121 (Sell): Creating and accelerating your emails (Kyle Coleman, SVP, Marketing @ Clari)
Nov 09, 2022•32 min
Episode description
Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0
FOUR ACTIONABLE TAKEAWAYS
Read your emails out loud before you send them. Use contractions and shorter sentences to sound less robotic.
Speak the language of your target persona. Tie the problems of that persona to the company priorities.
Use the 3x3 recap email: List the top 3 takeaways from the meeting, followed by the top 3 next steps.
When phrasing the top takeaways, make it SHORT and focus most of your summary on the problem.
PATH TO PRESIDENT’S CLUB
SVP, Marketing @ Clari
Co-founder @ SDRDefenders
Sr. Director, Sales Development & Optimization @ Looker
Account Executive @ gyro
RESOURCES DISCUSSED
Join our weekly newsletter
Things you can steal