Episode description
In this episode, we are joined by Mark Fortier—founder and president of Fortier Public Relations and 2019 Porchlight Jack Covert Award for Contribution to the Business Book Industry. During this episode, Mark shares:
- What media outlets are looking for when they visit an author's website
- How important a press kit is for an author
- What authors should include in their press kit
- The qualities Mark looks for in an author who will have the opportunity to land the most desirable media wins
- How authors can land big media if they're just starting out
For our show notes, including action steps and resources, visit: https://bit.ly/3ul7eBG
Please feel free to send a message to Becky at becky@weavinginfluence.com to share your thoughts!