![72. Should you price your consulting services on the high, middle, or low end of the spectrum? - podcast episode cover](https://img.transistor.fm/U8yyhwrBRuo5BXWVeU8_eoL_elhrqeaRtMKmFTkK-Q4/rs:fill:3000:3000:1/q:60/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzE1NTkxLzE2ODIx/MDcyOTctYXJ0d29y/ay5qcGc.jpg)
Episode description
There are lots of ways to price your consulting engagements.
You could be the low-cost consultant, the high-price consultant, or anywhere in between.
Usually, I recommend companies focus on being either one of the lower cost, convenience providers (and do it at scale) OR create a world-class experience and charge high rates.
This idea came from a book called Trade-Off by Kevin Maney. I highly recommend you read this.
But oddly enough, I price my consulting services at what I consider to be a very reasonable cost. And yet, I am able to generate multiple six figures without breaking a sweat.
Why? Because advisory work is pretty leveraged. There aren't too many deliverables.
But following my pricing isn't a strategy.
In this episode, I walk through my mindset when it comes to picking prices for my services so you can see if any of it resonates with you.
I also talk about recurring revenue and how it helps create stable, predictable revenue and a calm business.
There are many ways to package your services, so you should do what works for you.
Here's how I think about it in case it helps.
Link to post in the community: https://society.mindshare.fm/c/mentorship/72-should-you-price-your-consulting-services-on-the-high-middle-or-low-end-of-the-spectrum
—k
P.S. Got a question? Reply to this (or any post) or DM me if you'd like to keep it anonymous/private.