![Ellen Chisa - Partner at Boldstart Ventures - podcast episode cover](https://img.transistor.fm/ntzJtF2Ubw_O-VicCu0R0zjWx8Zlf1rJe8BRjkJQSMw/rs:fill:3000:3000:1/q:60/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI5MTkzLzE2NDk3/Nzk2NDAtYXJ0d29y/ay5qcGc.jpg)
Episode description
Ellen Chisa is a partner at Boldstart Ventures. Prior to Boldstart, Ellen founded Darklang - a programming language. Before Darklang, Ellen worked in product.
What we discussed:
- Startups should focus on building one SDK and doing it well, rather than trying to build multiple SDKs at once.
- North Star metrics
- Developer tooling companies can learn from consumer-facing companies in terms of marketing and creating an identity for their product.
- Being authentic as a founder and actively engaging with the community can help establish a strong brand and attract users. Recognize and leverage your unique strengths and skills.
- Busy work can be valuable
- The importance of segmenting your message
Links:
- Ellen's Twitter/X https://x.com/ellenchisa?lang=en
- Boldstart Ventures https://boldstart.vc/
- darklang https://darklang.com/