Episode description

Today, we’re diving deep into how TikTok has revolutionized the world of micro video content and what this evolution means for you as entrepreneurs and business owners. 

We'll look into the unique features that TikTok introduced, such as in-app video editing capabilities and an advanced content discovery algorithm that has changed the game for everyone. 

I'll also share my own journey with video content creation, the changes I've observed across various social media platforms influenced by these innovations, and strategies for you to leverage micro video effectively. 

This episode is full of insights and practical advice designed to help you create impactful videos that engage and expand your audience. 

Join me as we unpack these dynamic tools that can transform your marketing approach and help you connect more meaningfully with your community. 

Don't miss out on learning how you can enhance your digital footprint and captivate your viewers like never before! 

In this episode of the podcast, I talk about: 

• How video content has played a significant role in my personal life
• The evolution from Musically to TikTok
• TikTok’s best-in-class in-app video editor
• The importance of creating video content that is discoverable, consumable, and shareable
• Strategies for utilizing micro-video content to attract more viewers 
• Why business owners need to care about micro-videos

…And More!

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside 

Social Media Launch Planner

If you are launching anything on social media right now, check out my free launch planner. Inside, you'll find a launch tool kit, pre- and post- launch planning questions, and a FULL 24-day social media launch outline. Download this free resource so that your next launch can go off without a hitch: https://onlinedrea.com/launch/

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/304