![Developer Marketing at a startup with Zivit Katz from Zigi - podcast episode cover](https://img.transistor.fm/05ZAGEBfXsJOKf9_jthjORD-PyO7FIajzFo64ZMhRTw/rs:fill:3000:3000:1/q:60/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lcGlz/b2RlLzEwNzMzNjgv/MTY2NjYxODA2Ny1h/cnR3b3JrLmpwZw.jpg)
Episode description
Zivit Katz is the VP of Marketing at Zigi. Zigi is an AI-powered personal assistant for developers. By managing your dev workflow and handling all your mundane, non-programming tasks across multiple apps directly from Slack.
What we cover
- Marketing at Zigi
- The market and users
- Learning the right language
- Understanding the developer
- The importance of marketing plans
Where to hear from Zivit