Bruce Wood is the Managing Director of Cosworth. Bruce shares his journey from starting at Cosworth as a graduate in 1987 to leading the company through iconic projects like the Cosworth Sierra, IndyCar engines, and modern hypercars like the Aston Martin Valkyrie.
https://www.cosworth.com/
Enjoy,
Sam
Show Notes:
00:00 The Passion for Engineering and Design
02:55 Bruce Wood's Journey at Cosworth
05:50 The Evolution of Cosworth in Motor Racing
09:12 The Impact of Technology on Engine Design
12:07 From Graduate to Managing Director
15:00 The Challenges of Motor Racing
17:54 The Phases of Cosworth's Business
20:47 Experiences During Ford Ownership
24:09 The Wilderness Years and Reinvention
27:05 The Hypercar Era and Future Directions
39:34 The Shift in Sponsorship Dynamics
42:27 The Evolution of Powertrains in Racing
44:51 Navigating Challenges in a Competitive Landscape
46:46 The Transition to Hypercars
49:42 The Role of Consultancy in Automotive Engineering
51:11 The Jaguar CX-75 Project
56:35 Understanding Hybrid Powertrains
01:01:21 The Bugatti Evolution and Performance Goals
01:05:12 Developing the Valkyrie Engine
01:17:31 The Complexity of Engine Design
01:19:24 The Philosophy Behind Hypercars
01:23:19 Challenges in Emissions and Engine Design
01:27:12 The Future of Hybrid and Electric Vehicles
01:32:35 The Evolution of Engine Technology
01:36:30 The Appeal of Hypercars
01:39:01 The Current Era of V12 Hypercars
01:42:51 The Role of Cosworth in Hypercar Development
01:46:18 The Future of Engine Design
01:49:13 Memorable Driving Experiences
01:51:39 Undervalued Cars and Personal Favorites
01:53:08 Innovative Car Designs and Future Trends
01:55:03 The Ultimate Dream Garage
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Bruce Wood | Cosworth - From Motorsport To Hypercar V12s | Car Chat podcast - Listen or read transcript on Metacast
