Episode description

My book Million Dollar Weekend is for aspiring entrepreneurs who dream of starting their own business. I break down the process of starting into simple steps that you can do in just one weekend. The e-book version is on sale July 8-14, 2024 on Amazon, check it out. 

In this week's episode, I’m going behind the scenes on Charles Duhigg’s marketing strategy  and picking apart what he can do better, comparing what he does with other famous authors and my own experience on Million Dollar Weekend. This will be a book marketing playbook to turn any good book into a bestselling phenomenon.

I’m using Charle’s as an example here but everyone can take away some great marketing lessons whether you’re an author or not, you’re going to significantly boost your sales from implementing some of these simple overlooked tricks that can transform your marketing reach and impact.

In this episode, you’ll enjoy 3 BIG things:

• How to create seamless, automated marketing funnels 

• Discover how to leverage social media platforms the right way.

• Understand the importance of offering incentives and building a community.

All these plus a bunch more ear nuggets along the way.

If you loved this episode and want to hear more about my launch of Million Dollar Weekend go back and check out my launch strategy episode, that’s episode 335 in this feed. 

Check out Charles Duhigg and his books at charlesduhigg.com and on @charleduhigg on Instagram & @cduhigg on X.

You can also check out James Clear and his marketing approach at jamesclear.com and @jamesclear on Instagram & on X.