches: The Hierarchy of Muscle Growth Effort — Research shows that if you don’t train hard enough, you just won’t achieve the best growth. Period. No matter what else you do optimally, it’s ineffective without getting close enough to failure. Volume — This is the biggest equaliz...

Aug 21, 202356 min

#920 - Parenting Lessons From The Gym, Tools For Handling Anxiety, and More...

In this Q&A, we dive into a wide variety of topics -- covering far more than just fitness and nutrition! You're going to get a lot of value in this episode, learning things from gym-lessons for parents-to-teach-kids and practical strategies for dealing with anxiety, all the way to exactly how to periodize your diet from a fat loss phase into a muscle growth phase. This episode is multifaceted and will teach you more than you expect, so listen in and get ready to take notes! — 🗣️If you love ...

Aug 17, 202348 min

#919 - The 6 Undeniable Traits of Leadership

What is a TRUE leader? By definition, a leader is “a person who leads or commands a group or organization. Someone with a vision and the path to a specific goal.” — but as you’ll find out throughout this podcast, that doesn’t even explain half of what a TRUE leader is and what’s required to understand and display real leadership. So listen in and discover WHAT it means to be a leader and HOW to possess the 6 undeniable traits that will rapidly excel your ability to show leadership in your life; ...

Aug 14, 20231 hr 2 min

#918 - Cody’s Physique-Comp Update, How Stress Causes Fat-Gain, and The Best Ways For Women To Lean-Bulk

In today's podcast episode, we dive into some really good questions that include how Cody's bodybuilding journey and prep is going so far. We will uncover the highs, lows, and triumphs of his preparation. Cody explores the surprising link between stress and weight gain, and discusses the science behind its impact on the body. Plus, don't miss our insightful tips on empowering females to embrace lean bulking, as we share strategies to foster comfort and confidence in this fitness journey. Tune in...

Aug 10, 202346 min
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