Marketing Lessons From Live Shows With David Meerman Scott

Business growth speaker and author David Meerman Scott kept every single ticket of the live shows he watched since he was a child. So far, he has collected 804 of them. David is credited to be the only person who was able to photograph Bob Marley's last concert in Stanley Theater, Pittsburg in 1980, with his works featured in various documentaries and publications. With marketing as his main passion, he learned how to apply his love for live shows to his professional life. Sitting down with Adam Markel, he reminisces on his most memorable concerts and their lessons that elevated David's marketing career.