Episode description

We know the pandemic had a huge impact on the meetings and events industry. (We know this like we know we breathe air!) Our guest on this episode is an event organizer who gives us a really interesting viewpoint after having gone through the thick of it and come out the other side in an even better position.

Jan Alessi has a passion for football (the soccer one, U.S. friends!), and has managed to merge his love of the sport with his love for brining people together all over the world.

They have cracked the hybrid model!
"So with the online, we were able to basically reach a lot more people, and that's obviously very beneficial for the speakers and for the partners because it allows us to to reach a much bigger audience."

World Football Summit is one of many ventures Jan has helped to found, and he gives us some really cool insight into how they have grown the show -- and how they are still figuring things out. It is refreshing to hear when others also don't have "it all figured out."

Our guest

• Jan Alessi
  
  Jan is a co-founder and Director of World Football Summit. On a day-to-day basis he’s in charge of the general operations of the company, relationships with clients, speakers, and collaborators and any new business ventures and ideas that they decide to embark on as a company. In this role and previous ones in the past, he has worked in Latin America, Europe, Africa, Asia, and the Middle East, identifying and building partnerships at the highest level of foreign governments and the private sector, organising high-profile forums, negotiating and closing commercial deals, producing branded content, managing global media projects, and leading commercial teams.
  
  He is also the founder of Nexus Fostering Partnership, the company responsible for the development of World Football Summit and was a founding member of South Summit, Spain’s largest event for startups, entrepreneurs, and investors.
  
  He is fluent in English, Spanish and Italian and is proficient in French. And his favorite hobbies are traveling, discovering new restaurants and watching movies and binging online streaming.

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The "Trade Show Talk" podcast is publishing two episodes per month, tackling the most important issues the meetings and events industry is facing. If you'd like to be a sponsor or a guest, or you have a topic to suggest, please let us know by emailing podcast@tsnn.com. And we'd love it if you'd SHARE, rate, and review episode 32, & the show!