72. Should you price your consulting services on the high, middle, or low end of the spectrum? - podcast episode cover

72. Should you price your consulting services on the high, middle, or low end of the spectrum?

Nov 23, 20208 minTranscript available on Metacast
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Episode description

There are lots of ways to price your consulting engagements. 


You could be the low-cost consultant, the high-price consultant, or anywhere in between.


Usually, I recommend companies focus on being either one of the lower cost, convenience providers (and do it at scale) OR create a world-class experience and charge high rates. 

This idea came from a book called Trade-Off by Kevin Maney. I highly recommend you read this.


But oddly enough, I price my consulting services at what I consider to be a very reasonable cost. And yet, I am able to generate multiple six figures without breaking a sweat.


Why? Because advisory work is pretty leveraged. There aren't too many deliverables. 


But following my pricing isn't a strategy.

In this episode, I walk through my mindset when it comes to picking prices for my services so you can see if any of it resonates with you. 

I also talk about recurring revenue and how it helps create stable, predictable revenue and a calm business.


There are many ways to package your services, so you should do what works for you. 


Here's how I think about it in case it helps.

Link to post in the community: https://society.mindshare.fm/c/mentorship/72-should-you-price-your-consulting-services-on-the-high-middle-or-low-end-of-the-spectrum 


—k

P.S. Got a question? Reply to this (or any post) or DM me if you'd like to keep it anonymous/private.