Julie Chen is the Founder and CEO of The Cheeky Panda, makers of a range of Bamboo toiletry products including traditional toilet paper, facial tissues, kitchen towel, wipes and nappies. The idea for the company was born out of a family trip to China. While in China, Julie and her husband couldn't help but notice the abundance of Bamboo, which is of course one the world's fastest growing plants. It was there where Julie spotted the opportunity to create an environmentally friendly alternative to tree based tissue paper we use in the west. The company finally launched in 2016 and has since reached B Corp status with many of their products now available in over 25 countries. The hope is to continue to grow the company so that one day it is in the position to be able to go public.
Julie joined us to explain what inspired her to launch the brand, detail some of the challenges she has faced in building Cheeky Panda and what she hopes to achieve in the coming years. James and Hector also quiz Julie on her approach to crowdfunding, what it is like running a business with her husband and her thoughts on the importance of increased opportunities for underrepresented founders.
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