106 (Sell): Looking for trouble with humbling disclaimers to land your deals on the button (Charles Muhlbauer, Lead Enablement Manager @ CB Insights)
Jul 13, 2022•29 min
Episode description
Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0
FOUR ACTIONABLE TAKEAWAYS
Go back to “home plate” and re-anchor to top priorities when dealing with demo “nitpicks”.
Use “To what extent” to turn any close-ended question into an open-ended question.
Turn your demo into more discovery with (a) HOW does this compare? (b) WHERE does this fit in your workflow? (c) WHO would use this?
Seek out hesitation. “Based on what you’ve seen today, what would prevent us from moving forward?”
PATH TO PRESIDENT’S CLUB
Lead Enablement Manager @ CB Insights
Enterprise Account Executive @ Sentieo
Sr. Account Executive & Team Lead @ Axial
Sr. Associate @ Deloitte
RESOURCES DISCUSSED
Join our weekly newsletter
Things you can steal