![197. How to put your advisory clients at the epicentre of your business - podcast episode cover](https://img.transistor.fm/U8yyhwrBRuo5BXWVeU8_eoL_elhrqeaRtMKmFTkK-Q4/rs:fill:3000:3000:1/q:60/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzE1NTkxLzE2ODIx/MDcyOTctYXJ0d29y/ay5qcGc.jpg)
Episode description
The most successful businesses have a high degree of customer-centricity. Think Amazon or Google—they're absolutely relentless about the customer experience.
And in the consulting world, the most successful advisors are the ones who have a high customer-centricity and low self-orientation.
Not sure what this all means? In this episode, I break down how to put your client at the epicentre of your business, how to reduce your self-orientation, and the trade-offs needed to do all of this well.