EP 42. How B2B Companies Can Optimize the Customer Journey Online - Interview w/ Lukas Hänsch - podcast episode cover

EP 42. How B2B Companies Can Optimize the Customer Journey Online - Interview w/ Lukas Hänsch

B2B Marketers on a Mission
Apr 07, 2021•36 min•Ep 42•Transcript available on Metacast
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Episode description

Lukas Hänsch (Buying Journey Specialist, Pathmonk) on what B2B companies can do to continuously improve the customer journey online, leverage data to qualify leads and enhance conversions.