Episode description
Today I spend some time talking to John Ondo, who is an author, filmmaker and podcaster. In fact his team are the ones who edit Process For Profit. John shares with us his STORIES, which relate to his method which he coaches business owners to connect with new clients.
STORIES STANDS FOR:
S STORY All media is about telling your story!
T TECHNOLOGY Having a professional mic, camera, or producer is critical because it all tells viewers about your brand quality.
O ORGANIZATION. Planning and Scheduling, this is where Brittnay has been a great help to me. To produce media you have to plan and schedule. For more information on my Podcast Workflow
R REFINE, Once you're producing media, check the downloads, the hits and likes. Then test other versions. Find out where you need to spend your time, on the area that has success, don't try to strength a weak area.
I INFORM, Be a source of information & inspiration. You are the expert!
E ENTERTAIN. People listen to personality. Be fun, build a relationship with your audience. And give to your audience!
S SOLUTIONS, Make your media about problem solving.
John coaches businesses on their media strategies and how to use video and podcasting to promote their services. For more information check out ondomedia.com, premierepodcast.com and you can email John's podcast with his wife Angel on Marketing Media & Cupcakes. Also John has a FREE download on the best practices to use testimonials in your media. Click to get John Ondo's 3 Styles Of Testimonials
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