Episode description

Brandon Welch is the co-founder and CEO of Mad Capital, an investment fund dedicated to helping farmers transition from conventional to regenerative and organic agriculture. Brandon knew he wanted to do something to make a positive impact on society and the environment, and he found that the world of finance was the most powerful way for him to do so.  Conventional practices are so deeply ingrained in the culture of agriculture and business of farms, that it takes a big leap of faith and lots of support for farmers to make the switch to adopt more regenerative practices. Welch and Mad Capital connect farmers that are willing to evolve with those that that want to invest in regeneration. 

Brandon and show host Neal discuss Brandon’s love for outdoor adventure and how a cross country camping trip led him to an internship at Hunter Lovins’ Natural Capitalism Solutions. They trace his path to staring Mad Capital and raising millions of dollars to provide famers with funding to switch from conventional to organic agriculture. They touch on the obstacles to inspiring change in an old industry that’s done things the same way for generations, as well as the creative solutions that connect investors wanting to make a difference in our food system with farmers open to a change. To learn more about Brandon's work, visit MadCapital.com. 

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This podcast isn’t just about ideas—it’s about action. From these conversations, two organizations have emerged to bring regenerative real estate to life:

Latitude Regenerative Real Estate is the world’s first regenerative-focused real estate brokerage, dedicated to aligning values-driven buyers and sellers. With a strong presence in the Pacific Northwest and Great Lakes regions, Latitude also supports purpose-driven developments across North America through strategic marketing and branding services. If you're looking to buy, sell, or amplify a regenerative project, Latitude is your trusted partner.

Hamlet Capital is an investment and development firm committed to building resilient communities rooted in working farms. If you’re developing an agrihood or conservation community, we’d love to hear from you. Together, we can turn visionary ideas into thriving, place-based investments.