Episode description

Tom Goodwin is the co-founder of innovation consultancy, All We Have Is Now. Tom is however much more than just an entrepreneur. Tom has spent over 20 years studying topics such as the impact of new technology, changing consumer behaviours, and trends in digital marketing and as such is regarded as one of the experts in his field. He is also the author of Digital Darwinism, a business book that explores the current digital transformation in business. As well as this Tom is a much sought after public speaker and has spent much time educating audiences all over the world on digital transformation and innovation.

Tom sat down with Riding Unicorns for what turned out to be quite a lively debate on the topic of venture capital. Tom makes his feelings on VC’s abundantly clear throughout the episode. We go on to learn that Tom’s main gripe is his belief that VC’s have become unimaginative in their approach to investing, which in his mind, is resulting in a slew of uninspiring and in some cases copycat companies. Towards the end of the episode the conversation turns to brand building, a topic Tom is very familiar with. Unsurprisingly Tom is full of fascinating insights and even goes on to provide founders with some sage advice on the subject. 

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