Episode description

Susan "The Brain Lady" Weinschenk guests the show after the CPHUX Book Club read her recognized book "100 Things Every Designer Needs to Know About People". She shares her creative process of writing books and recommends how to stay on top of new psychology research that can be used in design.

Thanks to Preely for sponsoring this episode. Thanks to Pavel Bavtra and Simon Dybdal for making this episode!