In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham looks at how we can motivate people. PROUD Positive Impact: Having a positive impactnot just on the team member but on those that are around them so that they are magnetized and attracted. Recognition: People want to be appreciated and recognized. When you care personally about them, they produce at great levels. Outside: As much as they want a paycheck, people want to know that what they ...
Nov 03, 2015•23 min•Season 1Ep. 42
In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham digs into the 9 elements of a conversation which is about how we can have a meaningful discussion. This episode is the second part of a two part series on communication. This one covers The Resolution Roadmap and it helps us understand how we can have a difficult conversation with others. The Resolution Roadmap It is about learning, clarifying and understanding the opening, conversation an...
Oct 27, 2015•21 min•Season 1Ep. 41
In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham talks about communication. Your ability to communicate serves you across all aspects of your life. This first part of a two part series will show you how you can prepare for a difficult conversation. 3 Stages of Conversation Planner The three stages are: before, during and after a conversation. Each stage has three elements to it. Before Clarity: First, have clarity about the issues and ch...
Oct 20, 2015•25 min•Season 1Ep. 40
In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham talks about the life's blood or the oxygen that keeps a business alive and that is cash flow. This is about how you get cash into your business. Path to Cash Blueprint It deals with three elements: Marketing, Sales and Path. There are three aspects of each of these: Purpose, Process and Payoff. The blueprint is all about how you can manage the upstream to generate traffic and create e...
Oct 13, 2015•28 min•Season 1Ep. 39
In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham shares what it means to be a leader, and the differences between effective and ineffective leadership. The job of a leader is not to manage, it's to lead and develop more leaders and in doing so, productivity and results become the by-product. The Funnel of Leadership According to this framework, the roles of a leader are as follows: Enroll: To enroll qualified candidates into a visio...
Oct 06, 2015•25 min•Season 1Ep. 38
In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham addresses a frequent question that is, “How do we know which is the right opportunity to go after?” When multiple opportunities come your way, you cannot serve each and every one of them. While filtering them, we need to make sure that we don't lack focus and resources to make the greatest impact. For that, we need to think about three key principles: Follow Core Strengths: To operate...
Sep 29, 2015•26 min•Season 1Ep. 37
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham shares the importance of self-leadership and how it relates to entrepreneurship and your success. Before we start with personal development, we need to start with our "self" first. We have to be aware of the things that we are doing. Funnel of Self Leadership The funnel of self leadership allows you to shift your life and the things that you are doing. You create a path that moves...
Sep 22, 2015•22 min•Season 1Ep. 36
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham goes in-depth about Business Systems. He talks about the characteristics of a good business system and the keys for its success. A good business system leverages your time so you can focus only on the core elements. The Anatomy of a Good Business Systems Customer Focused: Everything we do needs to be focused on customer experience. The system is no good if it creates friction. So we need to...
Sep 15, 2015•28 min•Season 1Ep. 35
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham talks about habits, how they are created and how we can change our habits. Habit Loop In his book, The Power of Habit, Charles Duhigg talks about the concept of a habit loop. There are three factors in it: Cue: It is the initiator or driver of the habit. It is something that triggers a pattern for you without a lot of conscious thought. Routine: After the cue is triggered, what follows next...
Sep 08, 2015•27 min•Season 1Ep. 34
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham continues answering a question sent in by Marie from St. Lucia. Shifting focus from the outline of general business plans, he talks about the specific elements necessary for online businesses. Here are the 7 elements to consider in the planning process of online businesses: Content Creation: We need to create content or products on a regular basis to get to our consumers. Develop a content ...
Sep 01, 2015•23 min•Season 1Ep. 33
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham reveals about the outline of business plans. The process of getting a business plan in place is the most important, not the ultimate document. Depending on the industry or business, you can always tweak it. What's in a Typical Business Plan Executive: Executive summary is a high level summary and its idea is to arouse interest. It is your pitch to frame the problem, solution, market, c...
Aug 25, 2015•31 min•Season 1Ep. 32
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham reveals in-depth about what is needed to build a profitable business model. There are different elements of it and the things that need to be considered. He talks about one that is used to come up with an optimal business model.
Aug 18, 2015•17 min•Season 1Ep. 31
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham reveals in-depth about one of the most critical elements of business which is your business model. He talks about what business models are and their ingredients, where you might be in the business model ladder, the importance of having the right model and the indicators to tell if you are in the wrong place. Business successes and failures are directly related to business models. Business M...
Aug 11, 2015•26 min•Season 1Ep. 30
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham reveals in-depth about hiring and building a team, and their talents. The different things to consider in attracting talent, building a team and developing it are talked about. When it comes to scaling a business, an entrepreneur cannot do it alone. A skilled group is required to provide assistance to leverage a business. These are the things that we need to look for when building a team: S...
Aug 04, 2015•21 min•Season 1Ep. 29
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham reveals talk in-depth about the concept of mentorship, what to look for in a mentor, their types and whether all of them are equal. There are no self-made men or women. There are people around them that helped and believed in them. All success is a team work. With mentorship, you allow someone who has already experienced the journey and understood the perspective to shrink your learning cur...
Jul 21, 2015•29 min•Season 1Ep. 28
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham reveals the considerations for getting your business name. Today I answer a frequent question—"Is the name of your business really that important?" The short answer is YES. Your name is the first piece of branding that you are going to do. It is your first message to the world. Here' are the 5 things that come about from your name: Precept: It creates a legal identity and int...
Jul 13, 2015•28 min•Season 1Ep. 27
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham reveals the 8 traits of successful businesses. These traits increase the chances of growth and success immensely. The 8 traits of Successful Businesses Strategic Plan: You must have a formalized plan to build a business, access and connect with your market. When you have thought about its strategic execution, you have already developed ways to find alternatives and take on challenges. Analy...
Jul 07, 2015•27 min•Season 1Ep. 26
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham reveals the 8 signs that your business may be in trouble. "What are the things that I look for that might give me an indication that a business is in trouble?" There are 8 things to look for No Growth or Margin Squeeze: A business is in trouble if it doesn't show trends in growth. The increase should not only be in revenue but also in profit. If it is lacking, the business ca...
Jul 01, 2015•23 min•Season 1Ep. 25
In this episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham gives you a framework to make sure you know exactly what your customers want so they buy from you. This process is about taking and testing our products. For a product or service to be a commercial success, the market should believe in and buy the product. An entrepreneur might think that it is life changing and unique but the market might not have the same thoughts. Hence, before investing...
Jun 24, 2015•26 min•Season 1Ep. 24
In this episode, #1 Bestselling Author, Mel Abraham continues the journey and drill further into defining our customers. After we have an idea of who the CORE market is, we need to figure out the identity and persona of the specific customer we are trying to serve. Concept of and Defining the Customer Profile An intimate relationship with customers will help us gain their loyalty. It will make them come back for our products with great support. They will also refer us to others. For this, we wil...
Jun 16, 2015•18 min•Season 1Ep. 23
In this episode, #1 Bestselling Author, Mel Abraham digs further into understanding who the target market and customer is. Understanding it is vital because customers are the key to success. You have nothing if there aren't any customers that are willing to buy the things you sell. So, we need to develop a commercially viable product that is able to create a difference in people's lives. Those people aren't just your customers but everyone who is associated with your business. Con...
Jun 10, 2015•21 min•Season 1Ep. 22
In this episode, #1 Bestselling Author, Mel Abraham answers a question asked by Cheryl about being a Thoughtpreneur. She asks about how I started and what was done first. She wants to know whether I did my courses or the book first, or whether I did them simultaneously. She also inquires about the time it took. When we talk about building an Expert or Thoughtpreneur Business, it's about taking experience, education and expertise to create a difference in people's lives. My journey in t...
May 26, 2015•17 min•Season 1Ep. 21
This episode #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham continues the discussion on the subject of value creation. We dive into these two frameworks: Value Sectoring Framework and Value Focus Framework. Value Sectoring Model Think about where you are in the context of what you provide to your customers and clients. Place it on two axes with one of them being the connection you have with clients and the other one is the distinction that exists for y...
May 19, 2015•23 min•Season 1Ep. 20
In this episode, #1 Bestselling Author, Mel Abraham digs a little deeper into the ideation stage of the think up phase of business life. We dig into the concept of value creation . The only way to sell and generate revenue from anything that is commercially viable is to create value in someone else's life. Only then will they be willing to pay for it and you will receive value in return. Let us drill down into the concept of Value Creation Piece . After generating an idea, evaluating and se...
May 13, 2015•29 min•Season 1Ep. 19
In this episode, #1 Bestselling Author and Highly Acclaimed business & Entrepreneur Expert, Mel Abraham deals with something that many of us struggle with and it is fear. We talk about what fear is, its causes and the ways to tackle it. As an entrepreneur, you will have a constant battle to tackle fear and anxiety. Fear causes paralysis and it blinds our mind's capacity to see the options in front of us. You focus on the wrong things....
May 07, 2015•20 min•Season 1Ep. 18
In this episode #1 Bestselling Author, Mel Abraham walks you through his thoughts on wealth creation and the framework as well as how to get out of debt.
Apr 27, 2015•32 min•Season 1Ep. 17
In this special live episode from under the Sydney Harbor Bridge, #1 Bestselling Author, Mel Abraham answers a question about the importance of mentors, what to look for and how to get a good mentor. Importance of Mentors Mentors are tremendously important for the growth and success of your future. We have to get the right mentor if we want to reach our dreams. They are like bridges that navigate you from point A to point B quickly and easily without having to deal with hazards, pitfalls and pro...
Apr 15, 2015•15 min•Season 1Ep. 16
In this session, Mel Abraham shares with you his framework for evaluating ideas and the questions you need to ask to make sure it is the right idea, for you, at the right time for your customers. In this session, we talk about the second stage of the Think Up phase which happens to be one of the three phases of business life. The stage is Ideation and today we deal with creating ideas that resonate with the marketplace. We also learn a way to evaluate an idea with the help of a series of questio...
Mar 10, 2015•27 min•Season 1Ep. 15
This session is a bit different. Mel Abraham shares with you a tale of irresponsible marketing that I experienced recently. The goal is to understand what marketing should be really about, how we can set it for success and the ways to create connection with customers and your team. The Tale of Irresponsible Marketing I worked with a service provider that helped me to reach and connect with my customers. Within a week, the CEO makes a blog post which starts out as "Death of the business name...
Mar 03, 2015•34 min•Season 1Ep. 14
In this episode, Mel Abraham talks about the concept of goal setting which is the last stage of the Think Up phase. We look at goals differently to fuel, energize and electrify them, bringing them to life. We know SMART goals = Specific, Measurable, Specific, Relevant and Time-driven. There are a couple of elements missing with SMART Goals and I change it to "A Smart Goal" where A denotes Aligned . Aligned: Goals need to be aligned with your higher mission, vision and purpose. Specific...
Feb 24, 2015•32 min•Season 1Ep. 12
