Episode description
Episode description
This episode was sponsored by RangeMe. Go to rangeme.com/startupcpg
This episode was sponsored by Floret. Go to tryfloret.com/startupcpg
This episode was sponsored by Cin7. Go to cin7.com/startupcpg
Today I’m excited to feature another of the backpack brand winners from Startup CPG’s Mic Drop party at Expo East: Crooked Owl! Crooked Owl is the first probiotic, shelf stable, 5% ABV tepache brand on the market. They are also a member of 1% for the Planet. Through this partnership, they contribute one percent of profits to support underserved communities and sustainable agriculture practices in Mexico. We’re joined today by founders Cam Bailey & Dave Bailey. Mic Drop attendees loved Crooked Owl’s products, so I’m excited for you to learn more.
Listen in as Cam & Dave share about:
- How they got started brewing tepache
- Their branding process
- Tips for navigating the highly regulated alcohol industry
- Their Mic Drop / Expo East experience
- And more!
Episode Links:
- Crooked Owl website
- Cam’s LinkedIn
- Dave’s LinkedIn
- Mentions: Liquid Data
Show Links:
- Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
- Join the Startup CPG Slack community (15K+ members and growing!)
- Follow @startupcpg
- Visit host Jessi Freitag's Linkedin or website
- Questions or comments about the episode? Email Jessi at podcast@startupcpg.com
- Episode music by Super Fantastics
RangeMe Links
Floret Links:
- Sign up here for a free 2023 deductions audit
Cin7 Links:
- Get a demo or claim your free 14 day trial of Cin7 inventory management software here