Episode description
In this episode, Alex spoke with the Head of Marketing at Surfer SEO - Karolina Gawron.
As B2B marketers, we often think that we have to stick to this RIGID playbook of "B2B marketing" - very rarely do we try and think outside of the box.
But for Karolina & the team at Surfer, thinking outside the box & ditching the classical "B2B playbook" resulted in doubling their userbase in ONLY 30 days... (no that's not a typo)
If you're thinking about running a Black Friday campaign this year, for your B2B business, this is definitely not an episode to miss 🚀
If you want to check out Surfer, click here
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